International Journal of Bank Marketing
Issue(s) available: 274 – From Volume: 1 Issue: 1, to Volume: 42 Issue: 6
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For the financial services sector
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Evaluating the benefits and risks of facial recognition payment systems adoption in Malaysia
Hui Ting Lim, Ali Vafaei-Zadeh, Haniruzila Hanifah, Davoud NikbinCurrent developments in the FinTech payment industry have shown a rapid revolution in Industry 4.0, and understanding the factors affecting individual acceptance of facial…
Digital financial literacy and financial well-being – evidence from India
Suhail Ahmad Bhat, Umer Mushtaq Lone, ArunKumar SivaKumar, U.M. Gopal KrishnaThis study aims to examine the influence of digital financial literacy (DFL) on the financial well-being (FWB) of students in Andhra Pradesh, specifically exploring the factors of…
Cybersecurity awareness and fear of cyberattacks among online banking users in Malaysia
Ali Vafaei-Zadeh, Davoud Nikbin, Kit Yik Teoh, Haniruzila HanifahDrawing on protection motivation theory (PMT), this study aims to explore the factors that enhance cybersecurity awareness among online banking users in Malaysia. More…
Mobile payment, financial behavior and financial anxiety: a multi-group structural equation modeling study
Ting An, Jing Jian Xiao, Nilton Porto, Luiz CruzThis study aims to examine the association between mobile payment usage and financial anxiety and explore the mediating role of financial behavior. Moreover, this research also…
Exploring peer-to-peer lending: key influences of firm uncertainty, loan features and venture quality
Nicola Del SartoThe purpose of this study is to identify the determinants of success in peer-to-peer (P2P) lending campaigns, especially amid global financial disruptions like the COVID-19…
Perceptions of CSR initiatives as a strategic driver in strengthening relationships among banks and Italian consumers: an empirical approach in the Italian banking context
Marco Barone, Candida Bussoli, Danilo Conte, Lucrezia Fattobene, Domenico MorroneCorporate social responsibility (CSR) activities are increasingly prominent in the current agendas of firms, regulatory agencies and consumers worldwide. It is vital for banks to…
Beyond the hashtags: social media usage and cryptocurrency investment
Kyoung Tae Kim, Lu FanCryptocurrencies have gained popularity among investors despite their high risk and volatility. Social media wields substantial influence over investors' attitudes, judgments and…
The adoption of fast payment systems (FPS) in Latin America: the role of financial literacy and cash-related beliefs
Carlos Giraldo, Iader Giraldo-Salazar, Nathalie Peña-García, Mauricio Losada-OtáloraIn this paper, we ask: how do individual factors affect individuals’ intentions of adopting fast payment systems (FPS)? We examine the role of financial literacy and beliefs about…
Crafting brand love: role of perceived brand localness, foreignness, coolness and consumer identities in digital retail banking
Asif Ali Safeer, Mehrab NazirThis study seeks to examine the effects of perceived brand localness and foreignness on brand love via perceived brand coolness by incorporating the moderating impacts of local…
Financial education and budgeting behavior among college students: extending the theory of planned behavior
Xiawei Tan, Jing Jian Xiao, Kexin Meng, Jiuping XuThis study examines the association between financial education and budgeting behavior among college students. Under the guidance of the extended theory of planned behavior, we…
Corporate social responsibility as a moderator of loyalty antecedents in the Brazilian banking context
Fernando de Oliveira Santini, Daniel Barrionuevo Lugo, Wagner Junior Ladeira, Shakeb Akhtar, Luciana da Silva Rocha, Michele Kremer SottThis study aims to analyze how corporate social responsibility (CSR) moderates the direct effects of satisfaction, service quality and trust on consumer bank loyalty.
The nexus between digital financial knowledge and financial inclusion: digital financial attitudes and behaviour as mediators enhancing financial inclusion
Azra Zaimovic, Adna Omanovic, Minela Nuhic Meskovic, Almira Arnaut-Berilo, Tarik Zaimovic, Lejla Dedovic, Anes TorlakovicThe purpose of this study is to measure financial inclusion (FI) and to examine the role of digital financial literacy (DFL) and its components, and various socio-demographics in…
Financial well-being, anxiety and payment delinquency among student loan holders in the United States: insights from the COVID-19 pandemic
Kyoung Tae Kim, Jonghee LeeThe COVID-19 pandemic presented unprecedented challenges, particularly intensifying the financial and psychological burden for individuals with student loans in the United States…
Socially responsible investments inside out: a new conceptual framework for investigating retail investor preferences
Matteo Pasquino, Caterina LucarelliThe literature on the drivers affecting retail investor preferences towards socially responsible investments (SRIs) has increased significantly over recent years, revealing…
Determinants of tweens’ saving intentions: a cross-sectional study
Andrea Lučić, Nikola Erceg, Dajana BarbićChildren are beginning to socialize as consumers earlier than ever, highlighting the importance of their saving behavior as an effective form of consumer protection. The paper…
Dynamics of personal financial management: a bibliometric and systematic review on financial literacy, financial capability and financial behavior
Wenqian Shi, Muhammad Ali, Choi-Meng LeongFinancial literacy, capability and behavior are crucial factors in personal financial management, which in turn plays a significant role in individual and societal financial…
Spatiotemporal patterns of consumer financial fraud in the United States
Mohammad G. Nejad, Hossein SabzianPrevious studies on consumer financial fraud (CFF) have primarily focused on micro-level relationships. This study seeks to provide a holistic macro-level perspective of CFF…
Does leadership humility foster salesperson creativity? The serial mediating role of job satisfaction and knowledge sharing
Makoto FujiiThis study clarifies the mediating effects of job satisfaction and knowledge sharing on the relationship between leadership humility and salesperson creativity. It also shows how…
Digital payments, ownership structure, and bank performance: insights from Jordan
Faraj Salman Alfawareh, Mahmoud Al-Kofahi, Edie Erman Che Johari, Ooi Chai-AunThis paper aims to examine the connection between digital payments, ownership structure, and bank performance in Jordan, as well as investigate the moderating role of the…
Adoption of new banking models from a consumer perspective: the case of Iran
Soroush Dehghan Salmasi, Mohammadbashir Sedighi, Hossein Sharif, Mahmood Hussain ShahTraditionally, the banking and financial sectors have pioneered adoption of new technologies and business models. One important digital banking model that has proven its efficacy…
Effects of strategic value orientation on personal data privacy, value in use and organizational reputation
Amilson de Araujo Durans, Emerson Wagner MainardesThis study assesses whether the strategic orientation of financial institutions to provide value to customers influences the dimensions of personal data privacy perceived by…
The augmenting role of digital banking in reconstructing women's economic empowerment
Swati Rohatgi, Navneet GeraThe purpose of this study is to identify and assess the role of predictors to women’s economic empowerment (WEE). Moreover, the mediating role of digital banking usage (DBU…
Service failure and negative Word-of-Mouth in Chinese retail banking: a moderated-mediation approach
Cong Zhao, Abu Hanifa Md. Noman, Mohammad Zoynul AbedinAs opposed to conventional promotional methods, Word-of-Mouth (WOM) communication, especially when negative, significantly shapes customers’ repurchase decisions and preferences…
What drives problematic Bitcoin investment behavior?: The role of financial literacy
Hyun-Sun RyuAlongside its remarkable growth, problematic Bitcoin investment (BI) behavior and its associated negative consequences have become prevalent, and only a few studies have examined…
Themes and readability of integrated reports of banks from a circular economy perspective
Halit Keski̇n, Emel EsenThis study examines the themes present in circular economy disclosures that are published in the integrated reports of banks and analyzes their readability scores.
ESG in investor profiling: what are we talking about?
Andrea Lippi, Federica PoliInspired by the groundbreaking novel European regulations on financial investors’ profiling (MiFID II regulation and the ESMA 2022 Guidelines), this paper aims to establish which…
Exploring the interplay of materialism, financial socialization, financial capability, and credit card debt
Zongze Li, Swarn Chatterjee, Diann MoormanThis study aims to utilize the theory of planned behavior, integrating materialism, financial socialization, and perceived financial capability, to explore the psychological…
Acceptance of artificial intelligence devices in banking services: moderation role of technology anxiety and risk aversion
İsmail Gökhan CintamürThe purpose of this study is to examine the acceptance of artificial intelligence devices (AIDs) by customers in banking service encounters using the Artificially Intelligent…
To bank or not to bank: describing the banking status of black households
John Grable, Kristy Archuleta, Kimberly Watkins, Eun Jin (E.J.) KwakUnbanked status in the United States varies across the population, but the phenomenon of being unbanked tends to be more pronounced for Black households. This paper extends the…
Speculation in investment in technology firms: a trust-based perspective
Eran Rubin, Alicia Iriberri, Emmanuel AyaburiWe analyze the role of trust as a driver of speculative investment decisions in technology firms.
Propensity toward Islamic debt financing among Moroccan MSMEs: assessing the mediating effect of entrepreneurial achievement motivation using PLS-MGA
Sana Rhoudri, Safa OugoujilThis study investigates the factors influencing the intention to use Islamic Debt Financing (IDF) among owners-managers of Micro, Small, and Medium Enterprises (MSMEs) in Morocco.
How consumers' privacy perceptions influenced mobile payment acceptance during the COVID-19 pandemic
Yuling Wei, Mirkó Gáti, Attila Endre SimayOur research investigated how the perceived effectiveness of privacy, perceived privacy risk, and perceived security influenced consumers' behavioral intention to use mobile…
A knowledge-based directional multicriteria framework with defuzzified subset of preferences for sustainable banking strategy analysis
Thyago Celso Cavalcante Nepomuceno, Victor Diogho Heuer de Carvalho, Thiago Poleto, Ciro José Jardim FigueiredoThis article presents a methodological application of decision support with the purpose of identifying and better aligning sustainable banking strategies. Those strategies are…
Click to contribute: understanding donation behaviour and well-being in donation-based crowdfunding mobile apps
Eugene Cheng-Xi Aw, Sujo Thomas, Ritesh Patel, Viral Bhatt, Tat-Huei ChamThe overarching goal of the study was to formulate an integrated research model to empirically demonstrate the complex interplay between heuristics, project characteristics…
Expectations of bank automation: the influence of consumer cognitive schema
Alessandro Carretta, Doriana Cucinelli, Lucrezia Fattobene, Lucia Leonelli, Paola SchwizerThis study aims to investigate the drivers of bank automation system performance expectancy compared to that of bank employees. The purpose is to shed light on the role played by…
Competitive dynamics in a multi-sided mobile payment platform market: an agent-based modeling perspective
Muhammad Adeel Zaffar, Ram Kumar, Kexin ZhaoThe purpose of this research is to develop a comprehensive model to better understand competitive dynamics between mobile payment providers in a multi-sided market featuring…
Communal-brand connection and service loyalty: the mediation effect of corporate reputation and customer satisfaction among retail banking customers
Albert Caruana, Joseph VellaThe study explores the dynamics among communal-brand connections, corporate reputation, customer satisfaction and their collective influence on service loyalty within the retail…
Digital financial consumers' decision-making: a systematic literature review and integrative framework
Marco Barone, Candida Bussoli, Lucrezia FattobeneThis study aims to systematically review the literature on digital consumers’ decision-making in the banking, financial services and insurance (BFSI) sector and proposes an…
AI is not careful: approach to the stock market and preference for AI advisor
Jieun KooFinancial institutions actively seek to leverage the capabilities of artificial intelligence (AI) across diverse operations in the field. Especially, the adoption of AI advisors…
Roles of barriers and gender in explaining consumers' chatbot resistance in banking: a fuzzy approach
Walid Chaouali, Nizar Souiden, Narjess Aloui, Norchène Ben Dahmane Mouelhi, Arch George Woodside, Fouad Ben AbdelazizThis study strives to better understand resistance to chatbots in the banking sector. To achieve this, it proposes a model based on the paradigm of resistance to innovation and…
Customer helping behaviour in the banking environment: a gift-giving perspective and research agenda
Estelle van Tonder, Stephen Graham SaundersThis study aims to broaden understanding of customer helping behaviour in the banking environment and provide strategic direction for much-needed further research regarding its…
Digital marketing and purchase intention of bank services: the role of trust and engagement
Alex Akuffo Otopah, Courage Simon Kofi Dogbe, Ofosu Amofah, Bright AhlijahThe study examined the mediating and moderating roles of engagement and trust in the relationship between digital marketing and purchase intentions in the banking industry.
Customer experience of video teller machine service: drivers and behavioural outcomes
Dung Phuong HoangWe respond to the existing gaps regarding the drivers and outcomes of customer experience quality in the context of bank marketing by examining the interrelationships between…
Technology and communal culture of sharing and giving: implications on household savings behavior in Fiji
Mahendra ReddyThis study examines how the introduction of mobile money transfers, while making it efficient and convenient to access funds, has affected rural households’ savings behavior and…
Satisfaction leads to loyalty – or could loyalty lead to satisfaction? Investigating brand usage and satisfaction levels in consumer banking
John G. DawesThis study examines the association between behavioral loyalty and satisfaction scores for banks. Past work has generally viewed the link between satisfaction and loyalty to be…
Understanding the factors behind racial and ethnic disparities in the adoption of alternative financial services: a decomposition analysis
Jonghee Lee, Kyoung Tae Kim, Jae Min LeeThe purpose of this study was to examine racial/ethnic differences in AFS use and their contributing factors using a decomposition analysis.
Banking without limits: a bibliometric analysis of scholarly works on electronic banking
Rockson Mintah, Godfred Matthew Yaw Owusu, Rita Amoah-Bekoe, Gorkel Obro-AdiboThis paper reviews scholarly literature on electronic banking (EB) research over a three-decade period. The focus of this review is to evaluate the intellectual structure and…
Risk-adjusted lifetime value: adjusting for customer riskiness using a single metric
Shweta Singh, B.P.S. Murthi, Ram C. Rao, Erin SteffesThe current approach to valuing customers is based on the notion of discounted profit generated by the customers over the lifetime of the relationship, also known as customer…
Credit (mis)allocation under capital requirements: evidence from discontinuity in loan maturities
Trang Thu Nguyen, Ha Diep Nguyen, Huyen Thi Thu NguyenWe study how capital requirements, intended as a measure to ensure security for the financial system, can create moral hazard for banks in dealing with distressed debts.
Fintech and banking: friends or foes? Evidence from bank–fintech cooperation
Tu Le, Thanh Ngo, Dat T. Nguyen, Thuong T.M. DoThe financial system has witnessed the substantial growth of financial technology (fintech) firms. One of the strategies that banks have adopted to cope with this emergence is to…
The nexus of financial education, literacy and mobile fintech: unraveling pathways to financial well-being
Yu Zhang, Lu FanThis study examines the antecedents and outcomes of using mobile fintech applications, including mobile banking, mobile payments, mobile transfer and mobile financial money…
Credit card reward donation with scarcity messages
Chanho Song, Min Chung Han, Sung-Hee Wendy Paik, Michael Y. HuThe purpose of this paper is to investigate the effect of reward redemption programs on donation amount, donation percentage and donation intention in the context of a bank credit…
Investigating the customer-to-customer interaction during the customer journey in banking industry
Shahrbanoo Yadollahi, Ali Kazemi, Bahram RanjbarianCustomer-to-customer (C2C) interactions substantially affect the overall service experience. This study attempts to provide a better and deeper understanding of C2C interactions…
An optimal threshold for over-indebtedness: a study on the discrepancy between subjective and objective debt burdens
Piotr Bialowolski, Ryszard Kowalski, Agnieszka Wałęga, Grzegorz WałęgaThe study aims to explore the discrepancy between the subjective and objective debt burdens across various household socio-demographic and debt characteristics. Additionally, it…
Multichannel service, trust, commitment and engagement: a study in a credit union
Lucimara Gomes, Serje Schmidt, Luciene EberleIn banking services, how customers interact with their bank – whether it’s through the physical branch or online – plays a significant role in how they feel about the experience…
Financial anxiety: a systematic review
AFM Jalal Ahamed, Yam B. LimbuFinancial anxiety has become a global concern and a growing research area with significant potential to contribute to the behavioral and personal finance literature. Despite this…
Does IT culture archetypes affect the perceived usefulness and perceived ease of use of e-banking services? A multistage approach of Algerian customers
Hela Latreche, Mohammed Bellahcene, Vincent DutotThis paper explores the effect of individual information technology culture archetypes on the perceived ease of use and perceived usefulness of e-banking customers.
ISSN:
0265-2323e-ISSN:
1758-5937ISSN-L:
0265-2323Online date, start – end:
1983Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Dr Hooman Estelami
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