The adoption of fast payment systems (FPS) in Latin America: the role of financial literacy and cash-related beliefs

Abstract

Purpose

In this paper, we ask: how do individual factors affect individuals’ intentions of adopting fast payment systems (FPS)? We examine the role of financial literacy and beliefs about cash as individual-related variables that complement the technology acceptance model (TAM) in explaining the individuals’ intention to adopt financial innovations.

Design/methodology/approach

We surveyed consumers in 11 Latin American countries to measure relevant variables. By applying structural equation modeling, we extended the TAM. We demonstrated that financial literacy and beliefs about cash contribute to developing a fine-grained understanding of what stimulates individuals’ adoption of financial innovations like FPS.

Findings

Our results support the claim that individuals with higher levels of financial literacy exhibit a higher intention to adopt FPS through the mediation role of beliefs about cash, perceived usefulness, perceived ease of use and attitude.

Practical implications

To improve FPS’s acceptance probability, designers must add highly usable platforms. However, it could be more important to increase the perceived usefulness of FPS as the system competes directly with traditional payment methods such as cash. If individuals exhibit strong positive beliefs about cash, their attitudes and intentions of adopting FPS will decrease. In addition, policymakers and designers may modify beliefs about cash individuals exhibit by identifying and intervening in their determinants (e.g. financial literacy).

Originality/value

Besides technology-related factors, we demonstrate that beliefs about alternative technologies (e.g. cash) influence the intention to adopt financial innovations like FPS.

Citation

Giraldo, C., Giraldo-Salazar, I., Peña-García, N. and Losada-Otálora, M. (2024), "The adoption of fast payment systems (FPS) in Latin America: the role of financial literacy and cash-related beliefs", International Journal of Bank Marketing, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/IJBM-04-2024-0224