International Journal of Bank Marketing: Volume 34 Issue 5

Impact of service quality on customer satisfaction in private and public sector banks

Justin Paul, Arun Mittal, Garima Srivastav

In today’s world, with increased competition, service quality has become one of the most popular areas of academic investigation. The purpose of this paper is to examine the…

Market orientation, learning orientation and business performance: The mediating role of innovation

Mahmoud Abdulai Mahmoud, Charles Blankson, Nana Owusu-Frimpong, Sonny Nwankwo, Tran P. Trang

The purpose of this paper is to examine the relationship between market orientation, learning orientation and innovation; and second, assesses the role of innovation, market…

Borrower characteristics and mortgage rate choice in Sweden

Maria Hullgren, Inga-Lill Söderberg

The purpose of this paper is to investigate driving forces behind mortgage rate choice among homeowners in a market of no mortgage rate spread. The study reported on was conducted…

Financial attitude based segmentation of women in India: an exploratory study

Ratna Achuta Paluri, Saloni Mehra

The purpose of this paper is to identify factors influencing the financial attitudes of Indian women and then classifying Indian women based on these attitudes. These clusters are…

Jordanian consumers’ adoption of telebanking: Influence of perceived usefulness, trust and self-efficacy

Ali A Alalwan, Yogesh K. Dwivedi, Nripendra P. Rana, Antonis C Simintiras

– The purpose of this paper is to examine the main factors predicting the Jordanian customers’ intention and adoption of telebanking.

The determinants of the choice of Islamic banks in Tunisia

Moez Ltifi, Lubica Hikkerova, Boualem Aliouat, Jameleddine Gharbi

The purpose of this paper is to determine the explanatory factors for the selection of Islamic banks and evaluate the moderating role of demographic characteristics. This study…

The stakeholder management theory of CSR: A multidimensional approach in understanding customer identification and satisfaction

Andrea Pérez, Ignacio Rodríguez del Bosque

Based on the principles of the stakeholder management theory, the purpose of this paper is to explore customers’ multidimensional perceptions of both banking companies and the…

Community bank product design within an asymmetric competitive market: An X-efficiency approach

Gregory J McKee, Albert Kagan

The purpose of this paper is to assess product and service arrays of community banks within competitive markets that are impacted by varying sized financial institutions. A cost…

Internal marketing, employee job satisfaction, and perceived organizational performance in microfinance institutions

Eddy Balemba Kanyurhi, Déogratias Bugandwa Mungu Akonkwa

The purpose of this paper is threefold: first, testing the relationships between internal marketing and employee satisfaction; second, investigating the links between employee…