International Journal of Bank Marketing: Volume 17 Issue 7
Strapline:
For the financial services sector
Subject:
Table of contents
External information search for banking services
Joo‐Gim Heaney, Ronald E. GoldsmithEmpirically examines how certain variables influence the extent of external information search for banking services. The effects of perceived benefit, perceived cost, perceived…
2329
Adoption of Internet banking by Australian consumers: an empirical investigation
Milind SathyeQuantifies the factors affecting the adoption of Internet banking by Australian consumers. The sample for this survey was drawn from individual residents and business firms in…
20763
Patronage behaviour of Ghanaian bank customers
Nana Owusu‐FrimpongOwing to increased competition resulting from a decade of deregulation in the Ghanaian banking industry, the banks find themselves faced with the task of differentiating their…
4577
Erratum
This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/08876049710168519. When citing the…
3087
ISSN:
0265-2323e-ISSN:
1758-5937ISSN-L:
0265-2323Online date, start – end:
1983Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Dr Hooman Estelami