International Marketing Review

Issue(s) available: 229 – From Volume: 1 Issue: 1, to Volume: 41 Issue: 7

Subject:

Cover of International Marketing Review
Volume 41
  • Issue 7 2024 Open Access Issue in Progress
  • Issue 5 2024 International marketing perspectives on digital platforms and their ecosystems
  • Issue 3/4 2024
  • Issue 2 2024
  • Issue 1 2024 International dynamic marketing capabilities
Volume 40
  • Issue 7 2023 Open Access Issue
  • Issue 6 2023
  • Issue 5 2023 COVID-19: advancing international marketing theory and guiding practice
  • Issue 4 2023 Business hybrid offerings: international challenges, entry, modes, and product, adaptation processes
  • Issue 3 2023 Decision-making in international marketing: past, present, and future
  • Issue 2 2023
  • Issue 1 2023 Global Branding Management in a Rapidly Changing Environment
Volume 39
  • Issue 7 2022 Open Access Issue
  • Issue 6 2022
  • Issue 5 2022 Systematic literature reviews in international marketing: from the past to the future and beyond Part 2
  • Issue 4 2022
  • Issue 3 2022 Emerging challenges in international marketing knowledge management
  • Issue 2 2022 Global Luxury Consumption
  • Issue 1 2022
Volume 38
  • Issue 6 2021
  • Issue 5 2021 Systematic Literature Reviews in International Marketing: From the Past to the Future Part One
  • Issue 4 2021 How Does East Asian Philosophy Influence Consumerism and Marketing Strategy in the Non-East Asian World?
  • Issue 3 2021
  • Issue 2 2021
  • Issue 1 2021 Nation branding and the globalization of brands
Volume 37
  • Issue 6 2020
  • Issue 5 2020 Cause-related marketing in international business: What works and what doesn't? -Part 2
  • Issue 4 2020 Cause-related marketing in international business: What works and what doesn't? - Part 1
  • Issue 3 2020 International Marketing Strategy in the Age of Digitalization
  • Issue 2 2020
  • Issue 1 2020
Volume 36
  • Issue 6 2019
  • Issue 5 2019 Global consumer culture: the evolving nature of global and local consumption - part 2
  • Issue 4 2019 Global Consumer Culture: The Evolving Nature of Global and Local Consumption - Part 1
  • Issue 3 2019
  • Issue 2 2019 International Marketing Agility
  • Issue 1 2019 International market knowledge and international entrepreneurship in the contemporary multi speed global economy
Volume 35
  • Issue 6 2018
  • Issue 5 2018
  • Issue 4 2018 Africa rising in an emerging world: an international marketing perspective
  • Issue 3 2018
  • Issue 2 2018 International marketing strategies of emerging market firms: nature, boundary conditions, antecedents, and outcomes
  • Issue 1 2018
Volume 34
  • Issue 6 2017
  • Issue 5 2017 Collaborative entry modes. Part 2
  • Issue 4 2017 Brand management and consumer experience: an emerging market perspective
  • Issue 3 2017
  • Issue 2 2017 Country of origin research revisited: seeking new methods and variables
  • Issue 1 2017 Collaborative entry modes. Part 1
Volume 33
  • Issue 6 2016
  • Issue 5 2016
  • Issue 4 2016 International Marketing and Corporate Social Responsibility: Part 2
  • Issue 3 2016 Advancing the international marketing research agenda with innovative methodologies
  • Issue 2 2016
  • Issue 1 2016 Strategic marketing in an international marketplace
Volume 32
  • Issue 6 2015
  • Issue 5 2015 International Marketing and Corporate Social Responsibility: Part 1
  • Issue 3/4 2015 Cross-cultural and cross-national consumer research: Psychology, Behavior, and Beyond
  • Issue 2 2015 Multicultural marketplaces: new territory for international marketing and cross-cultural consumer research
  • Issue 1 2015
Volume 31
Volume 30
Volume 29
  • Issue 6 2012
  • Issue 5 2012 Internationalization patterns of small and mediumsized enterprises
  • Issue 4 2012 International Marketing, Strategic Orientations and Business Success
  • Issue 3 2012 International Marketing Theory, Strategy and Implementation Insights from Latin America
  • Issue 2 2012
  • Issue 1 2012
Volume 28
Volume 27
  • Issue 6 2010
  • Issue 5 2010
  • Issue 4 2010 International perspectives on nation branding
  • Issue 3 2010 Marketing strategies of MNCs from emerging markets II
  • Issue 2 2010 Marketing strategies of MNC's from emerging markets
  • Issue 1 2010
Volume 26
Volume 25
  • Issue 6 2008
  • Issue 5 2008 Businesstobusiness as international business exploration of international market strategies in business markets
  • Issue 4 2008 Country of origin
  • Issue 3 2008
  • Issue 2 2008 Conceptualizing Culture Implications for International Marketing Theory and Practice
  • Issue 1 2008
Volume 24
  • Issue 6 2007
  • Issue 5 2007 Global advertising insights from multiple markets
  • Issue 4 2007 Contemporary thinking, topics and trends in international branding Part II
  • Issue 3 2007 Contemporary thinking, topics and trends in international branding Part 1
  • Issue 2 2007
  • Issue 1 2007
Volume 23
Volume 22
  • Issue 6 2005 International emarketing
  • Issue 5 2005 Ethics and international marketing research background and challenges
  • Issue 4 2005
  • Issue 3 2005 Services research in a crossculturalcrossnational context
  • Issue 2 2005
  • Issue 1 2005
Volume 21
Volume 20
Volume 19
Volume 18
Volume 17
Volume 16
Volume 15
Volume 14
Volume 13
Volume 12
Volume 11
Volume 10
Volume 9
Volume 8
Volume 7
Volume 6
Volume 5
Volume 4
Volume 3
Volume 2
Volume 1

ISSN:

0265-1335

e-ISSN:

1758-6763

ISSN-L:

0265-1335

Online date, start – end:

1983

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Professor John Cadogan