Table of contents
Quality as a Strategic Weapon
Michael E. RaynorSince its inception, the discipline of strategic management has been burdened with the charge of redundancy. Good management, it was felt, was by its very nature strategic;…
Redefining the Manufacturer‐Supplier Relationship
Joseph P. AleoAt one time, a manufacturer's supply base was determined solely through competitive bids and price. Manufacturers worked to beat down prices without regard to overall cost, while…
The Evolution to Market‐Driven Quality
Robert J. BrunoAmerican businesses, like American politicians, often seek the quick fix that is best communicated by the short slogan. Quality is widely viewed as the American fix‐it‐all, with…
TQM and the Financial Function
Alan J. SchneiderThe idea of providing quality products that are responsive to customer needs is not new. Before the Industrial Revolution, artisans interacted directly with customers to make…
Why Technical‐Market Research?
Antonio S. LauglaugIt is no secret that success in today's marketplace hinges on satisfying customers. Total customer satisfaction has become the battle cry from board rooms to the factory floor in…
How Four French Firms Responded to American Clones
Jean Loup Archawski, Francis W. WolekSubsidiaries of French companies operating in the US discover, as do other European firms, that success in America's fiercely competitive market fosters competitive clones…
Planning Priorities for Empowered Teams
Clay CarrThe Gaines Dog Food plant in Topeka KS is built around self‐managing work teams. It opened in 1971 and has been 20% more productive than similar, traditional plants for two…
Market Fragmentation Versus Market Segmentation
Michel RobertAlthough corporate executives would claim that they are constantly bombarded by changes that affect their businesses, in reality there are very few macro‐changes that have…
The Role of Intelligence in Formulating Strategy
Jan P. HerringSuccessful business strategies are inherently dependent on the skills of the corporate strategist and the company management team's ability to implement the strategies. However…
Quick Response Technology: The Key to Outstanding Growth
Robert O. Knorr, John L. NeumanAmerica's consumable goods (CG) manufacturers and retailers are undergoing a sea change, according to the results of a recent Louis Harris survey report. The report analyzed the…
ISSN:
0275-6668e-ISSN:
2052-1197ISSN-L:
0275-6668Renamed from:
Business Strategy SeriesOnline date, start – end:
1980Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Dr. Pierre Dal Zotto