Strategic Direction: Volume 27 Issue 3

Successful negotiation is 80 percent preparation: How to get more of what you want by preparing properly

The purpose of the paper is to present preparation as a key to successful negotiation.

Branding so much more than a name: It's all about trust, recognition and being different

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

Gaining competitive advantage: the best academics and business can offer: German case studies in developing innovation capabilities

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

E‐marketers seek higher peaks: Companies want to expand their reputations through online world

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

The gut feeling method of service development: B2B customers benefit from open‐minded process

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

Transforming leadership for success and sustainability: Leading today's industries into the future

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

Flying the flag for integration: “Joined‐up” management proves successful for Spanish airline

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

Building solid foundations: Sustainable growth in a post‐crisis world

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

What do Apple, IBM and P&G know?: How open innovation can help business – and yourself

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

Interview with Dan Hill, author of Emotionomics

The purpose of this paper is to provide an interview with Dan Hill, founder and president of Sensory Logic – a research‐based consultancy that specializes in helping to enhance…

Directors: An A-Z Guide

Constraints and incentives for making long horizon corporate investments

Advanced manufacturing: where is America today?

Diary

Are all good soldier behaviors the same? Supporting multidimensionality of organizational citizenship behaviors based on rewards and roles

Competitive horizon

iPhone and apps (the brand management and marketing aspects of Apple’s iPhone and associated applications software (“apps”))

Only here to put cheer back into beer market (interview with the chief executive and marketing director of beer manufacturer Molson Coors on the company’s marketing strategies)

How to grow: a special report on the world economy

Their message: Jay-Z and Warren Buffett talk with Steve Forbes about wealth, success and giving back

A broader view of risk

Managing your global business with cloud technology (the success of cloud computing in US companies)

Corporate law outlook

Talking the talk (the importance for managers to possess good communications skills in order to encourage employee engagement in occupational health and safety)