Table of contents
DEGREES OF PRODUCT INNOVATION
Donald F. HeanyProduct innovation can run the gamut from new products and product‐line extensions to product improvements and style changes. Business managers need to understand this entire…
WHY BUSINESSES FAIL
Edward I. AltmanThe number of business failures in this country is growing at an alarming rate. While many experts have looked at the specific reasons why particular companies fail, few have…
GLOBAL COMPETITION IN THE 1980s
Frederick GluckFollowing a decade of economic turmoil, the climate for international business in the 1980s should be more favorable due to changes in the oil, currency, and labor markets. Those…
CORPORATE PERFORMANCE STANDARDS AND SHAREHOLDER VALUE
Alfred RappaportStrategic plans need to be evaluated in rational economic terms. Earnings per share and book ROI no longer do the job. What is needed, the author contends, is a new shareholder…
DEVELOPING AND MANAGING NEW PRODUCTS
Eugene F. FinkinWhy, when we know so much about new‐product development and commercialization, do so many companies manage the process poorly? The author contends it's because too many executives…
BEYOND CORPORATE STRATEGY
Charles Fombrun, W. Graham AstleyUp until now, strategic planning has been done primarily at the business unit and corporate levels. The growing complexity and interdependence of the business environment argues…
THE ESSENTIALS OF STRATEGIC CHANGE MANAGEMENT
Noel TichyOrganizations today face major, discontinuous change that makes strategic management more difficult and more complex than ever. To succeed in this environment, companies need to…
Is the Attack on Strategy Valid?
Robert LambA spate of articles that vociferously attacks business strategy as a failure in practice, a useless concept, and a fad or current management vogue that is destined to pass into…
New Directions for AT&T
Charles L. BrownLast year, American Telephone and Telegraph (AT&T) decided to accept the Justice Department's proposal to break up the Bell System—a 100‐year‐old institution, the largest business…
Getting Physical: New Strategic Leverage From Operations
Wickham SkinnerAn emerging wave of competitively aggressive moves originating in the operations function is a striking new phenomenon of the 1980s. These moves are creating an arsenal of…
Telemarketing: A New Weapon in the Arsenal
John C. Coppett, Roy Dale VorheesOne of the most fundamental and dramatic changes since World War II in the conduct of strategic war has been the intense compression of time. Whereas in World War II it took the…
Anticipating Banking Deregulation
Richard C. AspinwallProspects for banking regulation are a central issue in planning by firms that provide financial services or are considering offering such services. Because there has been…
Planning for Humanism
Mary E. CunninghamOne of the reasons our economy is in its current, uncertain state is that we are not making full use of our resources. Not the natural resources we read about in countless…
Technology in Diversified, Decentralized Companies
Don CollierTechnology, particularly when defined broadly as “know‐how,” is the raison d'être of most businesses. The customer is willing to pay the vendor who knows how to produce a product…
Effective Board Development: Five Areas for Concern
William R. BoultonBoards of directors have been the subject of growing concern over the past decade. Today, pressures are building for increased reform within the corporate boardroom. An apparent…
Will Corporate Performance Decline in an Improving Economy?
Michael HergertMeasuring corporate performance is difficult. No single measure can fully describe how well a firm is doing in the diverse aspects of its operations. As a result, analysts are…
MIS Development in American Industry
C. Richard Roberts, Louis E. BooneThe business environment for the past quarter‐century has been characterized by increasing competition, decreasing product life cycles, and growth of industrial organizations in…
ISSN:
0275-6668e-ISSN:
2052-1197ISSN-L:
0275-6668Renamed from:
Business Strategy SeriesOnline date, start – end:
1980Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Dr. Pierre Dal Zotto