Reason for cross‐cultural communication training
Corporate Communications: An International Journal
ISSN: 1356-3289
Article publication date: 1 September 2002
Abstract
In this article, we examine the demographic changes in the American population and look at communication and culture to make cross‐cultural communications more effective by resolving the problems that occur when communicating between co‐cultures. Therefore, for comparison purposes, we will look at the three major co‐cultures (African American, Asian American, and Hispanic American) as they relate to communication and what is considered the majority culture, European American, and their respective communication patterns. Finally, the authors present guidelines for training programs.
Keywords
Citation
Nixon, J.C. and Dawson, G.A. (2002), "Reason for cross‐cultural communication training", Corporate Communications: An International Journal, Vol. 7 No. 3, pp. 184-191. https://doi.org/10.1108/13563280210436790
Publisher
:MCB UP Ltd
Copyright © 2002, MCB UP Limited