Teaching with and about film and television: Integrating media literacy concepts into management education
Abstract
Reviews some characteristics of video‐based educational materials by describing the intellectual heritage of the movement to include media analysis and media productions as basic skills for the information age. Identifies the opportunities and challenges that management educators face in their use of video‐based tools in both business settings and higher education.
Keywords
Citation
Hobbs, R. (1998), "Teaching with and about film and television: Integrating media literacy concepts into management education", Journal of Management Development, Vol. 17 No. 4, pp. 259-272. https://doi.org/10.1108/02621719810210136
Publisher
:MCB UP Ltd
Copyright © 1998, MCB UP Limited