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The purpose of this paper is to examine the dividend policy for firms listed on the Taiwan Stock Exchange. The results are consistent with the prediction of the catering theory in that managers choose a dividend policy to cater to the demand of investors.

Logistic regressions are used to test the catering theory hypothesis.

The results find that the firms distribute more stock dividends than other types of dividends when the dividend premium (DP) for stock dividends is positive. In contrast, firms shift from stock dividends to other types of dividends such as mixed dividends and cash dividends when the DP for stock dividends is negative.

The marginal contribution of this paper is that the firms change their dividend policy via DP to cater to the demand of investors.

Because presentation formats, i.e. table v. graph, in shopping web sites may promote or inhibit deliberate consumer decision making, it is important to understand the effects of information presentation on deliberateness. This paper seeks to empirically test whether the table format enhances deliberate decision making, while the web map weakens the process. In addition, deliberateness can be influenced by the decision orientation, i.e. emotionally charged or accuracy oriented. Thus, the paper further examines the effect of presentations across these two decision orientations.

Objective and detailed description of the decision process is used to examine the effects. A two (decision orientation: positive emotion v. accuracy) by two (presentation: map v. table) eye‐tracking experiment is designed. Deliberateness is quantified with the information processing pattern summarized from eye movement data. Participants are required to make preferential choices from simple decision tasks.

The results confirm that the table strengthens while the map weakens deliberateness. In addition, this effect is mostly evident across the two decision orientations. An explorative factor analysis further reveals that there are two major attention distribution functions (global v. local) underlying the decision process.

Only simple decision tasks are used in the present study and therefore complex tasks should be introduced to examine the effects in the future.

For consumers, they should become aware that the table facilitates while the map diminishes deliberateness. For web businesses, they may try to strengthen the impulsivity in a web map filled with emotional stimuli.

This research is one of the first attempts to investigate the joint effects of presentations and decision orientations on decision deliberateness in the internet domain. The eye movement data are also valuable because previous studies seldom provided such detailed description of the decision process.

The purpose of this paper is to investigate the dynamic forming process of the micro dent fabricated by laser shock processing on 2024-T3 aluminum alloy. The effect of laser pluse energy on the deformation of micro dent was also discussed in detail.

It uses finite element analysis method and the corresponding laser shocking experiment.

The results demonstrate that the dynamic formation process of micro dent lasts longer in comparison with the shock wave loading time, and the depths of micro dents increase with the increasing laser energy. In addition, laser shocking with higher energy can result in more obvious pileup occurred at the outer edge of micro dent.

Surface micro dents can serve as fluid reservoirs and traps of the wear debris, which can decrease the effects of the wear and friction in rolling and sliding interfaces. The investigations can not only be propitious to comprehensively understand the forming mechanism of laser-shocked dent, but also be beneficial to get sight into the residual stress field induced by laser shocking.

This study investigates the media activities of firms issuing private equity placements and seasoned equity offerings in Taiwan, as firms have incentives to manage media coverage to influence their stock prices during private equity placement.

We collect a corpus of news stories and transform the news into term sets based on the part of speech. Then, we refer to Cecchini et al. (2010) to classify the news terms into positive, negative, and usual categories. Next, we employ the SVM algorithm to perform the classification tasks and the term frequency method to perform the text mining task. In last, we use a multiple regression model to verify the hypotheses.

We determine that issuing firms in a private placement have substantially more positive news stories and fewer negative news stories than those in public offerings. Furthermore, we evidence that the media management effects of postequity issues are more active than those of preequity issues. Finally, our results demonstrate that the timing and content of financial media coverage among different equity issuance methods may be biased by firm management. According to previous studies, they may attempt to manipulate stock prices to increase the number of highly profitable insider stakeholders.

To our knowledge, this is the first study to investigate that if private placement will associate with more active media management than the public offerings. According to our results of the difference-in-means test, the public offerings market may control news coverage; however, this result is inconsistent with that of the regression results. The private placements market may also exercise media management in the “before announcement day” and “after announcement day” periods by increasing positive news and reducing negative news.

By using three key factors – namely, funding, stakeholders, and legitimacy – this study seeks to analyse the successful entrepreneurial experiences of a non‐profit small to medium‐sized enterprise: the Taiwan EBook Supply Cooperative Limited (TEBSCo).

The paper takes the form of a case study.

From a legitimacy perspective, TEBSCo is the only registered organisation facilitating e‐book consortia in Taiwan. From a stakeholder perspective, TEBSCo is managed by a board of directors, who are elected from the member representatives. In addition to creating value for its members, TEBSCo also creates value for non‐members and vendors. Its major funding is from annual membership fees. TEBSCo's innovation process, as a collective entrepreneurial activity in a non‐profit SME, creates intangible as well as tangible value. The successful experiences of TEBSCo can be used as examples for new entrants.

TEBSCo is the only registered organisation facilitating e‐book consortia in Taiwan. The successful experiences of TEBSCo can be used as examples for new entrants, and shows a new form of entrepreneurial activity.

Customer lifetime value (CLV) has received increasing attention in database marketing. Enterprises can retain valuable customers by the correct prediction of valuable customers. In the literature, many data mining and machine learning techniques have been applied to develop CLV models. Specifically, hybrid techniques have shown their superiorities over single techniques. However, it is unknown which hybrid model can perform the best in customer value prediction. Therefore, the purpose of this paper is to compares two types of commonly‐used hybrid models by classification+classification and clustering+classification hybrid approaches, respectively, in terms of customer value prediction.

To construct a hybrid model, multiple techniques are usually combined in a two‐stage manner, in which the first stage is based on either clustering or classification techniques, which can be used to pre‐process the data. Then, the output of the first stage (i.e. the processed data) is used to construct the second stage classifier as the prediction model. Specifically, decision trees, logistic regression, and neural networks are used as the classification techniques and k‐means and self‐organizing maps for the clustering techniques to construct six different hybrid models.

The experimental results over a real case dataset show that the classification+classification hybrid approach performs the best. In particular, combining two‐stage of decision trees provides the highest rate of accuracy (99.73 percent) and lowest rate of Type I/II errors (0.22 percent/0.43 percent).

The contribution of this paper is to demonstrate that hybrid machine learning techniques perform better than single ones. In addition, this paper allows us to find out which hybrid technique performs best in terms of CLV prediction.

Service innovation, ICT-enabled services, museum, cultural and creative industries.

Graduate-level courses of “Innovation Management,” “Service Innovation,” or “Cultural and Creative Industries”.

In 2006, the National Palace Museum (NPM) in Taipei, Taiwan, announced its new vision “Reviving the Charm of an Ancient Collection and Creating New values for Generations to Come”. In recent years, the NPM has been shifting its operational focus from being object-oriented to being public-centered, and the museum has held not only the physical forms of artifacts and documents but also their digital images and metadata. These changes would inject new life into historical artifacts. In addition, archives as its collections would be given a refreshingly new image to the public and become connected with people's daily lives. Among these endeavors for displaying historical artifacts online and prevailing Chinese culture in the modern age, the key issues are related to digital technology applications and service innovations. The service innovations would be further divided into information and communication technologies (ICT)-enabled ones and non-ICT-enabled ones. These shifts clearly claim that adopting digital technologies and innovative services can bring positive impacts to the museum. The NPM administrative team wants to keep infusing life into ancient artifacts and texts, sustaining curiosities of the public for Chinese culture and history, and invoking their interests to visit the NPM in person. However, to develop for the future while reviewing the past, the NPM administrative team has to meditate on the next steps in terms of implementation of service innovations.

Students will learn motivations of digital establishment and service innovations from the organization perspective and the necessities of technological implementation. Students will understand the difference in innovations between ICT-enabled services and non-ICT-enabled services. Students would be able to understand the process of developing a new service. Students will be aware of challenges the organization would face in developing a new service.

Teaching notes are available for educators only. Please contact your library to gain login details or email support@emeraldinsight.com to request teaching notes.

The purpose of this paper is to propose an integrated fuzzy approach to determine important universal usability problems (UUPs) by providing experts who behave like real users and to establish a work plan to correct the most important ones.

In this study, a fuzzy multi-criteria decision-making approach with three stages is proposed for the evaluation of universal usability. At the first stage, UUPs are identified by performing modified heuristic evaluation, and severity rating of each problem is determined by experts. At the second stage, critical problems are specified by applying the fuzzy Delphi considering these severity ratings. At the third stage, Fuzzy Decision Making Trial and Evaluation Laboratory approach is applied to prioritize critical problems as sub and main criteria. An illustrative example related to emergency service is performed to apply the proposed approach.

Results showed that the elevator button design, the elevator emergency button design and the position of the floor signboard are the first three problems that should be primarily improved as sub-criteria. In terms of main criteria, equitable use, simple and intuitive use, and perceptible information are the first three main criteria that should be improve in emergency service.

This study is original in terms of methodology and providing a new perspective for building design evaluation. The results can help the designers to see the UUPs in buildings, to focus the most important UUPs and to establish improvement ranking. These advantages provide time and cost-effective design improvement actions.

This research treated the secondary school teachers as the research scale and the research targets included the following: secondary school (employ unit), center of teacher education, and qualified teachers. In terms of these three groups of people, the topics of exploration focused on the perception of suitable teachers, perception of evaluation standard during the process of teacher examination and the relationship among teacher examination systems. The research was managed by two phases: the first phase referred to literature reorganization, expert interview, the qualities and conditions of suitable teachers, important evaluation standard during the process of teacher examination and teacher examination system used; the second phase included questionnaire survey, employ school acquisition, the perception of centers of teacher education and qualified teachers toward the suitability condition and examination evaluation standard in the first phase and teacher examination system used. This research found out that as to the perception of suitable teachers, through data collection, there were six factors reorganized. The levels of their importance were as follows: education devotion, teaching capacity, class management, capacity to guide special students, capacity to communicate with the parents and the will to undertake administrative works. Noticeably, employee unit and centers of teacher education apparently valued class management more, compared with trained teachers; as to evaluation standard of examination, the analytical result found out that the perception of three groups were different in terms of the views toward educational works, written examination data, candidate’s age, club experience at school and capacity to use multimedia support teaching materials. This research further proposed six suggestions for centers of teacher education and trained teachers: (1) employ schools considerably valued educational devotion; (2) trained teachers tended to neglect the importance of class management; (3) employee unit considerably cared about the new teachers’ competence to use multimedia support teaching materials; however, trained teachers did not have the same view; (4) employee unit considerably cared about new teachers’ views toward educational works as well as the candidates’ ages; (5) generally speaking, trained teachers neglected the importance of club experience at school; (6) the data revealed that written examination data was not relatively important in terms of teacher examination