Search results

1 – 10 of 26
Per page
102050
Citations:
Loading...
Access Restricted. View access options
Article
Publication date: 1 January 2009

Mohamed Othman and Ya Qin Song

The theory of generalized thermoelasticity, based on the Lord‐Shulman theory (LS) with one relaxation time and the Green‐Naghdi theory (GN) (of type II) without energy…

167

Abstract

The theory of generalized thermoelasticity, based on the Lord‐Shulman theory (LS) with one relaxation time and the Green‐Naghdi theory (GN) (of type II) without energy dissipation, as well as the classical dynamical coupled theory (CD), is used to study the electromagneto‐thermoelastic interactions in a semi‐infinite perfectly conducting solid subjected to a thermal shock on its surface. The entire elastic medium is rotating with a uniform angular velocity. There acts an initial magnetic field parallel to the plane boundary of the half‐space. The medium deformed because of thermal shock, the rotation and due to the application of the magnetic field. The normal mode analysis is used to obtain the exact expressions for the considered variables. The distributions of the variables considered are represented graphically for two different cases. From the distributions, the wave type heat propagation in the medium can be found. This indicates that the generalized heat conduction mechanism is completely different in essence from the classic Fourier’s law. Comparisons are made with the results predicted by the three theories in the presence and absence of rotation and a magnetic field.

Details

Multidiscipline Modeling in Materials and Structures, vol. 5 no. 1
Type: Research Article
ISSN: 1573-6105

Keywords

Access Restricted. View access options
Article
Publication date: 5 August 2014

Ya Qin Song, Mohamed I.A. Othman and Zheng Zhao

The purpose of this paper is to study the reflection of a plane harmonic wave at the interface of thermo-microstretch elastic half space. The modulus of elasticity is taken as a…

108

Abstract

Purpose

The purpose of this paper is to study the reflection of a plane harmonic wave at the interface of thermo-microstretch elastic half space. The modulus of elasticity is taken as a linear function of reference temperature. The formulation is applied to generalized thermoelasticity theories, the Lord-Shulman and Green-Lindsay theories, as well as the classical dynamical coupled theory. Using potential function, the governing equations reduce to ten-order differential equation.

Design/methodology/approach

Coefficient ratios of reflection of different waves with the angle of incidence are obtained using continuous boundary conditions. By numerical calculations, the variation of coefficient ratios of reflection with the angle of incidence is illustrated graphically for magnesium crystal micropolar material under three theories.

Findings

The effect of different temperature-dependent constants and frequency on the coefficient ratios of reflection is illustrated graphically in context of Lord-Shulman theory.

Originality/value

The reflection coefficient ratios are given analytically and illustrated graphically. The effects of thermal relaxation times are very small on reflection coefficient ratio. The temperature-dependent constant and wave frequency have a strong effect on the reflection coefficient ratios.

Details

Multidiscipline Modeling in Materials and Structures, vol. 10 no. 2
Type: Research Article
ISSN: 1573-6105

Keywords

Access Restricted. View access options
Article
Publication date: 2 January 2018

Chi Cheung Leung

The purpose of this paper is to discuss nationalistic education in Hong Kong from a cultural perspective. It highlights the challenges faced by the Hong Kong Government and the…

311

Abstract

Purpose

The purpose of this paper is to discuss nationalistic education in Hong Kong from a cultural perspective. It highlights the challenges faced by the Hong Kong Government and the growing antagonism and mistrust between the young generation and the government. The paper reviews the cultural policies adopted by the Western Zhou, Han and Tang dynasties in ancient China.

Design/methodology/approach

This paper adopts a historical approach by reviewing the policies in music and culture in the Chinese history and argues for the adoption of a soft approach to nationalistic education in Hong Kong.

Findings

Results show that being inclusive toward diverse cultures, trusting and valuing people’s voices and accepting differences of opinion are effective policies that were adopted by the respective dynasties. The results shed light on the possibility of nurturing nationalism through education in music and culture.

Research limitations/implications

The historical examples mentioned in this paper are only selected periods of the Chinese history. Thus, the survey could not be taken as a comprehensive review.

Practical implications

This paper reviews the policies concerning music and culture in ancient China and argues for transferring the soft approach of predecessors toward these subjects as part of the nationalistic education of Hong Kong.

Social implications

The results shown should be considered seriously by the Hong Kong Government as an effective substitute policy for the past stringent approach of implementing national education in Hong Kong. Nationalistic education focusing on music and culture is a common root for all Chinese and should be used in future to build up trust and common values between China and Hong Kong.

Originality/value

The originality of this research lies in its dealing with nationalism and national education, recommending a soft approach to education viewed through the prisms of music and culture.

Details

Asian Education and Development Studies, vol. 7 no. 1
Type: Research Article
ISSN: 2046-3162

Keywords

Access Restricted. View access options
Article
Publication date: 29 June 2020

Chengchen Liu, Ya Zhang and Jing Zhang

There is growing interest among marketers in advertising and promoting their brands by adopting an online celebrity endorsement strategy. However, how online celebrities build…

11364

Abstract

Purpose

There is growing interest among marketers in advertising and promoting their brands by adopting an online celebrity endorsement strategy. However, how online celebrities build their own brand equity and how online celebrity brand equity impacts fans’ purchase behavior have not been extensively researched in the extant literature. This paper aims to explore the factors that contribute to online celebrity branding and improving fans’ purchase intentions.

Design/methodology/approach

A survey and an experiment were conducted among consumers from the mainland of China. A total of 12 hypotheses were proposed to exam how self-congruity and virtual interactivity impact online celebrity branding and to explore the moderating role of perceived quality and product type.

Findings

This paper reveals that customers’ perceived self-congruity with online celebrities’ image and virtual interactivity positively impact the brand equity of online celebrities. Additionally, compared with virtual interactivity, the effect of customer perceived self-congruity on a brand is more significant. The brand equity of online celebrities thereby drives followers’ purchase intentions and the perceived quality of products positively moderates this relationship.

Originality/value

The research conclusions provide managerial implications for marketing practitioners for how to use human brands on social media platforms in the web 2.0 era and ultimately enhance consumer purchase intentions.

Details

Journal of Product & Brand Management, vol. 29 no. 6
Type: Research Article
ISSN: 1061-0421

Keywords

Available. Content available
Article
Publication date: 27 May 2014

Check Teck Foo

148

Abstract

Details

Chinese Management Studies, vol. 8 no. 2
Type: Research Article
ISSN: 1750-614X

Access Restricted. View access options
Article
Publication date: 6 November 2017

Ting Yuan, Min-da Zhang, Jia-hui Ni, Ya-xuan Chen and Fei Geng

The purpose of this paper is to compare corrosion behavior of a modified multilayer material with Cu before and after brazing process.

620

Abstract

Purpose

The purpose of this paper is to compare corrosion behavior of a modified multilayer material with Cu before and after brazing process.

Design/methodology/approach

Sea water acidified accelerated tests (SWAATs), potentiodynamic polarization tests and scanning electron microscopy were used to study the corrosion behavior and macro/micro structures. Results indicate that the corrosion mechanisms of the sheets before and after brazing process are completely different.

Findings

The un-brazed material is uniform corrosion, while the brazed material has a high sensitivity to localized corrosion and loses cathodic protection to the core. It is found that brazing process causes copper transition from the core alloy into eutectic phases in the cladding, leading to higher Ecorr and different potential distribution compared with those of un-brazed materials.

Originality/value

For the modified multilayer material after brazing, there are two stages of corrosion. First, corrosion attack takes place along eutectic phases in the cladding material, and then core alloy dissolves by forming a galvanic couple with the nobler residual cladding.

Details

Anti-Corrosion Methods and Materials, vol. 64 no. 6
Type: Research Article
ISSN: 0003-5599

Keywords

Access Restricted. View access options
Article
Publication date: 25 January 2013

Ping Qin and Jintao Xu

The purpose of this study is to assess the impact of land rights and tenure types on farmers' investment behavior in Chinese collective forests, using household survey data from…

825

Abstract

Purpose

The purpose of this study is to assess the impact of land rights and tenure types on farmers' investment behavior in Chinese collective forests, using household survey data from Fujian Province.

Design/methodology/approach

In this study, the authors conducted a household survey in Fujian province of 520 randomly selected forest farmers. The authors used a random‐effects Tobit model to estimate the impact of land rights and other components on, for example, tenure security and harvest quota, and the impact of tenure types on farmers' investment incentives.

Findings

This study produced three main findings: perceived tenure security in the context of frequent agricultural land redistribution negatively affects input intensity; farmers still perceive some tenure arrangements to be more uncertain than others, which discourages them from undertaking investments on such plots; and the harvest quota regulation, introduced to conserve forest stock, has in fact acted as a disincentive in forestry management.

Originality/value

Almost all previous studies are based on national or regional data, which have primarily focused on the links between tenure types and investment incentives. In this study, based on the plot‐level data, the authors are able to assess not only the impacts of tenure types but also how specific land rights and their components affect farmers' investment behavior.

Details

China Agricultural Economic Review, vol. 5 no. 1
Type: Research Article
ISSN: 1756-137X

Keywords

Access Restricted. View access options
Article
Publication date: 15 September 2023

Peng Liu, Rong Zhang, Ya Wang, Hailong Yang and Bin Liu

In recent years, private brands for e-commerce platforms have experienced rapid growth. However, whether these platforms developing private brands should share their demand…

437

Abstract

Purpose

In recent years, private brands for e-commerce platforms have experienced rapid growth. However, whether these platforms developing private brands should share their demand information with others and how such information sharing affects the sales format selection of national brand manufacturers have puzzled firm managers in practice. This paper aims to investigate the information-sharing strategy for the e-commerce platform and its influence on the sales format selection in the presence of the private brand.

Design/methodology/approach

The authors use a game-theoretical model to examine the interaction between the information-sharing strategy and sales format selection in a supply chain consisting of a manufacturer and a platform that operates a private brand.

Findings

The equilibrium results show that when the commission rate is low, the manufacturer favors agency selling, and the platform shares demand information with the manufacturer; when the commission rate is high, the manufacturer prefers reselling, and the platform does not share the information. This preference is affected by information forecasting accuracy; as the information forecasting accuracy increases, the manufacturer prefers to adopt agency selling, and the platform tends to share the information. Interestingly, under agency selling, sharing information with the manufacturer can increase the platform’s profit from selling the private brand and achieve a win-win situation for them. Furthermore, we show that the manufacturer can inspire the platform to share the information with himself by adopting agency selling, whereas the platform sharing the information improves the probability that the manufacturer adopts agency selling. Moreover, the manufacturer may have a first-mover advantage. In particular, the manufacturer moving first increases the likelihood that the manufacturer chooses agency selling and the platform shares the information.

Originality/value

This paper contributes to sales format literature by exploring the effect of information sharing strategy on sales format selection in the presence of the private brand and can help manufacturers and platforms to make suitable decisions regarding information sharing and sales format selection.

Details

Journal of Business & Industrial Marketing, vol. 39 no. 2
Type: Research Article
ISSN: 0885-8624

Keywords

Access Restricted. View access options
Article
Publication date: 14 January 2022

Haibo Xue, Xin Zhao, Pokachev Nikolay and Jiayi Qin

Family dinner on Lunar New Year's Eve is the most important and most ritualized feast for families in China. It is the time for the entire family to reunite. Families gather…

574

Abstract

Purpose

Family dinner on Lunar New Year's Eve is the most important and most ritualized feast for families in China. It is the time for the entire family to reunite. Families gather together to reflect their past and talk about the future. Through the lens of consumer culture theories, this study explores how Chinese consumers construct family identity.

Design/methodology/approach

Based on constant comparative analysis of primary data including in-depth interviews and participant observation, and secondary data including historical archives, cultural tracing, documentary reports and essays, the authors deconstruct the consumption rituals of family dinner on Chinese Lunar New Year's Eve. The authors focus on four aspects, including participants, place, time and related activities, and analyze Chinese consumers' ritual experiences.

Findings

The authors’ findings show how young consumers construct and strengthen individual self-identity, relational identity and family identity in various ways through consumption and ritual practices during Chinese Lunar New Year celebration.

Originality/value

The study of family dinner on Lunar New Year's Eve helps the authors understand contemporary consumer culture in three aspects. First, it helps the authors understand the relationship between consumption and culture. Second, the study shows the changes and continuities of consumption rituals. Third, the research highlights the experience of “home” among contemporary Chinese consumers.

Details

Journal of Contemporary Marketing Science, vol. 5 no. 1
Type: Research Article
ISSN: 2516-7480

Keywords

Access Restricted. View access options

Abstract

Graphical abstract

Purpose

The theme park industry has attracted wide attention and visitors’ perceptions are key to improving theme park management. Applying the cognitive-affective theory, this study aims to explore various cognitive attributes and affective attitudes and how they affect the overall theme park image.

Design/methodology/approach

A mixed research method was used to analyze tourists’ cognitive, affective and overall evaluations of theme parks through text mining and logistic regression and to verify their internal relationships.

Findings

Study 1 confirms the impact of six features of theme parks, including food and beverage consumption, merchandising, spatiality, immersive technologies, interactive performances and thematization. Study 2 reveals that finer-grained emotions such as goodness, sadness, disgust, surprise, fear, joy and anger are present in visitor reviews. Study 3 confirms the significant influence of cognitive characteristics and emotions related to theme parks on the overall image through regression analysis. The findings carry meaningful implications for theme park managers, offering guidance on customer needs, perceived negative attributes and how to improve visitor experiences.

Originality/value

This study explores the attribute characteristics of cognitive and affective images of theme parks and their influence on the overall image, thereby enriching the research on the connotations of cognitive-affective theory. In particular, this study introduces and quantitatively analyses the concept of theme parks for the first time through a large-scale data analysis, which empirically reconciles the contradictions of previous reviews of different definitions of theme parks.

图形摘要

主题公园评论:文本挖掘的认知特征和情感如何决定主题公园形象

摘要

目的

主题公园行业备受关注, 而游客的看法是改进主题公园管理的关键所在。本研究运用认知-情感理论, 旨在探索游客评论的认知属性与情感态度, 以及它们如何影响主题公园的整体形象。

设计/方法/途径

采用混合研究方法, 通过文本挖掘和逻辑回归分析游客对主题公园的认知、情感及总体评价, 并验证它们之间的内在关系。

发现

研究1证实了主题公园的六个特征所产生的影响, 包括餐饮消费、商品销售、空间性、沉浸式技术、互动表演和主题化。研究2表明, 游客评价中存在更细化的情感, 如好感、悲伤、厌恶、惊讶、恐惧、喜悦和愤怒。研究3通过回归分析证实了与主题公园相关的认知和情感特征对整体形象具有显著影响。这些研究结果对主题公园管理者具有重要意义, 为了解客户需求、识别负面属性以及如何改善游客体验提供了指导。

原创性

本研究对主题公园认知和情感形象的属性特征及其对整体形象的影响进行了探索, 从而丰富了认知-情感理论内涵。特别是本研究首次通过引入大规模数据并量化分析了主题公园的概念, 从实证角度调和了以往针对主题公园不同定义的相关评论中存在的矛盾。

Resumen gráfico

Reseñas de parques temáticos: cómo la minería de textos de las características cognitivas y las emociones pueden determinar la imagen del parque temático

Resumen

Propósito

El sector de los parques temáticos ha atraído una gran atención y las percepciones de los visitantes son clave para mejorar su gestión. Aplicando la teoría cognitivo-afectiva, este estudio pretende explorar diversos atributos cognitivos y actitudes afectivas, y cómo afectan a la imagen global del parque temático.

Diseño/metodología/enfoque

Se adoptó un enfoque de investigación de métodos mixtos para analizar las evaluaciones cognitivas, afectivas y globales de los turistas sobre los parques temáticos mediante minería de textos y regresión logística, y para validar la relación intrínseca entre ellas.

Conclusiones

El estudio 1 confirmó el impacto de seis características de los parques temáticos, como el consumo de alimentos y bebidas, el merchandising, la espacialidad, las tecnologías inmersivas, los espectáculos interactivos y la tematización. El estudio 2 reveló la presencia de emociones más sutiles en las evaluaciones de los visitantes, como la bondad, la tristeza, el asco, la sorpresa, el miedo, la alegría y la ira. El estudio 3 confirmó, mediante un análisis de regresión, que las características cognitivas y las emociones asociadas a los parques temáticos tienen un efecto significativo en la imagen global. Estas conclusiones tienen importantes implicaciones para los gestores de los parques temáticos, ya que proporcionan orientación para comprender las necesidades de los clientes, identificar los atributos negativos percibidos y saber cómo mejorar las experiencias de los visitantes.

Originalidad

Este estudio explora las características de los atributos de las imágenes cognitivas y afectivas de los parques temáticos y su impacto en la imagen global, enriqueciendo así la investigación sobre las connotaciones de la teoría cognitivo-afectiva. En particular, este estudio introduce y analiza cuantitativamente por primera vez el concepto de parque temático mediante un análisis de datos a gran escala, que concilia empíricamente las contradicciones que existían en revisiones anteriores de las distintas definiciones de parque temático.

1 – 10 of 26
Per page
102050