With the proliferation of computer based issuing, cataloguing and acquisitions systems which now infest most of our libraries, it seems to me that those librarians who have not…
Abstract
With the proliferation of computer based issuing, cataloguing and acquisitions systems which now infest most of our libraries, it seems to me that those librarians who have not have the advantage of finding their way into the profession by way of training in data management, systems analysis, etc., might welcome a few words of advice on the relevance of the computer to their work. I am eminently qualified to provide such help by virtue of once remaining awake throughout a computer steering group meeting.
THEO D SNOB, SHAUN TRAYNOR and RUTH KERNS
“I'm afraid I don't often have the opportunity, myself, of showing people around” explained the director of Multi‐Media Amenity Resources, “but most of my staff are taking…
Abstract
“I'm afraid I don't often have the opportunity, myself, of showing people around” explained the director of Multi‐Media Amenity Resources, “but most of my staff are taking industrial action today … oh, some minor dispute about my plan to convert branch libraries into games 'n disco bars.” In fact he hadn't been to the building for three months due to the pressure of committee, sub‐committee, advisory group, interdepartmental, forward planning, twinning, budget trimming, directorate, joint steering committee, management, community profile, section, heads of departments and ‘don't minute that’ decision making meetings. In addition, were day, weekend, short course, refresher, local, regional, national, schools, courses, seminars and conferences which he felt obliged to attend in order to supplement his collection of handy‐packed hotel beverages, and, incidentally, to keep up with all that was new and wonderful in the field of librarianship.
Explores the relationship between legitimate product pricing, copyright law enforcement and the formation of black markets for pirate products. The analytical framework is…
Abstract
Explores the relationship between legitimate product pricing, copyright law enforcement and the formation of black markets for pirate products. The analytical framework is illustrated using the market for sound recordings as a case study. Investigates copyright owner strategies to combat piracy, including price discounting to establish a legitimate market and lobbying for increased enforcement and infringement penalties. An elementary regression model is employed to examine the empirical relationship between legitimate sound recording price, black market distribution channels and piracy. The empirical model supports the hypotheses that piracy is directly related to legitimate price and the size of black markets.
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Self‐concept, despite its marketing relevance, has been overshadowed by other psychological concepts. The self‐concept is, however, significant and relevant to the study of…
Abstract
Self‐concept, despite its marketing relevance, has been overshadowed by other psychological concepts. The self‐concept is, however, significant and relevant to the study of consumer behavior because many purchases made by consumers are directly influenced by the image an individual has of himself. A fundamental question involves the process of the formation of the self‐concept. Several distinct qualities exist within the self‐concept, and once the self‐concept is established, these have a bearing upon the individual's behavior and his relationship with his objective, subjective, social, and ideal self. For marketers, an understanding of the self‐concept and self‐image can provide the means for developing more effective marketing programs. Consistency and congruence also play an important part in establishing the relationship between the self‐concept, the individual's image, and final purchase behavior. Other factors also play a part in the process and, in some situations, misunderstandings about their importance can result in less than effective marketing efforts. Careful research and analysis of the relevant factors affecting the self‐concept and their effect on purchase behavior can make for more effective market strategic planning. This article examines the various issues related to the marketing applicability of the self‐concept and discusses its implications in terms of research and market strategic planning.
This article’s indented contribution is to provide novel theoretical insights and empirical observations on “who gets what” in the way of incomes, including wages. The article…
Abstract
This article’s indented contribution is to provide novel theoretical insights and empirical observations on “who gets what” in the way of incomes, including wages. The article challenges the conventional wisdom about stratification, especially power and status, as an outcome or function of economic distribution. It posits that income distribution is conditional on pre‐existing social stratification expressed in antecedent differences in class, power, status and related factors.