Alan Briggs, Ross Dowling and David Newsome
This study aims to provide an overview of the current socio-political geopark situation in Australia and set this into a global context. In addition, the authors consider this…
Abstract
Purpose
This study aims to provide an overview of the current socio-political geopark situation in Australia and set this into a global context. In addition, the authors consider this information to be useful for all stakeholders involved in geopark research and development. An analysis of constraints is set alongside stakeholder views collected from remote rural Western Australia. The authors also place Australia in a global context in regard to the future of geoparks.
Design/methodology/approach
Vital contextual information regarding the tourism significance of geoparks is sourced from key literature. The authors analyse and report on the situation surrounding the current lack of enthusiasm for the geopark concept by the federal government and states in Australia. The authors also report positive rural community stakeholder views on geopark development from regional Western Australia.
Findings
While Australian federal, as well as state governments have yet to accept geoparks, stakeholder research in Western Australia supports the idea of geopark development. Learnings articulated in this viewpoint are relevant to any country pursuing and initiating the geopark concept. The authors posit that global geopark development can become a vital strategy in post-COVID-19 tourism recovery planning.
Originality/value
Australia currently does not have a United Nations Educational, Scientific and Cultural Organisation (UNESCO)-recognised geopark. Accordingly, the authors present a case for geopark development, while at the same time exploring the socio-political reasons behind the lack of geopark implementation in Australia. The authors consider the future of geoparks in the global context and reiterate the point that geoparks are important for COVID-19 recovery of tourism and in regard to UNESCO's Sustainable Development Goals for 2030.
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On the initiative of Professor Ross Dowling (Edith Cowan University, W. Australia) and in cooperation with the Western Australian Tourism Commission and the Augusta‐Margaret River…
Abstract
On the initiative of Professor Ross Dowling (Edith Cowan University, W. Australia) and in cooperation with the Western Australian Tourism Commission and the Augusta‐Margaret River Tourism Association, a conference on wine tourism was held in May 1998. Both the tourism and the wine industries were very well represented at this first conference to be held on the subject of wine tourism; around 250 visitors from Australia as well as from other parts of the world met in Margaret River on the magnificent premises of Leeuwin Estate Winery, well known for its al fresco concerts.
Although wine tourism in Australia and internationally is well established, marketing research efforts to date have been negligible. Estimates of visitation to wine regions by…
Abstract
Although wine tourism in Australia and internationally is well established, marketing research efforts to date have been negligible. Estimates of visitation to wine regions by domestic and international visitors are based on secondary analysis, and these data do not conform to the accepted definition of wine tourism. Economic indicators of wine tourism at the regional level are based on industry estimates and there is no systematic collection of survey data on wine tourism. Wine Tourism marketing issues at the regional level such as market image and branding, regional identity, facilities, infrastructure, wine tourist expenditure, market research and the government promotion are explored and factors to consider when marketing wine regions are identified.
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Donald Getz, Ross Dowling, Jack Carlsen and Donald Anderson
Generic factors influencing the development and marketing of wine tourism, both in destinations and at wineries, are examined. Results of surveys of wine and tourism industry…
Abstract
Generic factors influencing the development and marketing of wine tourism, both in destinations and at wineries, are examined. Results of surveys of wine and tourism industry professionals in Australia and in Washington State, USA, are presented, enabling identification of critical success factors. These are grouped as quality (of wine, service and experiences), wine country appeal, winery appeal, and developmental and marketing factors. Agreement on certain critical success factors did emerge, with quality considered to be the most important success factor, but some significant differences existed between respondents from the two countries examined. Recommendations for ongoing research on wine tourism are made.
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Many tourism related businesses give little consideration to influencing people to make repeat visits. Wineries are no exception. Management often spends too little time and…
Abstract
Many tourism related businesses give little consideration to influencing people to make repeat visits. Wineries are no exception. Management often spends too little time and effort trying to satisfy the visitor and encourage them to return. However, repeat visitors are valuable because they typically spend more than first‐time tourists and pass along information to others. This paper examines the importance of bringing consumers back to a winery, and the information and spending implications of doing so.
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Philippa Ward and Fiona Sturrock
This paper provides an exploratory examination of the purchasing patterns, selection procedures and risk‐reducing mechanisms employed by female consumers making joint purchase…
Abstract
This paper provides an exploratory examination of the purchasing patterns, selection procedures and risk‐reducing mechanisms employed by female consumers making joint purchase decisions with their male partners within the furniture and carpet sectors of the home improvement market. It focuses on two main areas: female consumer purchase selection processes and the impact of female consumer risk reduction strategies (RRSs) on this process. These issues are explored by considering female consumer buyer behaviour in relation to joint purchase decisions regarding “high‐involvement and high‐risk” household products at three stages of the selection and purchase process: pre‐purchase, consumption and post‐purchase ‐ as defined in the services consumer behaviour model.
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The purpose of this paper is to explore unintentional learning through an examination of the practical implications of it as experienced in the field of occupational health and…
Abstract
The purpose of this paper is to explore unintentional learning through an examination of the practical implications of it as experienced in the field of occupational health and safety, and the role of government in addressing those implications by way of learning at the level of culture change. The paper examines various learning models and assumptions and challenges the application of these assumptions in the workplace as evidenced in the field of occupational health and safety. The paper posits that a large body of “unintentional” learning exists within the workplace which is not the result of conscious decisions and lacks critical reflection on the possible outcomes. These learnings may have negative consequences that are at odds with stated or intended policy. It suggests actions which can be taken to identify and mitigate unintentional learnings and their outcomes.
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Srikanth Beldona, Kunwei Lin and Joanne Yoo
As mobile devices amass greater capabilities that include broadband internet and global positioning systems (GPS), the relevance of location based marketing (LBM) services has…
Abstract
Purpose
As mobile devices amass greater capabilities that include broadband internet and global positioning systems (GPS), the relevance of location based marketing (LBM) services has gained increased attention among tourism researchers and marketers alike. The purpose of this paper is to examine the impact of personal travel innovativeness, information privacy and the type of delivery method (pull vs push) on the perception of potential value in LBM programs.
Design/methodology/approach
Data were collected from travelers at two large airports in the USA. A 2*2 design that comprised LBM (services vs promotions) and the delivery method (pull vs push) combined with two primary covariates, namely personal travel innovativeness and information privacy, evaluated the potential value of LBM programs amongst consumers.
Findings
The findings indicate that personal travel innovativeness has a significant impact on the perception of potential value in LBM. Additionally, the pull delivery method was more amenable to customers when compared with the push delivery method.
Research limitations/implications
There are significant implications for practitioners in the way LBM programs can be conceived and implemented. Also, marketing messages can be produced based on the relevance of the findings.
Originality/value
The paper is the first to directly ascertain the impact of the delivery method and travel innovativeness in an emerging domain of LBM using a synthesis of constructs.
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The purpose of this study was to investigate the workplace learning preferences of the Generation X employee. A total of 197 Generation X employees were surveyed. Additional…
Abstract
The purpose of this study was to investigate the workplace learning preferences of the Generation X employee. A total of 197 Generation X employees were surveyed. Additional descriptive data were obtained from follow‐up interviews conducted with ten of the survey participants and one focus group. Participants indicated that they value action learning and incidental learning in the workplace. They also realize the need for formal training but offer suggestions for how it could be conducted better. The article concludes with a set of suggestions and a model of workplace learning for Generation X.