Amanda O. Latz, Jocelyn H. Bolin, Marilynn (Marks) Quick, Ruth Jones and Austin Chapman
The purpose of this paper is to provide information regarding the ways in which the authors’ College’s faculty use paper within their pedagogical practice. A related purpose was…
Abstract
Purpose
The purpose of this paper is to provide information regarding the ways in which the authors’ College’s faculty use paper within their pedagogical practice. A related purpose was to ascertain faculty interest in professional development initiatives related to reducing paper usage through technological affordances.
Design/methodology/approach
A survey was developed and administered to the faculty within the university’s Teachers College. The survey was built to assess faculty pedagogical use of paper. Both quantitative and qualitative data were collected via the survey.
Findings
The results suggested that digital resources are widely used by faculty, and students are encouraged to conserve paper. However, many faculty are uncomfortable with the complete elimination of paper.
Originality/value
Modeling and promoting environmentally sustainable pedagogical practice is imperative within institutions charged with preparing the next generation of educators.
Details
Keywords
Biennial budgeting and appropriations cycles have been a popular idea among many members of Congress for the past twenty years. Despite widespread bipartisan support for biennial…
Abstract
Biennial budgeting and appropriations cycles have been a popular idea among many members of Congress for the past twenty years. Despite widespread bipartisan support for biennial budgeting in the 1980s, the first House vote on the subject, in 2000, resulted in a narrow defeat for biennial budgeting. This article analyzes the merits of biennial budgeting and the reasons for its defeat, arguing that during the 1990s biennial budgeting lost its sense of urgency because of the erasure of the federal deficit and became a more partisan issue than it previously had been.
Robert Crawford and Matthew Bailey
The purpose of this paper is to explore the value of oral history for marketing historians and provide case studies from projects in the Australian context to demonstrate its…
Abstract
Purpose
The purpose of this paper is to explore the value of oral history for marketing historians and provide case studies from projects in the Australian context to demonstrate its utility. These case studies are framed within a theme of market research and its historical development in two industries: advertising and retail property.
Design/methodology/approach
This study examines oral histories from two marketing history projects. The first, a study of the advertising industry, examines the globalisation of the advertising agency in Australia over the period spanning the 1950s to the 1980s, through 120 interviews. The second, a history of the retail property industry in Australia, included 25 interviews with executives from Australia’s largest retail property firms whose careers spanned from the mid-1960s through to the present day.
Findings
The research demonstrates that oral histories provide a valuable entry port through which histories of marketing, shifts in approaches to market research and changing attitudes within industries can be examined. Interviews provided insights into firm culture and practices; demonstrated the variability of individual approaches within firms and across industries; created a record of the ways that market research has been conducted over time; and revealed the ways that some experienced operators continued to rely on traditional practices despite technological advances in research methods.
Originality/value
Despite their ubiquity, both the advertising and retail property industries in Australia have received limited scholarly attention. Recent scholarship is redressing this gap, but more needs to be understood about the inner workings of firms in an historical context. Oral histories provide an avenue for developing such understandings. The paper also contributes to broader debates about the role of oral history in business and marketing history.