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Article
Publication date: 10 July 2009

Michael J. Dotson, Eva M. Hyatt and Lisa Petty Thompson

The purpose of this paper is to examine the responses of a convenience sample of 65 heterosexual and 64 homosexual respondents to a series of fashion oriented print advertisements…

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Abstract

Purpose

The purpose of this paper is to examine the responses of a convenience sample of 65 heterosexual and 64 homosexual respondents to a series of fashion oriented print advertisements depicting overt or ambiguous gay male or lesbian themes.

Design/methodology/approach

The study is based upon the survey responses of a group of heterosexual and homosexual university students enrolled at three universities in the southeastern United States. Advertisements selected for inclusion in the study were drawn from magazines that target this group. One advertisement representing each level of homosexual content (overtly gay male, overtly lesbian, ambiguously gay male, ambiguously lesbian) as well as one heterosexual advertisement were used in the study in a within subjects design. Paired t‐tests were used to compare mean Abrand and Aad responses across various groups.

Findings

Attitude toward the ad and before‐after exposure toward the brand were compared in male and female heterosexual and homosexual respondents. Results show that heterosexual males and females prefer less overt gay male and lesbian depictions, while gay males and lesbians prefer more overt depictions of themselves, particularly gay male imagery.

Research limitations/implications

This study examines the responses of one specific segment of the gay and lesbian population: traditional‐aged university students. Characters portrayed in the advertisements were also young people and do not represent the inherent diversity in this population. It would be desirable, therefore, to extend this study to an investigation of the broader gay and lesbian population.

Practical implications

Implications for marketers of fashion products suggest that effectual character depictions in fashion advertisements vary by both gender and sexual orientation.

Originality/value

This paper represents a cross‐sectional examination of heterosexual and homosexual responses to a series of fashion advertisements in the United States and provides useful insights to marketers of fashion products.

Details

Journal of Fashion Marketing and Management: An International Journal, vol. 13 no. 3
Type: Research Article
ISSN: 1361-2026

Keywords

Available. Content available
Book part
Publication date: 30 June 2023

Lisa M. Given, Donald O. Case and Rebekah Willson

Free Access. Free Access

Abstract

Details

Looking for Information
Type: Book
ISBN: 978-1-80382-424-6

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Book part
Publication date: 12 September 2014

John F. Ehrich and Lisa C. Ehrich

In the past, leadership scholars have tended to focus on leadership as a force for good and productivity (Ashworth, 1994; Higgs, 2009; Padilla, Hogan, & Kaiser, 2007). However…

Abstract

Purpose

In the past, leadership scholars have tended to focus on leadership as a force for good and productivity (Ashworth, 1994; Higgs, 2009; Padilla, Hogan, & Kaiser, 2007). However, recently attention has been given to the ‘dark side’ of leadership (see Higgs, 2009; Judge, Piccolo, & Kosalka, 2009). The aim of this chapter is to explore dark leadership from the perspective of the narcissistic leader using a fictional character from a popular film.

Methodology/approach

Using the Diagnostic and Statistical Manual of Mental Disorders, 4th edition, 1994 (DSM-IV) (American Psychiatric Association, 2000) as an operational definition of narcissistic personality disorder we explore the psychology of the narcissistic leader through a fictional character study in a popular film.

Findings

We have created a psychological profile of a narcissistic leader which identifies specific behavioural characteristics within a toxic organizational culture.

Social implications

This study has implications for employees within any organizational culture. It is significant because it can illustrate how dark leadership can impact negatively within organizations.

Originality/value

The use of actual living persons on which to base case study material in the study of dark leadership is problematic and constrained by ethical issues. However, the use of characters in fiction, such as contemporary film and drama, represents an excellent source of case study material. Given that little empirical works exists on narcissistic leaders and leadership, the chapter adds originality and value to the field.

Details

The Contribution of Fiction to Organizational Ethics
Type: Book
ISBN: 978-1-78350-949-2

Keywords

Available. Open Access. Open Access
Book part
Publication date: 14 October 2021

Lisa Sugiura

Abstract

Details

The Incel Rebellion: The Rise of the Manosphere and the Virtual War Against Women
Type: Book
ISBN: 978-1-83982-257-5

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Article
Publication date: 1 February 2000

John C. Cross and Bruce D. Johnson

Attempts to theorize the relationship between the informal and the illegal sectors of the economy. States that there are significant behavioural similarities. Proposes an emergent…

857

Abstract

Attempts to theorize the relationship between the informal and the illegal sectors of the economy. States that there are significant behavioural similarities. Proposes an emergent paradigm based on dual labour market theory to explain the similarites and differences in order to guide future research in each area. Applies the theory to the production and marketing of crack cocaine and shows how the model helps us to understand issues of exploitation and risk makagement within the drug market.

Details

International Journal of Sociology and Social Policy, vol. 20 no. 1/2
Type: Research Article
ISSN: 0144-333X

Keywords

Available. Content available
Book part
Publication date: 30 June 2023

Lisa M. Given, Donald O. Case and Rebekah Willson

Free Access. Free Access

Abstract

Details

Looking for Information
Type: Book
ISBN: 978-1-80382-424-6

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Article
Publication date: 1 July 2006

Jean Clarke, Richard Thorpe, Lisa Anderson and Jeff Gold

The purpose of this paper is to argue that action learning (AL) may provide a means of successfully developing small to medium‐sized enterprises (SMEs).

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Abstract

Purpose

The purpose of this paper is to argue that action learning (AL) may provide a means of successfully developing small to medium‐sized enterprises (SMEs).

Design/methodology/approach

The literature around SME learning suggests a number of processes are important for SME learning which similarity, it is argued, are encompassed in AL. AL may therefore offer a means of developing SME. This argument is then supported through the results of a longitudinal qualitative evaluation study conducted in the north‐west of England, which involved the use of AL in 100 SMEs.

Findings

The paper finds that the discursive and critical reflection aspects of the set environment appeared to be of great utility and importance to the SMEs. Sets also had an optimum level of which helped them find “common ground”. Once common ground was established set members often continued to network and form alliances outside of the set environment. SME owner‐managers could discuss both personal and business. Finally, AL offered the opportunity to take time out of the business and “disengage” with the operational allowing them to become more strategic.

Practical implications

In this paper both the literature review and the results of the evaluation suggest AL may offer a means of engaging SMEs in training, which is relevant and useful to them. AL offers a way for policy makers and support agencies to get involved with SME management development while retaining context and naturalistic conditions.

Originality/value

This paper attempts to move beyond other articles which assess SME response to government initiatives, through examining the literature around SME learning and constructing a rationale which proposes that AL encompasses many of the learning processes suggested in the literature as effective for SME development.

Details

Journal of European Industrial Training, vol. 30 no. 6
Type: Research Article
ISSN: 0309-0590

Keywords

Available. Content available
Book part
Publication date: 1 January 2005

Naresh K. Malhotra

Abstract

Details

Review of Marketing Research
Type: Book
ISBN: 978-0-85724-723-0

Available. Content available
Book part
Publication date: 10 April 2019

Amy Affelt

Abstract

Details

All That's Not Fit to Print
Type: Book
ISBN: 978-1-78973-361-7

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Article
Publication date: 4 May 2012

Barbara Czarniawska

This paper aims to explore accounting across time and space via novels.

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Abstract

Purpose

This paper aims to explore accounting across time and space via novels.

Design/methodology/approach

The paper uses distant readings.

Findings

The paper reveals peculiarities and commonalities of the work of Certified Public Accountants 70 years ago and now.

Originality/value

The originality/value is to be decided by readers.

Details

Accounting, Auditing & Accountability Journal, vol. 25 no. 4
Type: Research Article
ISSN: 0951-3574

Keywords

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