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Article
Publication date: 1 September 2001

Joe Mort

To innovate, a firm must create from permutations and combinations of many individual and organizational intellects a differential knowledge that could not spring from a single…

912

Abstract

To innovate, a firm must create from permutations and combinations of many individual and organizational intellects a differential knowledge that could not spring from a single mind. Shaped by particular time and circumstances and emerging as if from a collective, corporate “mind”, this corporate knowledge can define a unique worldview for the firm. Given its centrality to the competitiveness of any firm, an important issue is the degree to which such collective corporate knowledge can be considered reliable. Ziman described reliable scientific knowledge as the product of a collective human enterprise to which its member scientists make individual contributions that are amended and extended by mutual criticism and intellectual cooperation. Uses an analogy with Ziman’s description of the scientific process to examine the nature and value of reliable knowledge in the corporate environment and the imperatives and possibilities for its creation. As will be described, the hallmark of corporate “reliable” knowledge cannot be its “correctness” but rather its synoptic and emergent nature.

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Journal of Knowledge Management, vol. 5 no. 3
Type: Research Article
ISSN: 1367-3270

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Publication date: 22 November 2012

Dee Duffy

Purpose – To explore how young men negotiate the matriarchal domain of fashion consumption and self-presentation, observing techniques adopted by these men to navigate this…

Abstract

Purpose – To explore how young men negotiate the matriarchal domain of fashion consumption and self-presentation, observing techniques adopted by these men to navigate this feminized space and construct their identity project.

Methodology/approach – Engaging Foucauldian theory, a constructionist approach is followed to analyze qualitative interview data with the understanding that a consumer's narrated experience is embedded in a social web of possible interpretation. Rather than seeking to discover a respondents “essential self” within interview data, this research takes a narrative analysis approach, considering individuals storytelling within the context of circulating discourses and power relations.

Findings – As young, fashion-forward men navigate new configurations of power relationships and adopt new modes of performing masculinity, they come to legitimate themselves by forging new categories of existence. They engage various techniques to include the arts and the art of irony in an effort to constitute their masculine subjectivity within discourses of fashionable self-presentation practices.

Social implications – By exploring the social context wherein consumer choices are made, we see consumer identity projects are in fact constricted and influenced by a myriad of sociocultural forces.

Originality/value of paper – Within consumer culture theory, there is much focus on the agency of consumers and their identity projects. However, there is a dearth of work that considers the social and cultural context wherein these identity constructions take place. This study makes a contribution toward addressing this gap.

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Research in Consumer Behavior
Type: Book
ISBN: 978-1-78190-022-2

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Article
Publication date: 1 June 1999

George K. Chacko

Gives an in depth view of the strategies pursued by the world’s leading chief executive officers in an attempt to provide guidance to new chief executives of today. Considers the…

10002

Abstract

Gives an in depth view of the strategies pursued by the world’s leading chief executive officers in an attempt to provide guidance to new chief executives of today. Considers the marketing strategies employed, together with the organizational structures used and looks at the universal concepts that can be applied to any product. Uses anecdotal evidence to formulate a number of theories which can be used to compare your company with the best in the world. Presents initial survival strategies and then looks at ways companies can broaden their boundaries through manipulation and choice. Covers a huge variety of case studies and examples together with a substantial question and answer section.

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Asia Pacific Journal of Marketing and Logistics, vol. 11 no. 2/3
Type: Research Article
ISSN: 1355-5855

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Book part
Publication date: 9 May 2024

Freda Gonot-Schoupinsky, Merv Neal and Jerome Carson

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The Positive Psychology of Laughter and Humour
Type: Book
ISBN: 978-1-83753-835-5

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Article
Publication date: 1 March 1974

Frances Neel Cheney

Communications regarding this column should be addressed to Mrs. Cheney, Peabody Library School, Nashville, Tenn. 37203. Mrs. Cheney does not sell the books listed here. They are…

300

Abstract

Communications regarding this column should be addressed to Mrs. Cheney, Peabody Library School, Nashville, Tenn. 37203. Mrs. Cheney does not sell the books listed here. They are available through normal trade sources. Mrs. Cheney, being a member of the editorial board of Pierian Press, will not review Pierian Press reference books in this column. Descriptions of Pierian Press reference books will be included elsewhere in this publication.

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Reference Services Review, vol. 2 no. 3
Type: Research Article
ISSN: 0090-7324

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Article
Publication date: 1 March 1981

Allen H. Seed

Inflation is here to stay. That hard truth has important implications for strategic planning and financial reporting. Managers who want to thrive in the 1980s will have to find…

516

Abstract

Inflation is here to stay. That hard truth has important implications for strategic planning and financial reporting. Managers who want to thrive in the 1980s will have to find new ways of turning inflation to their advantage.

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Journal of Business Strategy, vol. 2 no. 2
Type: Research Article
ISSN: 0275-6668

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Book part
Publication date: 1 January 2009

Thomas J. Reynolds and Joan M. Phillips

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Review of Marketing Research
Type: Book
ISBN: 978-0-85724-727-8

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Article
Publication date: 1 April 2005

Li‐teh Sun

Man has been seeking an ideal existence for a very long time. In this existence, justice, love, and peace are no longer words, but actual experiences. How ever, with the American…

814

Abstract

Man has been seeking an ideal existence for a very long time. In this existence, justice, love, and peace are no longer words, but actual experiences. How ever, with the American preemptive invasion and occupation of Afghanistan and Iraq and the subsequent prisoner abuse, such an existence seems to be farther and farther away from reality. The purpose of this work is to stop this dangerous trend by promoting justice, love, and peace through a change of the paradigm that is inconsistent with justice, love, and peace. The strong paradigm that created the strong nation like the U.S. and the strong man like George W. Bush have been the culprit, rather than the contributor, of the above three universal ideals. Thus, rather than justice, love, and peace, the strong paradigm resulted in in justice, hatred, and violence. In order to remove these three and related evils, what the world needs in the beginning of the third millenium is the weak paradigm. Through the acceptance of the latter paradigm, the golden mean or middle paradigm can be formulated, which is a synergy of the weak and the strong paradigm. In order to understand properly the meaning of these paradigms, however, some digression appears necessary.

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International Journal of Sociology and Social Policy, vol. 25 no. 4/5
Type: Research Article
ISSN: 0144-333X

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Book part
Publication date: 11 September 2023

Veronica Moretti

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Understanding Comics-Based Research: A Practical Guide for Social Scientists
Type: Book
ISBN: 978-1-83753-462-3

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Article
Publication date: 1 April 1991

Paula Fitzgerald Bone

Examines the mature market, defined as consumers age 50 years orolder, and reviews 33 segmentation methods for the mature market andidentifies five key segmentation criteria…

1091

Abstract

Examines the mature market, defined as consumers age 50 years or older, and reviews 33 segmentation methods for the mature market and identifies five key segmentation criteria: discretionary income, health, activity level, discretionary time, and response to others. Integrates methods devised by other researchers and provides marketers with a step‐by‐step, actionable segmentation method based on these five criteria. Offers implications for managers.

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Journal of Consumer Marketing, vol. 8 no. 4
Type: Research Article
ISSN: 0736-3761

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