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Article
Publication date: 18 February 2025

Osman Ahmed El-Said, Heba Aziz, Islam Elbayoumi Salem and Marwa Youssif

Aligned with the global commitment to Sustainable Development Goal (SDG) 12: Responsible Consumption and Production, this study investigated the role of mega events in promoting…

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Abstract

Purpose

Aligned with the global commitment to Sustainable Development Goal (SDG) 12: Responsible Consumption and Production, this study investigated the role of mega events in promoting environmentally sustainable behaviors, with a specific focus on Expo 2020 Dubai.

Design/methodology/approach

The context of the current study is Expo 2020 Dubai. Data was gathered from a convenience sample of 250 Expo 2020 Dubai visitors, and following data screening, the data was analyzed using AMOS 24 software following a two-step approach.

Findings

The study found that the implementation of environmentally sustainable practices significantly explained visitors’ environmental sustainability awareness. Moreover, the implementation of environmentally sustainable practices and environmental sustainability awareness positively influenced visitors’ awareness of consequences. Personal norms were found to be influenced by environmental sustainability awareness and awareness of consequences, while the relationship between the implementation of environmentally sustainable practices and personal norms was found to be insignificant. Finally, all predictors of intention to adopt environmentally sustainable behaviors were significant, with environmental sustainability awareness having the strongest impact, followed by the implementation of environmentally sustainable practices, personal norms and awareness of consequences.

Practical implications

These findings contribute valuable insights into the potential influence of mega events on promoting environmentally sustainable behaviors, with implications for event organizers and policymakers working toward sustainable development objectives.

Originality/value

Despite the significant impact of mega-events, few studies have explored how their sustainability practices affect environmental awareness and behavior. With rising global concern for climate change, examining the role of events like Expo 2020 Dubai in promoting sustainability is crucial. This research addresses this gap by investigating how mega-events can enhance environmental awareness and sustainable behaviors.

Details

International Journal of Event and Festival Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1758-2954

Keywords

Available. Open Access. Open Access
Article
Publication date: 29 April 2022

Osman El-Said, Heba Aziz, Maryam Mirzaei and Michael Smith

It has been more than 20 years since the idea of binding multinational corporations directly to international law was abandoned. Since then, concerned actors have sought to manage…

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Abstract

Purpose

It has been more than 20 years since the idea of binding multinational corporations directly to international law was abandoned. Since then, concerned actors have sought to manage corporate conduct through voluntary regulation. However, little is known about the instruments produced in this regard. This study aims to understand the properties of the instruments that govern or regulate corporate social responsibility at the international level.

Design/methodology/approach

Systematic literature review and content analysis methods were combined to compile a list of 229 international corporate social responsibility instruments (ICSRIs) produced by intergovernmental (IGOs) and international nongovernmental (INGOs) organizations. These instruments were categorized according to an adapted classification framework.

Findings

The majority of instruments from our sample are produced by INGOs, focus on management activities and are applicable to specific industries. The most common issues addressed by the instruments are related to worker protection, human rights, governance and the environment. A limited number of instruments specify stakeholders’ involvement or feature an external orientation. Instruments rarely address issues related to product quality and safety, economic contribution or social performance.

Practical implications

Without a comprehensive overview, it has been difficult to develop broad-based understandings about voluntary regulation as a mechanism for controlling corporate conduct internationally. This study’s findings offer valuable insights, allowing policymakers and industry practitioners to understand the effectiveness of, and make appropriate enhancements to, ICSRIs.

Social implications

By enhancing ICSRIs to address the limitations highlighted in the current study, multinational corporations can be induced into contributing more productively to the sustainable development of the societies they impact and play a greater role in the realization of the Sustainable Development Goals.

Originality/value

Previous research has largely concentrated on analyzing small numbers of carefully selected instruments in a conceptual or descriptive approach. In contrast, this study represents a novel approach of systematic compilation and quantitative classification for a comprehensive list of ICSRIs.

Details

Sustainability Accounting, Management and Policy Journal, vol. 13 no. 4
Type: Research Article
ISSN: 2040-8021

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Article
Publication date: 8 February 2011

Neamat Farouk El Gayar, Mohamed Saleh, Amir Atiya, Hisham El‐Shishiny, Athanasius Alkes Youhanna Fayez Zakhary and Heba Abdel Aziz Mohammed Habib

This paper aims to present an integrated framework for hotel revenue room maximization. The revenue management (RM) model presented in this work treats the shortcomings in…

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Abstract

Purpose

This paper aims to present an integrated framework for hotel revenue room maximization. The revenue management (RM) model presented in this work treats the shortcomings in existing systems. In particular, it extends existing optimization techniques for hotel revenue management to address group reservations and uses “forecasted demand” arrivals generated from the real data.

Design/methodology/approach

The proposed forecasting module attempts to model the hotel reservation process from first principles. In particular, it models hotel arrivals as an interrelated process of stochastic parameters like reservations, cancellations, duration of stay, no shows, seasonality, trend, etc. and simulates forward in time the actual process of reservations to obtain the forecast. On the other hand, the proposed optimization module extends existing optimization techniques for hotel revenue management to address group reservations, while including integrality constraints and using “forecasted demand” arrivals generated from the data. The optimization model is based on large‐scale integer programming model to optimize decision rules for accepting reservations.

Findings

A case study based on three different sets of reservation records of simulated hotel data was conducted to test the operation of the system on real data. Results showed that the model is able to generate effective recommendations to maximize revenue.

Originality/value

The main value of this paper is that it presents an integrated framework for hotel room revenue maximization. The novelty introduced in this approach is that it is based on an advanced room demand forecast model that simulated the reservation process from its first principles and produces demand scenarios that are used by an optimization model to generate proper recommendations.

Details

International Journal of Contemporary Hospitality Management, vol. 23 no. 1
Type: Research Article
ISSN: 0959-6119

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Article
Publication date: 2 June 2023

Heba Tolla El Sayed Abo El Naga and Manar Yahia Ismail Abd El-Aziz

Synthetic materials have many drawbacks in high-performance garments because they absorb less moisture and cause allergies to sensitive individuals. Cotton materials cannot…

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Abstract

Purpose

Synthetic materials have many drawbacks in high-performance garments because they absorb less moisture and cause allergies to sensitive individuals. Cotton materials cannot satisfy all the requirements and cannot provide the required high performance. This study aims to use eco-friendly materials with a common structure to analyse their suitability for high-performance garment application.

Design/methodology/approach

This study used two eco-friendly yarns (bamboo, modal and bamboo: modal 50:50) and yarns per needle (two- and four-ply yarns). with a single jersey knit construction and gauge of 7. The physical, mechanical, appearance, comfort, thermal and ultraviolet protection factor (UPF) protection characteristics were evaluated using 15 tests.

Findings

The produced knitted fabrics showed high performance for use as garments with physical, mechanical, appearance, comfort, thermal and UPF protection characteristics that were achieved, tested and analysed. The highest-achieved samples with a good UPF (>15) were made from bamboo material, which has other high-performance characteristics such as antibacterial characteristics, a soft surface, thermal insulation and others.

Research limitations/implications

The single jersey structure was used for producing fabrics as it is the common structure in the garment. Also, only gauge 7 was used for its economics and ease of production.

Details

Research Journal of Textile and Apparel, vol. 28 no. 4
Type: Research Article
ISSN: 1560-6074

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Article
Publication date: 10 December 2024

Rehab Mostafa Zahran, Hisham Amr Bahgat, Tamer Mohamed Abdel Aziz and Heba Allah Essam E. Khalil

Urban design professionals face the challenge of creating responsive human settlements amidst complex, ever-evolving interactions between numerous factors, which makes each…

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Abstract

Purpose

Urban design professionals face the challenge of creating responsive human settlements amidst complex, ever-evolving interactions between numerous factors, which makes each project a “wicked problem,” requiring designers with specific skills to solve them effectively. This paper explores how integrating “Living Labs” and “Learning Playing techniques” equips urban design students with the needed competencies to address these challenges.

Design/methodology/approach

The research employed a literature review focusing on urban design theories related to “wicked problems,” design thinking and soft skills. Through this review, the authors developed the “Urban Design Thinking Soft Skills (UDTS) matrix” and identified pedagogical approaches using Living Labs and Learning Playing Techniques. An award-winning community design studio at Cairo University served as a case study to test and validate the UDTS matrix. Interviews were conducted to further investigate the effectiveness of incorporating these approaches.

Findings

The study found that integrating Living Labs principles and Learning Playing Techniques (termed “Joyful Living Labs” in this context) are effective pedagogical methods. Interviews provided evidence supporting their value within urban design curricula for the Egyptian context.

Originality/value

This paper proposes the UDTS matrix as a framework to equip students with the necessary soft skills for tackling complex urban design challenges. Furthermore, it introduces the concept of “Joyful Living Labs” as a potential pedagogical approach specifically suited for the Egyptian context.

Details

Archnet-IJAR: International Journal of Architectural Research, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2631-6862

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Article
Publication date: 18 April 2024

Amrita Hari, Luciara Nardon and Dunja Palic

Educational institutions are investing heavily in the internationalization of their campuses to attract global talent. Yet, highly skilled immigrants face persistent labor market…

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Abstract

Purpose

Educational institutions are investing heavily in the internationalization of their campuses to attract global talent. Yet, highly skilled immigrants face persistent labor market challenges. We investigate how immigrant academics experience and mitigate their double precarity (migrant and academic) as they seek employment in higher education in Canada.

Design/methodology/approach

We take a phenomenological approach and draw on reflective interviews with nine immigrant academics, encouraging participants to elaborate on symbols and metaphors to describe their experiences.

Findings

We found that immigrant academics constitute a unique highly skilled precariat: a group of professionals with strong professional identities and attachments who face the dilemma of securing highly precarious employment (temporary, part-time and insecure) in a new academic environment or forgoing their professional attachment to seek stable employment in an alternate occupational sector. Long-term, stable and commensurate employment in Canadian higher education is out of reach due to credentialism. Those who stay the course risk deepening their precarity through multiple temporary engagements. Purposeful deskilling toward more stable employment that is disconnected from their previous educational and career accomplishments is a costly alternative in a situation of limited information and high uncertainty.

Originality/value

We bring into the conversation discussions of migrant precarity and academic precarity and draw on immigrant academics’ unique experiences and strategies to understand how this double precarization shapes their professional identities, mobility and work integration in Canadian higher education.

Details

Equality, Diversity and Inclusion: An International Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2040-7149

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Article
Publication date: 3 August 2015

Heba El-Sayed and Mayada Abd El-Aziz Youssef

This paper aims to, using the concept of “modes of mediation”, examine how different roles for accountants are “made present” in an Egyptian manufacturing company. The paper…

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Abstract

Purpose

This paper aims to, using the concept of “modes of mediation”, examine how different roles for accountants are “made present” in an Egyptian manufacturing company. The paper introduces the notion of “modes of mediation” as a different perspective for the opposing popular archetypes of accountants: “bean-counter” versus “business partner”. Modes of mediation emphasise the materiality of artefacts, entities and technologies, as well as organisational space and spatial settings.

Design/methodology/approach

The paper draws on a field study in an Egyptian manufacturing company where accountants are engaged as business partners and involved in operations planning and decision-making. The data were collected over a period of four years through participant observation, interviews and ethnographic techniques.

Findings

The paper reveals the relational nature of accountants’ calculative agency and shows how roles of accountants are intimately associated with a web of technologies and artefacts, as well as spatial working arrangements that represent particular “modes of mediation”.

Research limitations/implications

The concept of “modes of mediation”, which is still under-explored in the role change literature, is useful in studying the roles of accountants. It enriches our understanding of the wider involvement of accountants in business decision-making that goes beyond the major drivers of role change and deliberate interventions discussed in the existing literature.

Originality/value

The paper contributes to the literature on role change by drawing attention to the way in which different modes of mediation, involving certain material and spatial arrangements, enact different forms of calculative agency. Minor alteration to these arrangements can result in a wider involvement of accountants in business decision-making.

Details

Qualitative Research in Accounting & Management, vol. 12 no. 3
Type: Research Article
ISSN: 1176-6093

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Book part
Publication date: 3 March 2025

Hanadi L. Abu Laila, Heba Z. Awawdeh, Haya Z. Awawdeh, Ibrahim M. Siam, Rasha A. Almadhoun, Aseel A. Hatamleh and Husam Ananzeh

The study aimed to determine the impact of digital entrepreneurship on strategic vigilance in five-star hotels operating in the Hashemite Kingdom of Jordan. The study population…

Abstract

The study aimed to determine the impact of digital entrepreneurship on strategic vigilance in five-star hotels operating in the Hashemite Kingdom of Jordan. The study population consisted of (475) individuals working in senior management in (21) five-star hotels operating in the Hashemite Kingdom of Jordan. A total number of 265 questionnaires were distributed, and 232 questionnaires were retrieved, suitable for statistical analysis. The descriptive analytical approach was followed, and many statistical methods were used, including descriptive statistics and multiple and simple regression analysis. The study reached a set of results, the most important of which is that the level of relative importance of digital entrepreneurship and each of its dimensions was high, and strategic vigilance and all its dimensions were high. The results indicated a statistically significant effect of digital entrepreneurship on strategic vigilance in five-star hotels operating in the Hashemite Kingdom of Jordan. The study recommended continuing to enhance the awareness of senior management in five-star hotels operating in the Hashemite Kingdom of Jordan and the importance of digital entrepreneurship as an important element in achieving success and sustainability of strategic vigilance.

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Article
Publication date: 1 October 2005

Yusuf Sidani

This paper attempts to present varying discourses pertaining to women's work and how it is impacted by interpretations of Islam.

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Abstract

Purpose

This paper attempts to present varying discourses pertaining to women's work and how it is impacted by interpretations of Islam.

Design/methodology/approach

Current discourses from various viewpoints are presented including Muslim scholars on the one hand and active feminists on the other. Personalities are presented as being representative of the debate that has been going on pertaining to women in Arab societies.

Findings

Attempts that aim at categorizing Arab thought and activism into two camps, one is religious‐based adverse to women's causes, and the other being secular and supportive of their causes does not present a candid depiction of the different forces.

Research limitations/implications

Personalities chosen represent specific case studies that, although thought to be representative, cannot realistically reflect all the multitudes of views expressed pertaining to the issues discussed. Future studies may cover other relevant personalities in the region.

Practical implications

Developing the status of women in Arab societies requires a major reassessment of Muslim history and traditions. The dialogue and debates going on among religious scholars and feminists should be continuously communicated, discussed and exposed. Readers and mangers would benefit from understanding the complexity of issues and diversity of views presented.

Originality/value

This paper offers a window into the world of women's work and participation in Arab societies and how such participation is impacted by Islam, or its interpretations thereof. In addition to the English sources, this paper offers an opportunity for the reader to get a glimpse of the debate that has been going on in Arabic (especially when it comes to the little known religious discourse).

Details

Women in Management Review, vol. 20 no. 7
Type: Research Article
ISSN: 0964-9425

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Article
Publication date: 21 June 2021

Suzanna ElMassah and Heba Abou-El-Sood

As the popularity of Islamic banking and financial instruments continues to rise globally, a recurring empirical question is what specifically makes consumers choose Islamic…

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Abstract

Purpose

As the popularity of Islamic banking and financial instruments continues to rise globally, a recurring empirical question is what specifically makes consumers choose Islamic banking. This paper aims to investigate the determinants of bank type selection, especially in culturally diverse settings where the Islamic banking sector is well-established. It further examines whether consumers’ gender/religion influences their choices. One intuitive prediction is that Muslim consumers opt for Islamic banking products as “ethical” because of conviction-related reasons. However, the reality is not necessarily straightforward.

Design/methodology/approach

This paper uses structural equation modeling to examine data collected from a survey questionnaire of 790 respondents in an emerging market setting. Further analysis is made based on gender and religion to remove related bias.

Findings

Results suggest that overall consumer awareness significantly affects the selection of Islamic banking products. The positive effect of awareness is more significant for Muslim consumers relative to non-Muslims. Interestingly, social stimuli and bank attributes have an insignificant effect on the banking choices of both Muslims and non-Muslims.

Practical implications

Results suggest that Islamic banks’ marketing managers should adopt differentiated strategies for men and women, focusing on the core benefits of the service or personal interactions with consumers, respectively, along with a focus on different aspects of personal service for each gender. Awareness should be enhanced by adopting informative and effective marketing strategies to attract and retain consumers in the competitive bank environment. Islamic banks (IB) should pay attention to the religious effect without considering it as the sole variable motivating potential customers. They should design segmented and customized marketing strategies based on gender-religion market segmentation to suit different groups’ needs.

Originality/value

The findings fill a gap in the literature and provide Islamic bankers with insights to help design and articulate their business strategies to appeal to consumers in a multicultural context. Examining an integral part of gender and religion mitigates biased estimates due to the omission of variables. The study contributes to the existing literature on customer preferences for IB with a relatively large, new data set.

Details

Journal of Islamic Marketing, vol. 13 no. 11
Type: Research Article
ISSN: 1759-0833

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