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This research aims to ascertain the various operational maturity challenges faced by the online food ordering and delivery enterprises (OFODE), their nature and their interactive relationships. In particular, this paper aims to (a) identify the most relevant operational maturity challenges faced by the OFODE during the COVID-19 lockdown in Oman, (b) explore and establish any likely structural relationship among these challenges and (c) put them into logical clusters.

Experts helped to reduce the 18 initially identified maturity challenges to 13 most pressing ones. Mutual relationships, dominance of interactions and their classifications were explored using fuzzy interpretive structural modeling (FISM) and fuzzy MICMAC analysis.

The study of situation-specific operational maturity challenges convinced the authors to propose a distinct FISM model that depicts the relationship among these challenges. Keeping commissions and fees reasonable emerges as the challenge which all other challenges seemingly culminate into. One of the most important situation-specific challenges (i.e. customer confidence about infection free delivery) emerges as a linkage challenge which aggravates as well as is aggravated by certain challenges.

Besides enriching literature, the proposed model has implications for practitioners particularly when the similar lethal waves are experienced anywhere. The number of respondents, subjective approach, specific context as well as the geographical area coverage are the key limitations.

To the best of the authors’ knowledge, this study is the first known scientific effort which attempts to model the operational maturity challenges faced by the OFODE during COVID-19 lockdown period. The authors used the FISM modeling approach to forge these interrelated challenges into a structural model.

This study endeavours to (a) develop a comprehensive interpretive structural modelling (ISM) toolkit containing sufficient details about the suitability and procedural aspects of each ISM approach and offer points of reference for budding researchers, (b) highlight the compatibility of ISM approaches with other qualitative and quantitative approaches, and (c) chalk-out an agenda for future research.

This study is based on an extensive review of 74 studies where researchers have used one or more ISM approaches. These studies span across the different industry sectors.

There exists a huge void in terms of the methodological synthesis of ISM approaches. ISM approaches are frequently used in sync with other qualitative and quantitative approaches. Furthermore, it highlights the need of improving the robustness of the proposed ISM models by sharing the critical details of research process.

Being a review-based work, it could not illustrate the discussed ISM approaches with real data. However, it offers a research agenda for the prospective researchers.

The prerequisites, pitfalls, suitability and the procedural aspects of various ISM approaches contained in this toolkit are equally useful for the academicians as well as practitioners.

In the absence of a synthesized framework, this study contributes a comprehensive ISM toolkit which will help the researchers to choose a suitable ISM approach in a given case.

The continual onset of natural and manmade disasters propels the humanitarian supply chain (HSC) efforts (by organizations, groups and individuals) to always be on a stand-by mode with more and more sustainable solutions. Despite all the sincere and coordinated efforts from all the humanitarian agents and bodies, the likely sustainable outputs are hampered by certain barriers (impediments) which exist at different levels of the HSCs. A better understanding of such barriers and their mutual relationship is deemed helpful in improving the outcomes of humanitarian efforts. Thus, the purpose of this paper is to explore, refine, establish and classify these barriers which thwart the sustainable efforts of the HSCs individually as well as collectively.

An extensive literature review is conducted to identify these barriers which were followed by soliciting the experts’ inputs to update, refine and retain the contextually relevant ones. The opinions about the nine identified and refined barriers are taken from eight experts based in the Northern India who are having at least five years of experience in humanitarian operations. Fuzzy interpretive structural modeling (FISM) is used to examine and establish a hierarchical relationship among these barriers, whereas fuzzy Matrice d’impacts croisés multiplication appliquée á un classment analysis is carried out to further classify these barriers into dependent, autonomous, linkage and dependent barriers.

The analysis led to the formation of a FISM model where the operational challenges affecting the performance occupy the topmost position in the hierarchy. The results reveal that inconsistent motives, coordination and communication and operational challenges affecting the performance are the dependent, poor strategic planning, capacity-related challenges and poor performance measurement system are the autonomous, and financial challenges, locational challenges and lack of proper awareness are the independent barriers.

The focus of the researchers was to study and examine these barriers to sustainable HSCs with special reference to the epidemics and pandemics (especially COVID-19), and it sheds light particularly arising during and post disaster phases.

The structural model contributed by this study is expected to be meaningful for practitioners besides enriching the body of literature. In the context of pandemics, it distinguishes itself from the other available frameworks.

As this research has been carried out in the context of the novel COVID-19, the framework is expected to assist policymakers in comprehending the issues impeding the sustainability of noble humanitarian efforts. Thus, ultimately it is expected to contribute to the ultimate cause of society at large.

This research endeavor distinguishes itself from the other accessible published resources in terms of the specific context, the methodological approach and the nature of respondents. This paper concludes with the practical implications and directions for future research.

In the context of ongoing Israel-Palestine war, this study aims to explore whether consumer animosity (CA) influences individuals’ reluctance to purchase brands contributing towards the hostile nation. Furthermore, it investigates the mediating effects of product judgement (PJ), boycott motivation (BM) and boycott participation (BP) in this relationship. It also examines the moderating roles of susceptibility to subjective norms (SSN) and switching barriers (SB) in shaping their relationships with purchase aversion (PA).

Using existing validated scales, the authors designed and administered an online survey to collect 589 responses from India and Gulf Cooperation Council (GCC) countries. Using Smart PLS 4.0, the authors tested the hypothesized direct and indirect (mediated-moderated) relationships.

The findings reveal that in India, CA towards certain brands leads to negative evaluations, BM and BP. In GCC countries, it positively influences BM and BP. In general, SB subsides the influence of BM, PJ and BP on PA; however, SB has no moderating effects at all in the study.

Drawing upon the theory of planned behaviour, this paper offers novel insights into mediating and moderating roles of selected variables, namely, PJ, BM, BP, SSN and SB, in the direct relationship of CA and PA.

This paper aims to conduct a bibliometric analysis of studies focusing on green supply chain management (GSCM) within the context of the digital economy.

We utilize the Web of Science database to search and filter relevant documents spanning the years 2003–2022. This extensive dataset enables us to analyze the growth and cutting-edge developments in research pertaining to GSCM in the digital economy.

The paper finds a significant increase in research interest and output, particularly noticeable from 2016 onwards, indicating the growing relevance of integrating GSCM with digital technologies. It is found that the prominent contribution of countries like China, England and the USA, underscoring a strong geographical diversity in research outputs. China leads in the number of publications, which reflects its significant role in shaping the discourse around GSCM in the digital economy. However, when it comes to citations, the USA leads, suggesting a higher impact or quality of research emanating from this region. Collaborative dynamics outlined in the study demonstrate extensive international cooperation, primarily among leading research countries, which is facilitated by shared digital platforms enhancing the research’s reach and impact. The study also highlights a range of emerging themes such as the adoption of blockchain technology, Internet of Things (IoT) and the circular economy within GSCM, indicating dynamic areas for future research.

The findings of this study hold significant practical implications for researchers, practitioners and policymakers. They shed light on the current state of research in GSCM within the digital economy, highlighting areas where further investigation is needed and pointing to the emerging trends in this field. Understanding the distribution of research and influential authors can guide future collaborative efforts and inform decision-making processes in the pursuit of sustainable supply chain practices in the digital era.

This paper contributes to the existing body of knowledge by providing a comprehensive bibliometric analysis of the evolving landscape of GSCM in the digital economy. It offers valuable insights into the growth patterns, key contributors and geographical distribution of research in this domain. This information is crucial for researchers and stakeholders seeking to stay at the forefront of sustainable supply chain practices in an increasingly digital world.

The purpose of this study is to analyse the effects of Covid-19 on the supply chain management and to provide an agenda for future research in this context.

By using the SCOPUS database, a total of 191 articles of 1,323 research articles were selected for further analysis. Bibliometric analysis and science mapping were performed which included author influence, affiliation statistics, keywords, citations, co-citation and co-word analysis.

Five clusters were identified in the context of supply chain management under Covid-19: managing disruptions in global food supply chains (SCs), using Industry 4.0 technologies for sustainable SCs, collaboration across the supply network for contingency situations, coping with disease outbreaks in personal and professional lives and countering the ripple effect of pandemics. These clusters are potential areas for future research.

Literature is still rare about SC practices amid the Covid-19 crisis. Therefore, this study attempts to provide insights and fill the current gaps on this field.

Based on the stimulus-organism-response (SOR) framework, this study aims to investigate the effect of social media marketing (SMM) activities on consumers’ purchase intention (PI), as well as to test the mediation effect of consumer-based brand equity (CBBE) and consumer inspiration (INS) between the relationship of SMM and PI. Further, this study has also proposed and validated SMM as a reflective–formative higher-order construct (R-F-HOC) with its five first-order dimensions: customization, entertainment, interaction, trendiness and word of mouth (WoM).

Using a non-probability purposive sampling method, a structured questionnaire survey using Google forms was used to collect data from a sample of 236 UAE consumers. Subsequently, the data was analyzed with a hybrid method that combined partial least squares structural equation modeling (PLS-SEM) and artificial neural network (ANN) analysis.

The findings suggest that SMM has a direct effect on CBBE, INS and PI. Both proposed mediation effects are statistically significant, and there is a partial complementary mediation effect of CBBE and INS between SMM and PI. This study validated the operationalization of SMM as R-F-HOC. Further, the results of the ANN analysis validate the results of the PLS-SEM, suggesting that SMM is the strongest predictor of PI followed by CBBE and INS.

In terms of theoretical significance, this study has advanced our understanding of the process by which the influence of SMM is transferred to PI via CBBE and INS. This study has also made a significant contribution by validating SMM as a R-F-HOC. In terms of practical implications, this study suggests that SMM should be best assessed as a R-F-HOC construct with five dimensions: customization, entertainment, interaction, trendiness and WoM. This study has also demonstrated the importance of CBBE and INS in transmitting the effect of SMM on PI to marketers.

This study contributes to the digital advertising literature by filling a knowledge gap about the mediation effect of CBBE and INS between SMM and PI via the SOR framework. SMM’s multidimensionality as a R-F-HOC has also been established.

Family startups are essential to a nation’s development because they foster creativity, economic expansion, and job creation. They introduce novel concepts, game-changing technologies, and innovative business approaches to the market. Family startups also help a country be more competitive abroad by luring capital, encouraging entrepreneurship, and diversifying the economy beyond its core industries. Additionally, family startups operate as agents of social change by addressing societal problems and providing answers that benefit communities. Therefore, fostering a thriving start-up ecosystem is crucial for a nation’s long-term sustainable development and prosperity. Against this background, this book chapter examines the potential and difficulties that family startups in Oman’s developing entrepreneurial environment confront. The chapter explores the challenges faced by entrepreneurs as well as the opportunities for growth and innovation in this dynamic market to illuminate the distinctive dynamics of the Omani start-up scene.

Family firms play a crucial role in global entrepreneurship, especially in emerging economies, contributing significantly to job creation, income generation, innovation, and economic growth. As emerging markets expand rapidly, these business families and their enterprises are poised to drive superior entrepreneurial activity in the coming decades (Baltazar et al., 2023; Le Breton-Miller & Miller, 2018). Rooted in familial ties, traditions, and local contexts, these firms exhibit distinctive entrepreneurial behaviors. Understanding these dynamics is pivotal as research increasingly explores the diversity among family-owned businesses. Factors such as familial dynamics, succession planning, and institutional environments profoundly shape their strategies and decision-making processes. This study delves into these complexities, highlighting the unique challenges and opportunities faced by family firms in emerging economies. Insights gained can inform policies and practices aimed at nurturing entrepreneurial ventures in these dynamic contexts.