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The existence of a positive image is important for banks throughout the world. However, different countries are exposed to particular circumstances which affect their image. The image of the Israeli banking industry was evaluated in a survey in August 1984, using a sample of about 1,200 individuals, representative of the urban Jewish population. A decline in banking's ratings for effectiveness, fairness and quality of counselling between 1980 and 1984 is shown. This is probably due to the Israeli bank share crisis of 1983. Banking is considered a very influential sector but the public is wary of it. Innovativeness scored highly, signalling an opportunity for the industry to improve its image with the advance of bank automation. Prestige also scored highly.

Much research claims that immigrant women's entrepreneurship in Western capitalist societies is embedded in the structural and cultural attributes of receiving societies. Other studies maintain that the structural and cultural traits of immigrant groups explain women's entrance into this type of business activity. Together, this body of research underestimates those individual attributes embedded in human agency, in the personalities of immigrant women, that encourage them to engage in this type of business enterprise.