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1 – 9 of 9Bianca Sousa and Pedro Ferreira
Through a systematic literature review, this paper aims to endeavor to present a thorough historical perspective on the evolution of employee-based brand equity (EBBE), offering a…
Abstract
Purpose
Through a systematic literature review, this paper aims to endeavor to present a thorough historical perspective on the evolution of employee-based brand equity (EBBE), offering a comprehensive understanding of its development. The study explores the general model, causes and effects of EBBE, as well as the role of culture, leadership and brand management in building EBBE. The paper proposes an integrative framework to understand the interrelationships between the various dimensions of EBBE and offers practical guidelines for future research and the business world.
Design/methodology/approach
The paper uses a systematic literature review approach to analyze and synthesize 30 studies on EBBE retrieved from SCOPUS and Web of Science. The analysis involves a thematic and content-based examination of the literature, which is organized into three thematic groups.
Findings
The review highlights the importance of EBBE as a driver of organizational performance and success. The paper identifies the evolution of the major themes, trends and debates in the literature and suggests areas for future research. It underscores the need for more qualitative, multi-level and longitudinal research on EBBE, as well as the exploration of the links between EBBE and other forms of brand equity.
Originality/value
This paper is one of the first systematic literature reviews of EBBE, offering a comprehensive and integrated view of the existing literature since the beginning of this concept. The paper’s originality lies in its proposed integrative framework that captures the interrelationships between the various dimensions of EBBE and provides practical guidelines for future research and the business world.
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Bianca Sousa, João J.M. Ferreira, Shital Jayantilal and Marina Dabic
The purpose of this paper is to provide a comprehensive framework that identifies thematic clusters and their interconnections within Global Talent Management (GTM), global…
Abstract
Purpose
The purpose of this paper is to provide a comprehensive framework that identifies thematic clusters and their interconnections within Global Talent Management (GTM), global careers and talent management (TM).
Design/methodology/approach
In this paper, this study conducted a co-citation analysis using bibliographic data to unveil the intellectual connections and relationships among thematic articles related to GTM sourced from the Web of Science.
Findings
This review highlights three key research themes: experiences working abroad, TM approaches and the complex nature of GTM as a living system.
Research limitations/implications
The main limitation of this research is the sample itself. Content analysis based on the co-citation method resulted in some more recent releases being omitted.
Practical implications
The practical implications of the paper include providing a structured framework for understanding the complexities of GTM.
Social implications
Research into the academic literature in this area is divided into various clusters, empirically demonstrating how GTM and global mobility are intertwined, revealing the need for us to more thoroughly comprehend the social ramifications of GTM practices and activities and the need to further analyse the influencing social aspects in a GTM strategy, like diversity, increased mobility and virtual reality.
Originality/value
The analysis revealed the emergence of three distinct thematic groups: (1) global work experiences, (2) TM approaches and (3) GTM.
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Bianca Sousa and Pedro Ferreira
This study aims to examine the relationships between brand-specific transformational leadership (TFL), employer branding and employee-based brand equity (EBBE) in the…
Abstract
Purpose
This study aims to examine the relationships between brand-specific transformational leadership (TFL), employer branding and employee-based brand equity (EBBE) in the business-to-business (B2B) context. Additionally, the study investigates the mediating role of employer branding in the relationship between brand-specific TFL and EBBE, shedding light on the mechanisms through which brand-specific leaders impact EBBE via employer branding initiatives.
Design/methodology/approach
The study takes a quantitative approach. Data collection was conducted using a questionnaire in B2B service sectors. The PLS method was applied in Smart PLS (V. 3.0) to test the established relationships between constructs.
Findings
The findings reveal significant positive associations between brand-specific TFL and employer branding, as well as between employer branding and EBBE. The relationship between brand-specific TFL and EBBE is partial mediated by employer branding.
Originality/value
This study contributes to theoretical understanding by advancing knowledge on the mechanisms driving EBBE within B2B firms. It offers practical insights for managers and researchers by highlighting the importance of leadership and employer branding strategies in enhancing EBBE in the B2B context.
Objetivo
Este estudo examina as relações entre a liderança transformacional específica de marca (TFL), employer branding e employee-based brand equity (EBBE) no contexto business-to-business (B2B). Além disso, o estudo investiga o papel mediador do employer branding na relação entre TFL específica de marca e EBBE, elucidando os mecanismos pelos quais os líderes impactam o EBBE por meio de iniciativas de employer branding.
Design/metodologia/abordagem
O estudo adota uma abordagem quantitativa. A coleta de dados foi realizada utilizando um questionário no setor de serviços B2B. O método PLS foi aplicado no Smart PLS (V. 3.0) para testar as relações estabelecidas entre os construtos.
Resultados
Os resultados revelam associações positivas significativas entre TFL específica de marca e employer branding, bem como entre employer branding e EBBE. A relação entre TFL específica de marca e EBBE é parcialmente mediada por employer branding.
Originalidade/valor
Este estudo contribui para a compreensão teórica ao avançar o conhecimento sobre os mecanismos que impulsionam o EBBE dentro das empresas B2B. Oferece insights práticos para gestores e académicos ao destacar a importância das estratégias de liderança e employer branding na melhoria do EBBE no contexto B2B.
Objetivo
Este estudio examina las relaciones entre el liderazgo transformacional específico de marca (TFL), employer branding y employee-based brand equity (EBBE) en el contexto business-to-business (B2B). Además, el estudio investiga el papel mediador del employer branding en la relación entre TFL específico de marca y EBBE, elucidando los mecanismos mediante los cuales los líderes impactan el EBBE a través de iniciativas de employer branding.
Diseño/metodología/enfoque
El estudio adopta un enfoque cuantitativo. La recolección de datos se realizó utilizando un cuestionario en los sectores de servicios B2B. Se aplicó el método PLS en Smart PLS (V. 3.0) para probar las relaciones establecidas entre los constructos.
Resultados
Los resultados revelan asociaciones positivas significativas entre TFL específico de marca y employer branding, así como entre employer branding y EBBE. La relación entre TFL específico de marca y EBBE es parcialmente mediada por employer branding.
Originalidad/valor
Este estudio contribuye a la comprensión teórica al avanzar en el conocimiento sobre los mecanismos que impulsan el EBBE dentro de las empresas B2B. Ofrece perspectivas prácticas para gestores y académicos al destacar la importancia de las estrategias de liderazgo y employer branding en la mejora del EBBE en el contexto B2B.
Details
Keywords
- Employer branding
- Social identity theory
- Brand-specific transformation leadership
- Employee-based brand equity
- Employee bases brand equity
- Marca empregadora
- Liderança transformacional específica de marca
- Teoria da identidade social
- Employee-Based brand equity
- Marca empleadora
- Liderazgo transformacional específico de la marca
- Teoría de la identidad social
Nágela Bianca do Prado and Gustavo Hermínio Salati Marcondes de Moraes
It was aimed to propose and test a theoretical model to evaluate how some dimensions of environmental awareness influence the intention of consuming organic products using gender…
Abstract
Purpose
It was aimed to propose and test a theoretical model to evaluate how some dimensions of environmental awareness influence the intention of consuming organic products using gender as a control variable.
Design/methodology/approach
The research was developed through quantitative methodology with the use of multivariate data analysis (PLS-SEM). The model uses a second-order construct. Although, it was conducted in a nonprobabilistic way using a convenience sample, with 213 university students.
Findings
It was confirmed the relation between the environmental awareness dimensions' influence and the intention to buy organic products that is also influenced according to the consumers' gender. There is a more positive effect and intensity in the organics' purchase by women.
Research limitations/implications
The nonprobabilistic nature in addition to the use of the convenience sample, factors that do not allow the generalization of the results, are some limitations. Moreover, the dimensions of environmental awareness proposed do not include all of the motivators about the organic consumption.
Practical implications
The results identified the factors that motivate the intention to consume organic products in Brazilian context and can contribute to managerial strategies formulation in order to increase the value perceived by the customer in relation to the consumption of these products.
Originality/value
This paper presents a deeper understanding about the dynamics between the factors that can guide the choice for organic products, besides providing a greater theoretical and empirical support tested by the use of a second-order construct.
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Maria Dijkstra, Bianca Beersma and Jelle van Leeuwen
The current paper aims to argue that it is important for conflict management research to start focusing on leader–follower conflict as a “special case” of conflict because the…
Abstract
Purpose
The current paper aims to argue that it is important for conflict management research to start focusing on leader–follower conflict as a “special case” of conflict because the relationship between leaders and followers is, by definition, characterized by divergence of interest and, second, because it is asymmetric in terms of power and vulnerability. Moreover, it is argued that conflict management research should start to examine the various behaviors that people engage in as a response to conflict, in a broader sense, than has been done until now. Research on conflict management increasingly recognizes the significance of interpersonal relations in the workplace.
Design/methodology/approach
As a case in point, a survey study among 97 Dutch police officers is presented. Leaders’ conflict management behaviors as assessed by followers is measured. In addition, followers’ experienced interactional justice and the extent to which they indicated that they would engage in negative and/or positive gossip about their leader was measured.
Findings
Results demonstrate that more forcing and avoiding leader conflict management behavior was related to more negative and less positive gossip about leaders. Moreover, more problem-solving and yielding leader conflict management behavior was related to less negative and more positive gossip. All relationships between leader conflict management behavior and follower gossip were mediated by followers’ experienced interactional justice.
Originality/value
It is hoped that the findings put research on the broader implications of interactional justice in leader–follower interactions, and on gossip, on the research agenda of conflict researchers.
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Riccardo Rialti, Anna Marrucci, Lamberto Zollo and Cristiano Ciappei
The aim of this research was to explore the mechanisms underpinning open innovation (OI) success and its sustainability in agrifood businesses. First, the authors explored the…
Abstract
Purpose
The aim of this research was to explore the mechanisms underpinning open innovation (OI) success and its sustainability in agrifood businesses. First, the authors explored the importance of 4.0 technologies in data collection from crowds, subsequently examining how new technologies might drive forward the development of collaborative strategies with suppliers. Reductions in resource wasting were observed. The role of 4.0 technologies in increasing supply chain sustainability overall was the main focus of the study.
Design/methodology/approach
This research builds on a single inductive case study method. The authors performed an in-depth analysis of data from an Italian agritech distributor. Data – aside from multiple semi-structured interviews – were collected via several different sources. The results have been summarized in an integrated holistic conceptual framework.
Findings
The findings show that 4.0 technologies allow for swift information exchanges between consumers, the agritech business and suppliers. As a result, consumers might demand new products and, consequently, the agritech business can arrange new offerings with suppliers, completing the OI and shared value creation circle. Likewise, the possibility of adopting a just-in-time approach of sorts may reduce the wasting of resources. The absorptive capacities and knowledge management capabilities of the agritech business play a fundamental role in OI performance, sustainability and success.
Originality/value
This research seminally explores how 4.0 technologies and knowledge management techniques can enable OI in agrifood businesses. Additionally, the ways in which OI may foster the development of sustainability-orientated supply chain strategies have been conceptualized.
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Yanmin Zhou, Zheng Yan, Ye Yang, Zhipeng Wang, Ping Lu, Philip F. Yuan and Bin He
Vision, audition, olfactory, tactile and taste are five important senses that human uses to interact with the real world. As facing more and more complex environments, a sensing…
Abstract
Purpose
Vision, audition, olfactory, tactile and taste are five important senses that human uses to interact with the real world. As facing more and more complex environments, a sensing system is essential for intelligent robots with various types of sensors. To mimic human-like abilities, sensors similar to human perception capabilities are indispensable. However, most research only concentrated on analyzing literature on single-modal sensors and their robotics application.
Design/methodology/approach
This study presents a systematic review of five bioinspired senses, especially considering a brief introduction of multimodal sensing applications and predicting current trends and future directions of this field, which may have continuous enlightenments.
Findings
This review shows that bioinspired sensors can enable robots to better understand the environment, and multiple sensor combinations can support the robot’s ability to behave intelligently.
Originality/value
The review starts with a brief survey of the biological sensing mechanisms of the five senses, which are followed by their bioinspired electronic counterparts. Their applications in the robots are then reviewed as another emphasis, covering the main application scopes of localization and navigation, objection identification, dexterous manipulation, compliant interaction and so on. Finally, the trends, difficulties and challenges of this research were discussed to help guide future research on intelligent robot sensors.
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Arne De Keyser, Sarah Köcher, Linda Alkire (née Nasr), Cédric Verbeeck and Jay Kandampully
Smart technologies and connected objects are rapidly changing the organizational frontline. Yet, our understanding of how these technologies infuse service encounters remains…
Abstract
Purpose
Smart technologies and connected objects are rapidly changing the organizational frontline. Yet, our understanding of how these technologies infuse service encounters remains limited. Therefore, the purpose of this paper is to update existing classifications of Frontline Service Technology (FST) infusion. Moreover, the authors discuss three promising smart and connected technologies – conversational agents, extended reality (XR) and blockchain technology – and their respective implications for customers, frontline employees and service organizations.
Design/methodology/approach
This paper uses a conceptual approach integrating existing work on FST infusion with artificial intelligence, robotics, XR and blockchain literature, while also building on insights gathered through expert interviews and focus group conversations with members of two service research centers.
Findings
The authors define FST and propose a set of FST infusion archetypes at the organizational frontline. Additionally, the authors develop future research directions focused on understanding how conversational agents, XR and blockchain technology will impact service.
Originality/value
This paper updates and extends existing classifications of FST, while paving the road for further work on FST infusion.
Details