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Observes that UK smoking prevention programmes have limited success. However, there is evidence that individual differences may mediate the effectiveness of such programmes. In order to measure personality, which is a major source of individual difference, a questionnaire suitable for use with English 11 to 16‐year olds was developed in three distinct phases. First, the words teenagers use to describe their friends were collected in individual interviews. Second, a subset of these terms was tested with a group of young people of various ages and qualitative analyses undertaken. Finally the factor structure of the questionnaire was explored and a 49 statement, self‐report personality instrument was constructed. The personality questionnaire was then used in a two‐wave prospective study of smoking in four English, state secondary schools. Presents the findings from matched data from 2,023 students. The personality questionnaire predicted smoking uptake above and beyond that achieved from knowledge of gender, school year, and family smoking behaviour.

Adults use food, alcohol, and drugs, including cigarettes, to alter their mood states. It is hardly surprising, therefore, that adolescents follow a similar course. This paper explores adolescents’ use of cigarettes to moderate negative emotions. The authors examine questionnaire and qualitative data from a longitudinal study of over 3,500 East Sussex secondary school pupils in the context of published accounts of stress, coping and smoking. Together, these studies raise the possibility that smokers perceive more stress in their lives and use different coping strategies from non‐smokers. Results indicate that despite the popular belief that adolescent girls experience greater stress than do teenage boys, the gender differences in smoking prevalence observed in recent years cannot be attributed directly to differences either in perceived stress, or in coping strategies. Finally, beliefs about smoking and weight control are explored in the context of young adolescents’ views about their bodies. The widely held assumption that teenage girls use cigarettes to control body weight is challenged.

THE greatly increased interest in historical studies since the second world war has been, I hope, a welcome challenge to librarians, but it has been very difficult to meet it. That the librarians of our new universities should have had little research material to offer was only to be expected. Unfortunately, research scholars have discovered that our older libraries were also deficient, that source materials had either not been purchased, in the years when they were readily available, or had been acquired only to be discarded at a later date. Recently, therefore, both old libraries and new have found themselves in competition for a small and dwindling supply of out‐of‐print publications.

“Certification”, in the context of this book, is an endorsement by a professional body that a member of that profession has attained a specified set of advanced performance standards. Application for NBPTS advanced certification is usually voluntary and available to all members of the profession (who have had to have at least three years experience in the profession). It is based on assessment of performance; it is not an academic qualification, or a record of professional development courses attended. It is portable – it belongs to the person (it is not a job or position or classification specific to a school or employer). A professional certification system is not in itself a performance pay scheme, but it does aim to provide a service to the profession, to the public and to employing authorities seeking a credible basis on which to provide incentives for professional development and recognition to teachers who reach high standards. Most important, it acknowledges that the individual who gains this certification is demonstrably teaching at the highest levels in our profession.

The purpose of this paper is to examine a form of anti-consumption termed moral avoidance.

The study builds and tests a model of moral avoidance, using a sample (n=457) of adults aged 50-94 years.

Two distinct forms of this type of anti-consumption emerged, one based on exploitation of eco-systems and one on exploitation of humans. Ecology concerns and perceived consumer effectiveness are significant antecedents to both forms, while ethical ideology also impacts anti-consumption for social reasons. Greater numbers practice this form of anti-consumption for social reasons than for ecology reasons.

The study uncovers new underlying reasons why people practice moral avoidance and in so doing guides managers in their targeting and decision making.

The study is the first to demonstrate that this form of anti-consumption has two different perspectives: planet and people. Moreover, older adults are important ethical consumers, but no previous study has explored them from an anti-consumption perspective.

Hybrid work is changing modern conceptions of work as workers move between their office space and alternate spaces such as a home office. Social aspects of work are therefore also changing, and this study aims to explore the implications arising for workplace fun when workspaces become dispersed.

We undertook ethnographic research into two different companies to explore in depth the concept of fun at work and how it is being adapted for hybrid work. Data were collected through full immersion into both companies and gathered using mixed qualitative methods comprising semi-structured interviews, participant observations and evidence from organizational online platforms. A structured coding system was used in the analysis with an interpretive approach.

Our themes include (1) artefacts, (2) organizing fun and space and (3) loss of fun and these provide the underpinning for our theoretical contribution.

We had limited access to online channels and identified opportunities for future research to explore fun in online platforms including chat functions, meme, gifs and other places where workplace fun may be enacted.

Work has changed for workers and managers, and this impacts fun which needs to adapt to hybrid work models.

Hybrid work is changing workplace social interactions, particularly, for fun and play. We depict how workers navigate the changing context of work and the significance of emerging elements of workplace fun and the implications for fun cultures.

Our contribution is in a re-theorization of workplace fun arguing that sharing and supporting the creation and promotion of fun among workers at all levels offers new opportunities for organizations that value a fun culture. Our theorization of workplace fun shows its adaptation to new hybrid work contexts that deemphasize co-location and physical presence. We outline the significance of artefacts and depict the variability of workplace fun in hybrid work.

The purpose of this paper is twofold: to analyse the use of emotional appeals in business-to-business (B2B) bank advertisements and to understand business owners’ perceptions of such appeals.

In Study 1,834 print advertisements collected from British newspapers were content analysed. In Study 2, semi-structured interviews with 17 business owners operating a business current account with a British bank were carried out.

Emotional appeals are embedded in B2B financial services advertisements, and business owners acknowledge the presence of emotional appeals; however, the perceived congruency between emotional appeal and financial services could not be established as participants reported a largely utilitarian, need- and benefit-driven decision-making process.

Accurately measuring emotions aroused through advertisements is considered a limitation. In addition, the sample of participants considered for this research project was small and medium-sized business owners.

Emotional appeals should be used in conjunction with detailed rational information about financial products, as emotional appeals only arouse interest. Relationship is considered crucial in capitalising on the emotionally appealing advertisements. Customers must feel appreciated and loyalty should be rewarded.

The paper responds to numerous calls for more research into the role of emotional influences on the relationships in a B2B context and on the behaviour of business customers.

The following classified, annotated list of titles is intended to provide reference librarians with a current checklist of new reference books, and is designed to supplement the RSR review column, “Recent Reference Books,” by Frances Neel Cheney. “Reference Books in Print” includes all additional books received prior to the inclusion deadline established for this issue. Appearance in this column does not preclude a later review in RSR. Publishers are urged to send a copy of all new reference books directly to RSR as soon as published, for immediate listing in “Reference Books in Print.” Reference books with imprints older than two years will not be included (with the exception of current reprints or older books newly acquired for distribution by another publisher). The column shall also occasionally include library science or other library related publications of other than a reference character.