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With the increase in competition in the hospitality sector, manpower has become an increasingly important factor. The labour‐intensive aspect of the tourism sector has put pressure on all entrepreneurs to act according to the needs and expectations of internal customers (personnel) and external customers (customers, suppliers). This paper studies personnel policies, recruitment methods and resources, future developments and the reasons for job changes for sample hotels in the Antalya Region in Turkey. A questionnaire was designed for all four‐ and five‐star hotels and first‐class holiday villages which were open during the winter period (January‐March 1999). For the questionnaire evaluation the bio‐medical data process was used. Recruitment methods, popular departments of sample hotels, most‐needed qualifications for personnel, training methods and changes in qualifications and in departments over the next five years, etc. are all discussed in this paper.

Physician satisfaction (PHS) in the pharmaceutical business is a major issue that has created serious concerns for pharmaceutical companies and medical practitioners. The purpose of this paper is to explore the mediation effect of physician perceived value (PPV) on the relationship between marketing mix strategy (MMS) and PHS in the pharmaceutical industry in Yemen.

A non-probability purposive sample of 500 physicians was surveyed by using a self-administered questionnaire. Out of the 500 questionnaires, only 192 surveys were returned. Consequently, only 170 questionnaires were usable for the final analysis, with a 34 percent usable response rate. Several statistical techniques were performed including reliability, factor analysis, multiple regressions analysis, and hierarchical regressions to examine the mediation effect of the PPV.

The results showed that MMS elements, namely, product, price, promotion, and place, significantly contributed to PHS. The results also indicated that MMS elements, namely, price, place, and promotion, significantly contributed to PPV, whereas product showed an insignificant contribution. The PPV significantly contributed to PHS. Hierarchical regression results indicated that PPV partially mediated the relationship among MMS elements, namely, price, place, promotion, and PHS. Product variable was excluded in hierarchical analyses because the variable was insignificant to PPV.

This paper is the first to deal with perceived value as a mediating variable between elements of MMS (4Ps) for drug product and PHS in the context pharmaceutical business.

This study aims to focus on two-way interaction between monetary policy and house prices in emerging economies.

This study uses panel structural vector autoregressive model.

The results show that real house prices decrease in response to a contractionary monetary policy shock. However, relative to advanced economies, the reaction of the prices is limited in emerging economies, pointing out the structural differences in emerging economies including the small size of the mortgage market and the lack of a well-functioning secondary market in housing finance. This study further finds that monetary policy is tightened in response to a positive shock to house prices. However, this response is also weak when compared to that response in advanced economies.

These findings suggest that house price developments should not be prior target for monetary policies in emerging economies unless they become problem for financial stability or inflationary concerns.

Using a sample of inflation targeting emerging countries, this study contributes to the literature by conducting both panel setting and single-country analysis to explore the two-way dynamic relationships between the monetary policy and housing market in emerging economies.

Collaboration, communication, critical thinking and creativity are the most essential Cs of education. However, at present, these Cs are interlinked with technology to make it more effective and reliable. Educational technology infuses higher education, many people use it on a daily basis. Students are eager to adopt such technologies that help them in academia. Hence, this study aims to investigate how cloud computing adoption influences the academic performance of students by incorporating innovative, knowledge, economic and technological factors in the model.

The data are collected by using the survey method and the five-point Likert scale is used for this purpose. The statistical techniques applied to the data set were confirmatory factor analysis and partial least square structural equation modeling.

All dimensions have been observed to have a positive association with perceived ease of use and perceived usefulness. On the other hand, the innovative factors which include relative advantage and complexity have a negative impact on perceived ease of use and perceived usefulness except for compatibility. Moreover, economic factors, all have a negative relationship. Finally, research shows that perceived ease of use and perceived usefulness have a direct and significant relationship with cloud computing adoption among students, which ultimately predicts their academic performance.

Present research makes the following vital contributions; first, focus on the role of innovative factors, economical, technological and knowledge factors together that were previously largely ignored. Second, it extends the model of technology acceptance model for analyzing the cloud computing adoption pattern among university students. Finally, this study uses PLS-SEM for analyzing the relationship.

The purpose of this paper is to investigate the human resource factors (rewards, training teamwork and empowerment) that affect service recovery performance (SRP) of customer service employees in life insurances companies. Life insurances industries in Malaysia are facing stiff competitions due to growing consumerism, changing consumer choices and expectations. SRP is very important aspect in the insurances firms toward retaining the customer and one of the key competitive advantages for sustainability and adding value to the organization in the future.

The data obtained from 350 customer service employees based on convenience sampling were analyzed using regression and hierarchical analysis.

There are two factors, namely, empowerment and training, affecting the SRP. The employment status moderated the relationship between reward and SRP. The limitations of this study have been noted and further research suggestions are also included that are very important for SRP.

This study has added knowledge regarding the factors that affect SRP, in general, and precisely in life insurance industries in Malaysian context.

The purpose of this paper is to develop and validate a scale for measuring consumers’ perceived service value in the Indian retail banking services. This purpose is rooted in the absence of consensus on what constitutes service value and how to measure such value in the above context.

The scale development procedure comprised qualitative and quantitative approaches. A list of possible measurement items was compiled based on literature review and expert opinion through focus groups. Data were collected from a sample of 442 respondents representing the Indian retail banking sector using survey instrument and were analyzed using the structural equation modeling.

The study revealed a seven-dimensional scale for measuring service which includes service equity, service quality, customer intimacy, product leadership, operational effectiveness, customer communication, and perceived sacrifice. Thus, the scale emerging from this study is consistent with established scales and is applicable to the Indian retail services setting. This study contributes to the knowledge gap by confirming that the west-centric service value measurement scale is moderately applicable to the services sector in India.

This research is a direct response to calls from the leading marketing pundits to explore the validity and applicability of the existing marketing constructs and models originated in the west to Indian markets. Keeping in mind the established service value measurement scale, this study develops and validates a seven-dimensional scale for measuring service value in an Indian setting with novel sub-dimensions.

This paper aims to focus on examining the relationships between hotel brand equity (BE), brand satisfaction (BS) and brand loyalty, considering both behavioral loyalty (BL) and attitudinal loyalty (AL). These relationships are tested through seven causal models, i.e. one proposed model (PM) and six alternative models (AMs).

The fieldwork was conducted among 360 hotel guests in Spain in 2016.

The findings reveal that the PM, which considers BL, AL and BS as direct antecedents of BE, performed better than the alternative ones. AL is confirmed as the most significant driving factor of hotel BE, followed by brand image and perceived quality.

More rigorous measurement of brand image could be used as some of its indicators did not result significantly.

AL needs to be highly encouraged, as concerning customers’ subjective disposition and appraisal of a brand helps them maintain preference for the brand over alternatives. In addition, a positive brand image and superior perceived quality should be considered by hotel marketers as a basis for BE building.

The models proposed in this study can be used to examine how hotel BE results from its potential antecedents and outcomes. The significant insight lies in identifying key drivers of BE and in considering the causal relationships between BE, satisfaction and loyalty in hotel firms.

People with visual impairments or blindness (PwVIB) are mostly excluded from tourism activities. Despite the rise of assistive technology (AT) solutions in Tourism, acceptance remains low because of the difficulty of providing the right functionality, effectiveness and usability. Arguably, it can be said that disability-oriented training can affect the latter two and, therefore, an AT solution’s acceptance. This paper aims to contribute to the theory development and conceptualization of technology acceptance of AT solutions in Tourism by studying, in the context of the Unified Theory of Acceptance and Use of Technology (UTAUT), the effects of training PwVIB on using AT solutions. This study presents the effects of training on the tourism behavior of PwVIB and provides valuable information to the stakeholders.

Questionnaire data collected from 128 PwVIB after evaluating an AT were subjected to exploratory and confirmatory factor analysis and structural equation modeling followed by post-evaluation interviews. The used application, called BlindMuseumTourer, enables high-precision autonomous indoor navigation for PwVIB in tourist places like museums and places of health care.

The results of this study indicate the partial satisfaction of the extended model validating the importance of performance expectancy and training (the new factor) in predicting the behavioral intention of PwVIB tourists toward using ATs during their tourist activities. This suggests that practitioners have to provide performant technological solutions accompanied by special training sessions for improved engagement and satisfaction.

This study contributes to the UTAUT theory in the context of Tourism for PwVIB by adding a new factor and replacing two moderator variables. To the best of the authors’ knowledge, no similar work is studying AT acceptance by PwVIB in the tourism literature. Furthermore, the validation process used a novel indoor navigation application, demonstrating its effectiveness in the Tactual Museum of Greece.

视障或失明人士（PwVIB）大多被排除在旅游活动之外。尽管辅助技术（AT）解决方案在旅游业中兴起, 但由于难以提供适当的功能、有效性和可用性, 接受度仍然很低。可以说, 以残疾为导向的培训会影响后两者, 从而影响对辅助技术解决方案的接受程度。本文旨在通过在技术接受和使用统一理论（UTAUT）的背景下, 研究培训 PwVIB 对使用 AT 解决方案的影响, 为旅游行业对 AT 解决方案的技术接受的理论发展和概念化做出贡献。本研究将介绍培训对 PwVIB 旅游行为的影响, 并为利益相关者提供有价值的信息。

对 128 名无身份者在评估了辅助设施后收集的问卷数据进行了探索性因素分析、确认性因素分析和结构方程模型分析, 然后进行了评估后访谈。所采用的应用程序名为 “BlindMuseumTourer”, 可在博物馆和医疗场所等旅游景点为 PwVIB 提供高精度的自主室内导航。

结果表明, 扩展模型的部分结果验证了性能预期和培训（新因素）在预测无障碍游客在旅游活动中使用自动视听设备的行为意向方面的重要性。这表明, 从业人员必须提供性能优越的技术解决方案, 并辅以专门的培训课程, 以提高参与度和满意度。

本研究通过增加一个新因素和替换两个调节变量, 为UTAUT 理论在无障碍游客旅游方面的应用做出了贡献。据我们所知, 在旅游文献中, 还没有类似的工作是研究 PwVIB 对 AT 的接受程度。此外, 在验证过程中还使用了一个新颖的室内导航应用程序, 并在希腊触觉博物馆展示了其有效性。

Las personas con discapacidad visual o ceguera (PwVIB) están excluidas en su mayoría de las actividades turísticas. A pesar del auge de las soluciones de tecnología de asistencia (TA) en el turismo, su aceptación sigue siendo baja debido a la dificultad de proporcionar la funcionalidad, eficacia y usabilidad adecuadas. Podría decirse que la formación orientada a la discapacidad puede afectar a las dos últimas y, por tanto, a la aceptación de una solución de TA. Este artículo pretende contribuir al desarrollo teórico y a la conceptualización de la aceptación de las soluciones de tecnología de apoyo en el turismo estudiando, en el contexto de la Teoría Unificada de la Aceptación y el Uso de la Tecnología (UTAUT), los efectos de la formación de las PwVIB en la utilización de las soluciones de tecnología de apoyo. El estudio presentará los efectos de la formación en el comportamiento turístico de las PwVIB y proporcionará información valiosa a las partes interesadas.

Los datos del cuestionario recogidos de 128 PwVIB tras la evaluación de una TA se sometieron a un Análisis Factorial Exploratorio y Confirmatorio y a un Modelado de Ecuaciones Estructurales, seguidos de entrevistas posteriores a la evaluación. La aplicación empleada, denominada BlindMuseumTourer, permite la navegación autónoma en interiores de alta precisión para PwVIB en lugares turísticos como museos y lugares de asistencia sanitaria.

Los resultados indican la satisfacción parcial del modelo ampliado validando la importancia de la expectativa de rendimiento y la formación en la predicción de la intención conductual de los turistas PwVIB por lo que sugieren a los profesionales que las sesiones especiales de formación son esenciales para el compromiso y la satisfacción de los usuarios.

Este estudio contribuye a la teoría UTAUT en el contexto del turismo para PwVIB añadiendo un nuevo factor y sustituyendo dos variables moderadoras. Hasta donde se sabe, no existe ningún trabajo similar que estudie la aceptación de la TA por parte de las PwVIB en la literatura sobre turismo. Además, en el proceso de validación se utilizó una novedosa aplicación de navegación en interiores que ha demostrado su eficacia en el Museo Táctico de Grecia.

Nowadays, digital transformation, which is an integral part of globalization, has a substantial effect on the labor market. Along with globalization and digitalization, the nature of work and the structure of the labor market have changed, resulting in a transformation in the relationship between employees and employers. This chapter aims to investigate the impact of digitalization on trade unions in 25 Organisation for Economic Co-operation and Development (OECD) countries over the period 2000–2019. The panel quantile regression results indicate that digitalization negatively affects trade unions in OECD countries in all quantiles. In other words, digitalization reduces trade union density. The labor force hurts trade union density in all quantiles. Wage positively affects trade union density in all quantiles except the Q09 quantile. Institutional quality negatively affects trade union density in the Q01–Q07 quantiles. Globalization has a positive effect in the Q01 and Q09 quantiles and a negative effect in the Q05 and Q06 quantiles. Economic growth positively impacts trade unions in the Q03–Q09 quantiles. Our empirical findings prove that since digitalization transforms the economic structure and nature of work, it causes a reduction in the importance of being a member of a trade union for the labor force. Hence, as digital technologies replace the labor force, it is inevitable that the protection and representation of unskilled labor by trade unions will decrease. Therefore, despite several contributions of digitalization in the sphere of life, it is crucial to keep the labor force’s rights in the age of globalization for policymakers.