Search results

The purpose of this paper is to provide useful insights underlying the popularity of search engine technologies within a social media-intensive environment.

The degree of social interaction for social media platforms that integrate search engine technologies as part of the homepage and related experience is very mixed on part of its users. Through Barnard’ theory of authority acceptance, social media and its popularity may be examined by the ability of its users to create effective messages that can be broadcasted to many, yet controlled by individual. The hypotheses tested the interaction of social media and search engine with gender and technological ease-of-use factors.

The statistical evidence suggested that significant technological and ease-of-use aspects of search engines are not meaningful, based on gender alone. Males may slightly be prone to take advantage of such technologies, but their search and use patterns are not much varied from their female counterparts. Social media, generally more fully captured authority in individual search patterns, and a number of interactions among gender status, search engine characteristics, and social media were found to be significant and profound. The testing of these hypotheses directly reflect the complexities of unique needs among users of search engines within a social media environment.

Search engine technologies with a social media context has allowed for the development of a modern, user-driven internet experience that has been powered by users’ imagination and is designed to at least partially satisfy users’ need for self-directed engagement. Organizations are well advised to provide a mindful, less controlled, and more interactive presence of potential users, especially through an increasingly mobile presence.

Individuals as well as organizations are rapidly discovering that it is becoming easier to share and distribute their content, especially for more creative and innovative content, among all of its users. As businesses continue to focus on the quality of one’s own content, individuals are increasingly taking advantage of some tools to exert more control over their experiences and what they are willing to share, resulting in more user-based partnerships will formulate. As the transition of traditional forms of marketing to newer forms of integrated marketing, the future for search engines as marketing tools by social media users appears to be very promising in adding contextual content within users’ homepage.

The purpose of this paper is to explore and test certain assumptions concerning the role of the media in its coverage of the Olympic Games, US men's and women's basketball in particular, and its perceived impact on brand image of the athletes' performance from a fan's motivational and financial perspective.

Uses and gratifications theory and sport fan motivation scales were used to identify potential impacts of media coverage and branding on athletic performance. Based on a study of 143 working professionals that identified themselves as Olympic sport fans in the Pittsburgh, PA metropolitan area, several hypotheses were tested.

The most to least important factor-based constructs found from a PCA (Principal Components Analysis)/factor analysis included competitiveness, fan commitment, media connections, media impacts, demographics and financial impacts. When using the construct athletic performance at the Olympic level as the dependent variable, results suggested that competitiveness, media connections and fan commitment were significant for males only, while only media connections for significant for females. Males were found to be more player-centric than females, willing to be more focused on the competitive nature of the Olympic Games and to dedicate more money for such activities.

Focusing on Olympic Games and associated athletes' competitive nature opens a unique perspective from fan's gender perspective.

The purpose of this study is to highlight the overshadowing of the opioid crisis due to Covid-19 pandemic. Opioids are affecting increasing numbers as the current opioid overdose death rate is increasing to 209 per day. While there appears light shining on the end of the Covid-19 pandemic with the advent of a fourth vaccine, there is no such light for the opioid epidemic. Based on a sample of 603 relatively educated adults in NE Ohio, the health harm caused by both crises, prescribing physician blaming, high levels of income loss and physical and emotional burdens shared by the respondents were obvious and striking.

Using Bertram et al. (2014) theory of the blame model, the number of results concerning gender and personally involvement of friends and family members, including men empathy increased with greater knowledge of numbers of addicted opioid users in their personal contracts.

Unfortunately, many women had to remain home taking care of children and elderly loved ones at greater percentages than their male counterparts may account for less empathy as such addicted users have become a burden to economically impaired families. This tendency for placing blame for circumstances with twin crises appears to follow a relatively predictable path as modeled by Bertram et al. (2014) (i.e. denial, justification and excuse).

These are few studies that are studying the amplification effects of the Covid-19 pandemic context on the current opioid crisis.

Effective leadership of human capital is a major managerial issue. Hiring and keeping employees is key to sustainable competitive advantage. E‐recruiting as a general process is job‐specific and offers computer‐assisted screening interviews and statistical prediction to aid in reducing recruiting costs, time‐to‐hire and employee turnover. This paper examines the application of this technology to recruiting and retaining knowledge workers in an e‐commerce, information‐intensive environment.

With the passage of the Affordable Health Care Act in the USA, many companies are investing in corporate wellness programs as a way to reduce healthcare costs and increase productivity of their workforces. Increasing healthcare expenditures and the pandemic of obesity and chronic diseases are driving forces to the development and implementation of workplace wellness programs across the globe. Companies expect to experience a return on their investment through lower healthcare costs and increased productivity. The paper aims to discuss these issues.

In this study, 109 business professionals were surveyed (primarily almost equally divided between Russian and Americans citizens) to examine their health-promoting and health risk behaviors. Demographics were compared in an effort to identify the key differences in order to pinpoint development opportunities to increase efficiencies among target populations.

According to the results, nationality was related to certain differences in health-promoting behaviors, participation rates and frequency of wellness programs offered by employers. No differences were found among different age groups. The results indicated that not even a single wellness program design is appropriate for all companies or even one company across all locations.

Although there were no general conclusions have been drawn nor have the influencing factors for the different behaviors of the various target groups been adequately examined in this exploratory study, there were baselines developed for future research.

Few empirical studies exists that measure the perceived value of corporate wellness programs, especially among different cultural settings. In effect, wellness programs need to be developed specifically for the target population, with considerations to perceived value differences.

Historically, performance appraisals were intended to focus on three areas: development, motivation, and recognition of achievement. One major purpose of performance appraisals is to determine individual merit, especially where pay for performance systems are employed. Based upon expectancy theory, high performance ratings should entail high merit increases while low performance ratings result in low merit increases. However, it appears that decoupling performance ratings and merit increases is common practice. This paper explores the effects of receiving a low performance rating and high merit increase or a high performance rating and a low merit increase and empirically investigate its impact on knowledge workers’ motivational and general morale.

The traditional methods of managing human capital, creativity, innovation, and the learning culture within an organization have long over‐shadowed the management of the professional intellect. As with the resource based view (RVB) of the firm, the intangible strategic intelligence creates most of the professional intellect of an organization, and operates on the following four levels (in increasing importance): cognitive knowledge or basic mastery of a professional discipline; advanced skills or the ability to translate theory into effective execution or practice; systems understanding or the deep knowledge of the cause and effect relationships underlying the professional discipline; and self‐motivated creativity or the motivation and adaptability for success. The interaction of these factors, along with enhanced communications, allow nurturing organizations the ability to thrive in the face of today’s rapid changes and renew their cognitive knowledge, especially where it increases the loyalty of knowledge workers.

The prime function of the advertising appropriation is of course to act as a profit reservoir into which money may be pumped in good times and from which money may be tapped in hard times. However, a useful by‐product of the advertising appropriation can be increased sales of the company's products and much effort is expended towards this by‐product. It has been established reasonably clearly in the last few years that the major contribution towards the effectiveness of the advertising appropriation lies in the content of the advertisements. Nevertheless, since such large sums of money are involved, improvements in the way in which it is spent are worth making. This paper addresses the technicalities of the most important element in this latter process and suggests that current practice may not be the best possible practice.