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Article
Publication date: 1 October 1988

Daniel Sullivan and Alan Bauerschmidt

This article identifies a comprehensive set of factors that cluster the beliefs of European forest products managers about the importance of incentives to export. Each of the…

308

Abstract

This article identifies a comprehensive set of factors that cluster the beliefs of European forest products managers about the importance of incentives to export. Each of the identified factors has received some attention in the theoretical literature concerning international business activity. The ten factors of belief that were identified, however, are not equally salient in those discussions. The revealed incentive factors underscore the importance of the life‐cycle concept, with respect to the product, firm, and industry, to assessing the issue of export initiation. In addition, the results caution for more sharply delineating between strategic versus tactical motivations for understanding the involvement of a firm in export.

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European Journal of Marketing, vol. 22 no. 10
Type: Research Article
ISSN: 0309-0566

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Article
Publication date: 1 March 2006

Rolland LeBrasseur, Huguette Blanco and John Dodge

A survey of young microfirms was conducted to investigate their growth intentions. The findings confirm the distinct profiles of four types of firms categorized on the basis of…

1259

Abstract

A survey of young microfirms was conducted to investigate their growth intentions. The findings confirm the distinct profiles of four types of firms categorized on the basis of current and future employment: Lifestyler, Entrepreneur, Manager, and Mover. They differ in terms of the owner's perceptions of the desirability and practicality of growing their firm, and with respect to the moderating variables of industry affiliation, business location, and investment level. Research issues and service implications for business support agencies are identified.

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New England Journal of Entrepreneurship, vol. 9 no. 1
Type: Research Article
ISSN: 1550-333X

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Article
Publication date: 19 December 2022

Mehmet Mithat Üner, Ceyhan Cigdemoglu, Yihuai Wang, Aybuke Yalcin and S. Tamer Cavusgil

The purpose of this paper is to reveal the assumptive concept of internationalization because it is discussed and understood in the international business (IB) literature. This…

629

Abstract

Purpose

The purpose of this paper is to reveal the assumptive concept of internationalization because it is discussed and understood in the international business (IB) literature. This paper develops a framework to reconceptualize internationalization in the context of global value chain (GVC) and sustainability. Based on this conceptual framework, this paper aims to formulate interrelated propositions to define internationalization.

Design/methodology/approach

This paper reviews the assumptive conceptualization process based on empirical evidence obtained through qualitative, illustrative and descriptive content analysis methods. Through the collection and qualitative content analysis of milestone papers, this paper demonstrates the fragmentation of the concept of internationalization. This paper reviews the evolving nature of the concept of internationalization, analyzing the accumulative issues associated with defining internationalization, as well as its potential future development.

Findings

This paper introduces a dynamic perspective on the evolving nature of the concept of internationalization and argue there is a need to reconceptualize internationalization in the context of the GVC and sustainability.

Originality/value

After reviewing the context in which the term “internationalization” has been applied and taking into consideration the current trends in the IB, this paper formulates an updated definition of the term internationalization. This paper offers a viewpoint on the future direction of the concept of internationalization in light of the growing importance of sustainability within IB.

Details

Review of International Business and Strategy, vol. 33 no. 4
Type: Research Article
ISSN: 2059-6014

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Article
Publication date: 1 February 1994

Brendan Gray

Five years after the deregulation of New Zealand′s telecommunicationsand broad‐casting markets, the country′s two state‐owned broadcastershad achieved widely differing levels of…

1708

Abstract

Five years after the deregulation of New Zealand′s telecommunications and broad‐casting markets, the country′s two state‐owned broadcasters had achieved widely differing levels of internationalization and financial performance. Television New Zealand, the more active international marketer, was continuing to develop and expand its international business, while Radio New Zealand, which had adopted a more passive, reactive stance, earned negligible returns from its offshore interests and de‐internationalized. Shows that internationalization is best viewed as an experiential process, with international marketing investment decision making directly influenced by managerial characteristics, particularly levels of international business experience, orientation and commitment, and that environmental factors are also important influences on managers′ aspirations and expectations, the policies and strategies adopted and the levels of company internationalization and performance achieved.

Details

European Journal of Marketing, vol. 28 no. 2
Type: Research Article
ISSN: 0309-0566

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