James B. Bronson and James W. Faircloth
In this article, a franchise model is proposed which integrates aspects of external growth with internally generated growth outcomes of lowered costs and differentiation.
Book review by James W. Bronson. Rob van der Horst, Sandra King-Kauanui, and Susan Duffy, ed., Keystones of Entrepreneurship Knowledge, Malden, MA: Blackwell Publishing, 2005…
Abstract
Book review by James W. Bronson. Rob van der Horst, Sandra King-Kauanui, and Susan Duffy, ed., Keystones of Entrepreneurship Knowledge, Malden, MA: Blackwell Publishing, 2005. ISBN 9781405139212
Book review by James W. Bronson. Luca Iandoli, Hans Landstrom, and Mario Raffa, eds. Entrepreneurship, Competitiveness and Local Development. Northampton, MA: Edward Elgar…
Abstract
Book review by James W. Bronson. Luca Iandoli, Hans Landstrom, and Mario Raffa, eds. Entrepreneurship, Competitiveness and Local Development. Northampton, MA: Edward Elgar Publishing, Inc., 2007. ISBN 9781847203274
Jeff Vanevenhoven, Doan Winkel, Debra Malewicki, William L. Dougan and James Bronson
We offer a theoretical account of how two types of bricolage influence the entrepreneurial process. The first type involves social relationships or physical or functional assets…
Abstract
We offer a theoretical account of how two types of bricolage influence the entrepreneurial process. The first type involves social relationships or physical or functional assets, and thus pertains to an entrepreneurʼs external resources used in the instantiation of operations of a new venture. The second type pertains to an entrepreneurʼs internal resources‐experiences, credentials, knowledge, and certifications‐which the entrepreneur appropriates, assembles, modifies and deploys in the presentation of a narrative about the entrepreneurial process. We argue that both types of bricolage are essential to the success of a venturing attempt.
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Renhuai Liu, Steven Si, Song Lin, Dean Tjosvold and Richard Posthuma