Search results

1 – 4 of 4
Per page
102050
Citations:
Loading...
Available. Content available
Article
Publication date: 1 January 2001

David Stotlar

Ron Seaver is in a unique position within the sport industry. He has worked on both sides of the sponsorship business, selling sponsorships for teams and assisting corporations in…

181

Abstract

Ron Seaver is in a unique position within the sport industry. He has worked on both sides of the sponsorship business, selling sponsorships for teams and assisting corporations in securing productive sponsorship. In his current role as President and CEO of Seaver Marketing Group, Ron is working to bring all parties in the sponsorhip industry together. Here he talks to Dr David Stotlar, of the University of Northern Colorado, sharing his experience and his insights.

Details

International Journal of Sports Marketing and Sponsorship, vol. 2 no. 4
Type: Research Article
ISSN: 1464-6668

Keywords

Available. Content available
Article
Publication date: 1 July 2008

Frank Pons, David Stotlar and Cheri Bradish

497

Abstract

Details

International Journal of Sports Marketing and Sponsorship, vol. 9 no. 4
Type: Research Article
ISSN: 1464-6668

Available. Content available
Article
Publication date: 1 March 1999

John Amis

196

Abstract

Details

International Journal of Sports Marketing and Sponsorship, vol. 1 no. 1
Type: Research Article
ISSN: 1464-6668

Available. Content available
Article
Publication date: 1 September 2002

Michel Desbordes

Jean-François Richard is the Director of Marketing for Amaury Sport Organisation (ASO), a major organizer of sporting events in Europe, including the Tour de France: in this…

299

Abstract

Jean-François Richard is the Director of Marketing for Amaury Sport Organisation (ASO), a major organizer of sporting events in Europe, including the Tour de France: in this interview, we learn more about the Tour de France and the different events organized by ASO.

Details

International Journal of Sports Marketing and Sponsorship, vol. 4 no. 3
Type: Research Article
ISSN: 1464-6668

Keywords

Access

Only content I have access to

Year

Content type

1 – 4 of 4
Per page
102050