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Book part
Publication date: 17 February 2025

Samira Rahimi Mavi and Sabine Einwiller

This chapter aims to provide a normative evaluation of companies' web-based external corporate social responsibility (CSR) communication on halal products for ethnic-religious…

Abstract

This chapter aims to provide a normative evaluation of companies' web-based external corporate social responsibility (CSR) communication on halal products for ethnic-religious minorities. It contributes to the existing literature on (political) CSR and moral legitimacy by examining corporate communication on ethical principles. To answer five specific research questions, a content analysis of companies' websites, online shops, Facebook pages, and CSR reports was conducted. The results show that of the 61 companies analyzed, 18% (4 AUT, 7 GER) communicate publicly that they offer halal products. The analysis of the 11 cases that do communicate about their halal offerings shows that only few live up to the principles of transparency and accountability; open discourse with users on Facebook is almost nonexistent as social media communication is mainly defensive and rarely proactive. The practical implications of this study suggest that if companies want to take their role as quasi-political actors seriously, they should be more transparent and accountable about their halal offerings. Supporting the Muslim community through action – that is, offering halal products and working with nonbusiness stakeholders such as nongovernmental organizations (NGOs) to promote inclusion – is key, but also communicating about it is important. However, whether dialogue should take place on social media, where polarization and harmful speech is prevalent, is debatable and requires further research.

Details

Responsibility in Strategic Communication
Type: Book
ISBN: 978-1-83549-793-7

Keywords

Article
Publication date: 6 February 2025

Anh Dang, Ashok Bhattarai and Jose Saavedra Torres

This study aims to investigate how two different types of brand-to-brand dialogues – “roasting” versus “toasting” – impact consumers’ brand perceptions, particularly perceived…

Abstract

Purpose

This study aims to investigate how two different types of brand-to-brand dialogues – “roasting” versus “toasting” – impact consumers’ brand perceptions, particularly perceived entertainment, and influence brand attitudes.

Design/methodology/approach

The research design comprises four studies. The preliminary study involves Web scraping to gauge consumer perception about the two communication approaches followed by two well-known brands. Study 1 involves an online experiment to compare these communication types within each brand tested in the pilot study and examines the mediation effect of perceived entertainment. Study 2, also an online experiment, investigates the role of message neutralization, demonstrating that “roasting” can be acceptable when the humor is neutralized. Study 3 further tests the effects of neutralized “roasting” at different levels of brand familiarity and personality.

Findings

Roasting can lead to more favorable consumer perceptions than toasting. The effect can be explained by roasting’s higher level of perceived entertainment. However, this positive outcome is contingent on the successful neutralization of the aggressive humor in the “roasting” messages. When it comes to brand familiarity and personality, familiar brands benefit more from neutralized “roasting,” whereas brand personality does not have a strong influence.

Research limitations/implications

The findings suggest that “roasting” can be effective when messages are neutralized, and “toasting” works best when spontaneous and genuine. It highlights how brand familiarity and personality influence consumer reactions, thus, offering strategic insights for both established and lesser-known brands. The study also prompts further research to examine other brand traits, cultural factors and behavioral dimensions in brand-to-brand dialogue, signifying the complexity and richness of this growing research area.

Practical implications

This study advises lesser-known brands to adopt “toasting” strategies to build a positive image, while established brands can try “roasting,” ensuring message neutrality to avoid negativity. The research emphasizes the role of brand familiarity and personality in shaping brand dialogues. Marketers must consider these to make humor strategies effective and bolster positive brand image.

Originality/value

This research uniquely examines message neutralization through contextual cues as a strategy brands can use to aid their sensitive dialogues with others on social media. The findings provide new insights into how brands can use different types of messages in digital communications to attract consumers and ensure positive reception, offering valuable guidance for academics and practitioners in brand-to-brand dialogue.

Details

European Journal of Marketing, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0309-0566

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Article
Publication date: 31 January 2025

Marie-Anne Lorain, Raquel Pérez Estébanez, Miguel-Angel Villacorta, Monica Santos, Elisa Cano, Manuela Cañizares Espada, Gracia Rubio-Martin, Pilar López Sánchez, Alberto Martinez de Silva, Mercedes Ruiz de Palacios and Elena Urquia-Grande

The main goal of this study is to develop accounting students’ solidarity with and sensitivity to cooperation for sustainable development. This study also aims to analyze the role…

Abstract

Purpose

The main goal of this study is to develop accounting students’ solidarity with and sensitivity to cooperation for sustainable development. This study also aims to analyze the role of participatory learning activities in developing the dimensions of involvement, critical reflection and thinking analysis.

Design/methodology/approach

This empirical study analyzes a case study activity conducted in accounting seminars with students from different universities in Spain. After completing the activity, the students completed a questionnaire divided into four areas: sociodemographic information, involvement, critical reflection and creativity. Students also answered an open-response question that asked them to propose new activities to enhance their learning experience and contribute more to sustainable development. The study thus used mixed methods, complementing quantitative analysis with qualitative data.

Findings

The multivariate analysis obtained significant results showing that female students were more willing to help and that most students said they were more sensitive to these issues after the participatory learning activity. Furthermore, the items and dimensions analyzed revealed a positive impact of involvement, critical and creative thinking and participatory learning on accounting students’ commitment to cooperation for sustainable development. When students answered the open-response question, they proposed more activities to enhance their learning and improve the functioning of the Non-Governmental Organization’s (NGO’s) beneficiary. HEIs must design more transversal courses aligned with the Sustainable Development Goals in their social science degrees.

Originality/value

The study not only examines university education in sustainable development but goes a step further in trying to involve students in a real development project from a financial and accounting point of view. The study also focuses on education for sustainability, and the project invites the students to think critically, reflect and assess real situations.

Details

International Journal of Sustainability in Higher Education, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1467-6370

Keywords

Open Access
Article
Publication date: 9 December 2024

Auxane Boch and Bethany Rhea Thomas

Social robotics is a rapidly growing application of artificial intelligence (AI) in society, encompassing an expanding range of applications. This paper aims to contribute to the…

Abstract

Purpose

Social robotics is a rapidly growing application of artificial intelligence (AI) in society, encompassing an expanding range of applications. This paper aims to contribute to the ongoing integration of psychology into social robotics ethics by reviewing current theories and empirical findings related to human–robot interaction (HRI) and addressing critical points of contention within the ethics discourse.

Design/methodology/approach

The authors will explore the factors influencing the acceptance of social robots, explore the development of relationships between humans and robots and delve into three prominent controversies: deception, dehumanisation and violence.

Findings

The authors first propose design factors allowing for a positive interaction with the robot, and further discuss precise dimensions to evaluate when designing a social robot to ensure ethical design technology, building on the four ethical principles for trustworthy AI. The final section of this paper will outline and offer explicit recommendations for future research endeavours.

Originality/value

This paper provides originality and value to the field of social robotics ethics by integrating psychology into the ethical discourse and offering a comprehensive understanding of HRI. It introduces three ethical dimensions and provides recommendations for implementing them, contributing to the development of ethical design in social robots and trustworthy AI.

Details

International Journal of Ethics and Systems, vol. 41 no. 1
Type: Research Article
ISSN: 2514-9369

Keywords

Article
Publication date: 14 November 2024

Ming-Chang Huang, Ming-Kun Tsai, Tzu-Ting Chen, Ya-Ping Chiu and Wan-Jhu You

This study aims to empirically investigate how knowledge paradox affects collaboration performance. Knowledge paradox, which arises from the simultaneous need for knowledge…

Abstract

Purpose

This study aims to empirically investigate how knowledge paradox affects collaboration performance. Knowledge paradox, which arises from the simultaneous need for knowledge sharing and protection, is common in interorganizational collaboration. Using the ambidexterity perspective, this paper aims to reexamine the effect of the knowledge paradox on collaborative performance to explore the moderating roles of structural and contextual ambidexterity.

Design/methodology/approach

This study used a sample of 153 firms involved in vertical and horizontal collaboration, collected via questionnaires. Hypotheses were tested using hierarchical regression analysis.

Findings

This study demonstrates that the stronger the knowledge paradox is, the higher the potential for value creation. Thus, knowledge paradox has a positive impact on collaborative performance. The functions of structural ambidexterity and contextual ambidexterity strengthen this positive relationship.

Originality/value

This paper not only expands the theoretical application of the knowledge paradox and ambidexterity theory in the context of interorganizational relationships but also provides significant managerial implications. By comprehending the dynamics of the knowledge paradox and the role of ambidexterity, managers can make well-informed decisions to enhance their collaborative performance.

Details

Journal of Knowledge Management, vol. 29 no. 2
Type: Research Article
ISSN: 1367-3270

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Article
Publication date: 17 January 2025

Arun Kumar Bairwa and Irfan Ahmad Sofi

This study investigates the caste-based disparities in employment probabilities and wage earnings within India’s rapidly growing IT industry, using insights from the labour market…

Abstract

Purpose

This study investigates the caste-based disparities in employment probabilities and wage earnings within India’s rapidly growing IT industry, using insights from the labour market segmentation theory. Our theoretical conceptualization attempts to pin down the inaccessibility of marginalised sections of the population to the high productivity job market.

Design/methodology/approach

We rely on the National Sample Survey rounds of 2011–2012 and 2020–2021 to estimate employment probabilities and wage differentials using linear and logic regression models, controlling for educational attainments and other important determinants of individual’s job market outcomes.

Findings

The results indicate a significant −1.24 odds differential, even after considering education and other control variables. Notably, this disparity has increased since 2011–2012, with lower caste graduate pass-outs facing a mere 13% probability of IT sector employment compared to their upper caste counterparts at 41%. Further, our findings expose gender and rural-urban differentials, highlighting the vulnerability faced by females and individuals from rural areas. The wage analysis shows a 24% and a 22% earning gap for SCs and OBCs, respectively, which remain statistically significant even after controlling for educational attainments and employment arrangements.

Originality/value

This is first micro-level study that counters Indian IT sector’s claim of “castelessness” and “pro-merit”, identifying significant presence of labour market segmentation in the sector. The caste-based labour market segmentation has far-reaching consequences as it can perpetuate income inequalities and hurt industrial efficiency, stifling economic growth in the long-run. Concerted policy responses are imperative to eliminate structural barriers, ensuring equitable access to quality education and employment opportunities for marginalized sections of the society.

Details

International Journal of Social Economics, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0306-8293

Keywords

Article
Publication date: 6 February 2025

Zane Sheeran, Anna Sutton and Helena Dorothy Cooper-Thomas

The happy-productive worker hypothesis posits that employee well-being is an important factor in work performance. Educational institutions around the world are facing both…

Abstract

Purpose

The happy-productive worker hypothesis posits that employee well-being is an important factor in work performance. Educational institutions around the world are facing both internal and external pressures to integrate sustainability into their practices, with the goal of protecting the planet and ultimately boosting profits. This paper explores the potential wider benefits of sustainability, including its relationship with employee well-being and performance, by investigating the influence of organisational sustainability on the happy-productive worker hypothesis.

Design/methodology/approach

Educational institution employees from the UAE and USA (n = 199; 66.3% teachers) completed an online questionnaire measuring their well-being, perceptions of their organisations’ environmental sustainability and three self-reported job performance measures (task performance, contextual performance and counter-productive workplace behaviours). Regression and mediation analyses were conducted to test hypothesised relationships.

Findings

Both well-being and sustainability were positively associated with work performance. Furthermore, sustainability accounted for additional variance in performance beyond that accounted for by well-being. Sustainability partially mediated the relationship between well-being and performance, providing evidence of the importance of sustainability in the workplace.

Originality/value

This study contributes to an emerging field by investigating the relationship between an organisation’s sustainability and benefits of this for employees in terms of well-being as well as work performance. The findings provide further support for the happy-productive worker hypothesis and also the first evidence that educational institutions’ sustainability can mediate this relationship.

Details

International Journal of Educational Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0951-354X

Keywords

Article
Publication date: 3 February 2025

Maik Fabian, Kathrin Fischer and John Micha Rüpke

When facing capacity bottlenecks, manufacturers of configurable, multi-variant products may adjust the product mix to uphold the scheduled output. However, maintaining market…

Abstract

Purpose

When facing capacity bottlenecks, manufacturers of configurable, multi-variant products may adjust the product mix to uphold the scheduled output. However, maintaining market attractiveness by choosing the right product configurations as substitutes is a non-trivial task as it involves anticipating the substitution behaviour of customers. Substitution behaviour models currently used in quantitative production planning models for configurable products are either based on domain knowledge of experts, which makes them bias-prone, or they require extensive market research. The purpose of this study is to present a data-driven approach.

Design/methodology/approach

Based on data science concepts, distance measures are applied to derive distances between different product configurations from historical order data. Different design options for such a distance measure are discussed regarding configurable products and tested with automotive industry data. Furthermore, the study shows ways to validate the distance results.

Findings

The experiments show that the presented distance measure represents the expected customer substitution behaviour quite well. A context-sensitive distance measure including rank information of ordinal product features is most suitable for the automotive data sets.

Originality/value

This study presents a new approach to model the substitution behaviour of customers. The attractiveness of a potential substitute is represented by a distance from the customer’s first-choice configuration. The presented distance measure provides an inexpensive tool using existing data instead of expensive market research. Thus, it supports the integration of substitution into quantitative production planning models that deal with a large variety of configurable products.

Details

Journal of Modelling in Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1746-5664

Keywords

Article
Publication date: 5 December 2024

Hongming Gao, Xiaolong Xue, Hui Zhu and Qiongyu Huang

This study aims to investigate the “digitalization paradox” in manufacturing digital transformation, where significant investments in digital technology may not necessarily lead…

Abstract

Purpose

This study aims to investigate the “digitalization paradox” in manufacturing digital transformation, where significant investments in digital technology may not necessarily lead to increased returns. Specifically, it explores the intricate relationship between digital technology convergence, financial performance, productivity and technological innovation in listed Chinese manufacturing firms, drawing upon theories of digital innovation and knowledge networks.

Design/methodology/approach

Using a large panel data from 747 listed firms in China’s manufacturing sector and their 428,927 patents spanning from 2013 to 2022, this research first quantifies manufacturing firm-level digital technology convergence through patent network analysis. Furthermore, this study employs hierarchical regression analysis and the instrumental variable method to investigate the curvilinear relationship between digital technology convergence and financial performance. Furthermore, the moderating role of firms’ productivity and technological innovation is tested.

Findings

Three types of firm-level digital technology convergence (DTC) are delineated and quantified: local authority in digital convergence (DegreeDTC), convergence with heterogeneous digital knowledge (BetweenessDTC) and shortest-path convergence with digital technologies (ClosenessDTC, where a higher value signifies a more conservative and shorter path in adopting digital technologies). Network visualization shows that manufacturing firms' DTC has consistently increased over time. Contrary to traditional assumptions, our research reveals a U-shaped relationship between DTC (specifically, DegreeDTC and BetweenessDTC) and financial performance. This relationship is characterized by a negative correlation at lower levels and a positive one at higher levels. The joint effect of firms’ productivity and technological innovation significantly strengthens this relationship. These findings are robust across a series of robustness checks.

Practical implications

Our findings offer practical insights for both managers and policymakers. We recommend a balanced approach to digital innovation management within the technology convergence paradigm. Manufacturing firms can generate economic value by strategically choosing to either shrink or expand their digital technology application areas, thereby reducing uncertainties related to emerging convergent businesses. Additionally, the study underscores the synergistic strategy of combining innovation with productivity. Within the DTC business context, integrating productivity with technological innovation not only enhances cost flexibility but also improves problem-solution matching, ultimately amplifying synergistic benefits.

Originality/value

To the best of our knowledge, this is the first study to apply a digital technology co-occurrence network to unveil nuanced relationships in “DTC – finance performance” within the manufacturing sector. It challenges conventional thinking regarding the common positive effect of digital innovation and technological convergence. This study provides a comprehensive analysis of DTC, financial performance, productivity and technological innovation dynamics, as well as offers managerial implications for managers and policymakers.

Highlights

  • (1)

    We quantify manufacturing firm-level DTC through patent network analysis and find consistent increases over time.

  • (2)

    A significant U-shaped relationship between DTC and financial performance, being negative at lower levels and positive at higher levels.

  • (3)

    The joint effect of firms’ productivity and technological innovation reinforces this relationship by distributing costs and enhancing synergistic benefits.

  • (4)

    We challenge existing literature by uncovering a complex relationship in “DTC – finance performance”, contrary to popular belief of a monotonic effect of digital innovation or technological convergence.

We quantify manufacturing firm-level DTC through patent network analysis and find consistent increases over time.

A significant U-shaped relationship between DTC and financial performance, being negative at lower levels and positive at higher levels.

The joint effect of firms’ productivity and technological innovation reinforces this relationship by distributing costs and enhancing synergistic benefits.

We challenge existing literature by uncovering a complex relationship in “DTC – finance performance”, contrary to popular belief of a monotonic effect of digital innovation or technological convergence.

Details

Journal of Manufacturing Technology Management, vol. 36 no. 2
Type: Research Article
ISSN: 1741-038X

Keywords

Article
Publication date: 5 November 2024

Carlos Giraldo, Iader Giraldo-Salazar, Nathalie Peña-García and Mauricio Losada-Otálora

In this paper, we ask: how do individual factors affect individuals’ intentions of adopting fast payment systems (FPS)? We examine the role of financial literacy and beliefs about…

Abstract

Purpose

In this paper, we ask: how do individual factors affect individuals’ intentions of adopting fast payment systems (FPS)? We examine the role of financial literacy and beliefs about cash as individual-related variables that complement the technology acceptance model (TAM) in explaining the individuals’ intention to adopt financial innovations.

Design/methodology/approach

We surveyed consumers in 11 Latin American countries to measure relevant variables. By applying structural equation modeling, we extended the TAM. We demonstrated that financial literacy and beliefs about cash contribute to developing a fine-grained understanding of what stimulates individuals’ adoption of financial innovations like FPS.

Findings

Our results support the claim that individuals with higher levels of financial literacy exhibit a higher intention to adopt FPS through the mediation role of beliefs about cash, perceived usefulness, perceived ease of use and attitude.

Practical implications

To improve FPS’s acceptance probability, designers must add highly usable platforms. However, it could be more important to increase the perceived usefulness of FPS as the system competes directly with traditional payment methods such as cash. If individuals exhibit strong positive beliefs about cash, their attitudes and intentions of adopting FPS will decrease. In addition, policymakers and designers may modify beliefs about cash individuals exhibit by identifying and intervening in their determinants (e.g. financial literacy).

Originality/value

Besides technology-related factors, we demonstrate that beliefs about alternative technologies (e.g. cash) influence the intention to adopt financial innovations like FPS.

Details

International Journal of Bank Marketing, vol. 43 no. 3
Type: Research Article
ISSN: 0265-2323

Keywords

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