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Article
Publication date: 17 December 2024

Juan Wang, Jie Fang and Yuting Wang

This study disentangles the impact of consumers’ adoption of mini-program channels on social media on their purchase behavior in e-marketplaces from a multichannel retailer’s…

31

Abstract

Purpose

This study disentangles the impact of consumers’ adoption of mini-program channels on social media on their purchase behavior in e-marketplaces from a multichannel retailer’s perspective and examines the moderating roles of two types of brand messages (informational and transformational messages).

Design/methodology/approach

Based on 2,204 transaction records from a Chinese multichannel retailer, this study used a Poisson regression model with fixed effects for empirical testing. The case of the WeChat mini-program in China was employed.

Findings

Adopting mini-program channels on social media reduces consumers’ purchase frequency but increases their purchase breadth in e-marketplaces. Moreover, informational messages worsen the negative effect of mini-program channel use on purchase frequency. In contrast, transformational messages reduce the negative effect of mini-program channel use on purchase frequency and amplify its positive effect on purchase breadth.

Practical implications

Managers can effectively leverage mini-programs to widen the range of consumers’ product purchases in e-marketplaces and the intensity of transformation messages posted within mini-programs to alleviate their negative impact on purchase frequency in e-marketplaces.

Originality/value

Previous studies only focus on the intrachannel impact of mini-program channels; however, this study highlights their cross-channel impact. Its findings underscore the dual role of mini-program channel use in e-marketplaces. Additionally, the nuanced moderating effects of informational and transformational messages enrich our understanding of mini-program channels on social media. Moreover, a substitution framework is utilized to understand the cross-channel effects generated by mini-program channels, demonstrating the applicability and generalizability of the framework in a new context.

Details

Internet Research, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1066-2243

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Article
Publication date: 14 October 2024

Yuting Wang, Yao Chen, Jie Fang and Bingqing Xiong

Despite the popularity of leveraging cause-related marketing (CRM) to make societal contributions and bolster business profits, sellers face a profound dilemma when conducting CRM…

60

Abstract

Purpose

Despite the popularity of leveraging cause-related marketing (CRM) to make societal contributions and bolster business profits, sellers face a profound dilemma when conducting CRM due to consumers’ ambivalent understanding of sellers’ motivation for the initiative. Therefore, it is imperative to unravel consumers’ ambivalent understanding of CRM and determine how sellers can effectively employ CRM to elicit positive evaluations from consumers.

Design/methodology/approach

This study gathered survey data from 217 participants and applied a polynomial regression model and response surface analysis for disentangling ambivalent perception of CRM by investigating the influence of (in)congruence between perceived egoistic and altruistic motivation.

Findings

The incongruence between perceived egoistic and altruistic motivation can positively influence consumers’ evaluations of sellers. Moreover, when perceived egoistic and altruistic motivations are congruent, increasing their absolute level also enhances consumers’ evaluation of sellers. Moreover, sellers’ platform function usage behavior can amplify the positive effect of incongruence but has no salient moderating role on the congruence effect.

Originality/value

Differing from prior literature that predominantly focused on either the positive or negative interpretation of CRM, this study reveals the coexistence of both positive and negative viewpoints and disentangles the congruence and incongruence effect between the two motivational understandings.

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Article
Publication date: 11 February 2025

Chengping He, Jie Ren and Hao Huang

As the search engine platform, Baidu has already developed keyword advertising as one of its main business scopes, while in-feed advertising is emerging as another intelligent…

26

Abstract

Purpose

As the search engine platform, Baidu has already developed keyword advertising as one of its main business scopes, while in-feed advertising is emerging as another intelligent choice for the company. Our purpose is to validate the effectiveness of keyword and retargeted in-feed advertising on offline sales and whether the effectiveness of these two advertising strategies relies on keyword attributes work.

Design/methodology/approach

We utilize data from the ad campaigns of a prominent manufacturer within the machinery and equipment (hereinafter referred to as “the company”) on Baidu. To scrutinize the research hypotheses, we have employed linear regression models. Subsequently, we address potential endogeneity issues and use various techniques to ascertain the reliability of the results.

Findings

Empirical evidence indicates that both keyword and in-feed advertising enhance offline sales. Upon examining the moderating role of keyword attributes (specificity and length), we observe that specific keywords (price and word-of-mouth (WOM)) accelerate the boosting effect of advertising on sales; similarly, the longer the keywords, the more obvious the enhanced impact of advertising on sales. Moreover, the positive influence of specific keywords (price and WOM) on advertising effectiveness is more outstanding when the keywords are longer.

Originality/value

To our knowledge, no empirical investigation has yet to analyze keyword and retargeted in-feed advertising concurrently within the search engine context. Our research is the inaugural work to reveal that they serve as mutual substitutes regarding their impact on sales. Furthermore, this paper pioneers examining the moderating effects exerted by keyword attributes (specificity and length) on the effectiveness of these two ad types. The findings presented herein offer valuable insights into the harmonious coexistence and collaboration among companies, advertisers, users and search engine platforms.

Details

Industrial Management & Data Systems, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0263-5577

Keywords

Available. Open Access. Open Access
Article
Publication date: 5 March 2025

Chenglin Yue, Jiamin Du, Zixuan Zhang, Yuchen Zhang, Jianyuan Guo and Jie He

It is significant for station passenger flow organization, platform equipment layout and train running optimization to master platform passenger distribution characteristics of…

7

Abstract

Purpose

It is significant for station passenger flow organization, platform equipment layout and train running optimization to master platform passenger distribution characteristics of urban rail transit stations. The purpose of this paper is to master the characteristics of platform passenger flow distribution in urban rail transit stations and optimize the station passenger flow organization, platform equipment layout and train operation adjustment.

Design/methodology/approach

The model considers two types of passengers, with and without luggage, as well as their door selection and microscopic movement behavior. In addition, it improves the traditional social force model by incorporating passenger state transitions under same-platform-transfer scenarios, considering the influence of static obstacles and dynamic queues on passenger movement direction.

Findings

Based on this model, a dynamic simulation of platform passenger flow distribution was conducted using Beijingxi Railway Station as an example under same-platform-transfer scenarios, verifying the model’s effectiveness.

Originality/value

Complex scenarios, such as carrying luggage and same-platform-transfers, bring difficulties to the analysis of passenger distribution on platforms. Therefore, this paper proposes a simulation model for the dynamic distribution of subway platform passengers, taking into account the scenarios of carrying luggage and same-platform-transfers.

Details

Smart and Resilient Transportation, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2632-0487

Keywords

Available. Open Access. Open Access
Article
Publication date: 6 March 2025

Liyang Wang, Feng Chen, Pengcheng Wang and Qianli Zhang

Salt rock from salt lakes can serve as a cost-effective material for subgrade filling, as demonstrated in projects like the Qarhan Salt Lake section of the Qinghai-Tibet Railway…

3

Abstract

Purpose

Salt rock from salt lakes can serve as a cost-effective material for subgrade filling, as demonstrated in projects like the Qarhan Salt Lake section of the Qinghai-Tibet Railway and the Qarhan Salt Lake section of the G215 Highway. This state-of-the-art paper aims to summarize the engineering properties of salt rock filling and present the advances of its utilization.

Design/methodology/approach

This paper collects and analyzes laboratory and field data of salt rock filling from previous studies to present a comprehensive analysis of the engineering properties and utilization of salt rock fillings.

Findings

Salt rock primarily contains minerals such as halite and glauberite, which contribute to its unique phase-changing behavior under varying environmental conditions, impacting its mechanical properties. Salt rock filling shrinks when in contact with vapor or unsaturated brine and expands under cooling or evaporation. Its use is particularly recommended for arid regions, with specific restrictions depending on the structure type. This paper discusses suggested countermeasures to mitigate these issues, as well as key quality acceptance indices for salt rock filling compaction. Moisture content after air-drying is recommended as a crucial parameter for construction quality control.

Originality/value

This review aims to support future research and engineering practices in salt rock subgrade applications.

Details

Railway Sciences, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2755-0907

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Article
Publication date: 10 March 2025

Jie Wu, Guangyao Chen, Shujia Fan, Ruiyang Pang, Yu Liang and Yi Teng

This study aims to minimize the warpage issue in memory-computing integrated chiplets with 2.5D packaging on a large-scale wafer subjected to multistress through synergistic…

2

Abstract

Purpose

This study aims to minimize the warpage issue in memory-computing integrated chiplets with 2.5D packaging on a large-scale wafer subjected to multistress through synergistic optimization of key structure paraeters.

Design/methodology/approach

In this study, memory-computing integrated chiplet-based 2.5D packaging was designed and the warpage optimization under electro-thermal-vibration coupling was conducted with finite element analysis simulation. Compared studies were also conducted with the imposing condition of single electrical and thermal stress.

Findings

The research results indicated that electrical and thermal stress had a significant impact on the packaging warpage while that of vibration on warpage was minimal. For structure parameters, the chiplet thickness had a significant effect on the warpage of the model, while the influence of chiplet size was relatively small. When the chiplet thickness decreased to 100 µm, the warpage was reduced by 8.96%. Under thermal stress loading, the impact of packaging density on the overall warpage of the chiplet-based 2.5D packaging model is relatively small. However, under the loading of electrical stress or electro-thermal coupling, the packaging density has a severe impact on warpage, with the maximum approaching 1.3011 µm for just one chiplet. Compared with vibration alone, electro-thermal-vibration coupling slightly increased the warpage, which is primarily evident in the exacerbation of warpage in stacked chiplets and edge locations. Lower packaging density with 150 µm chiplet thickness contributed to a minimal warpage in stacked chiplet, the edge locations of which exhibited a relatively severe warpage.

Research limitations/implications

The research provides a theoretical basis for warpage optimization of memory-computing integrated chiplets with 2.5D packaging subjected to multistress coupling.

Practical implications

When designing the layout of chips for large-sized high-reliability silicon substrates, this method can be used to control the most severely warped areas at the edges, thus making it easier to optimize warpage.

Originality/value

With the approaching of physical limits dictated by Moore’s Law, advanced packaging technologies, primarily centered around 2.5D packaging and three-dimensional packaging, were attached importance to. It can integrated multifunctional chips, which have become increasingly complex, leading to greater difficulty in design and implementation, and an obvious increase in overall manufacturing costs. In this context, chiplets offered a viable approach for future chip designs. With the high demand for high-performance computing, memory-computing integrated chiplets were designed. The warpage of 2.5D packaging by altering structural parameters under multiphysical field coupling conditions was studied to provide a theoretical basis for warpage optimization of memory-computing integrated chiplets with 2.5D packaging.

Details

Soldering & Surface Mount Technology, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0954-0911

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Article
Publication date: 7 January 2025

Ayesha Nusrat, Zhang Zongming, Jie Li and Farhan Muhammad Muneeb

This study examines the impact of entrepreneurial leadership (EL) on Chinese micro and small family businesses’ (MSFBs) innovativeness. Drawing on the resource-based view, this…

38

Abstract

Purpose

This study examines the impact of entrepreneurial leadership (EL) on Chinese micro and small family businesses’ (MSFBs) innovativeness. Drawing on the resource-based view, this research study further explores the intermediary roles of proactive personality (PP) and affective commitment (AC) between ELs’ and MSFBs’ innovativeness. Besides this, the present work proposes a novel contingency impact of big data-powered artificial intelligence (BDAI) between EL, PP and AC, which indirectly spurs MSFBs’ innovativeness.

Design/methodology/approach

This study proposed a moderated mediation model using multi-wave, multi-source, time-lagged datasets of 380 employees from 190 Chinese MSFBs. We tested our hypotheses using structural equation modeling through the PLS technique.

Findings

The findings reveal a significant impact of EL on MSFB innovativeness, underscoring the pivotal intermediary roles of EL in driving MSFB innovativeness. Furthermore, BDAI emerges as a critical contingency factor, amplifying the effects of EL on both PP and AC to spur MSFBs’ innovativeness.

Practical implications

Our research offers several practical implications for Chinese MSFBs aiming to enhance innovativeness and competitive advantage. Firstly, understanding the direct impact of EL on MSFBs’ innovativeness provides valuable guidance for MSFB leaders. Secondly, recognizing the mediating roles of PP and AC underscores the importance of human and social capital in driving innovation within Chinese MSFBs. Thirdly, leveraging BDAI as a contingency factor can further augment the effects of EL on both PP and AC, thereby enhancing innovation outcomes. Thus, managers can capitalize on BDAI to gain actionable insights to increase MSFBs’ innovativeness.

Originality/value

This study enlightened how EL can develop MSFBs innovativeness through PP and AC. Our findings reveal that MSFBs can increase their innovation by leveraging PP and AC, leading to higher proactive provision in employees’ behavior. Subsequently, our results synchronized the exploration of BDAI as a novel insight for MSFB innovativeness. This shed light on a highly notable contribution to understanding BDAI to benefit MSFBs, acting as a critical contingency between EL, PP and AC.

Details

Asia-Pacific Journal of Business Administration, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1757-4323

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Article
Publication date: 16 October 2024

Cheng Jie Huang, Wan Norhayati Wan Ahmad and Ram Al Jaffri Saad

In the context of the severe global challenges posed by climate and environmental issues, this paper aims to explore the connection between female Chief Executive Officers (CEOs…

268

Abstract

Purpose

In the context of the severe global challenges posed by climate and environmental issues, this paper aims to explore the connection between female Chief Executive Officers (CEOs) and the level of sustainable development in companies. This study aims to investigate the impact of female CEOs on corporate ESG performance and provide a detailed analysis of the underlying mechanisms.

Design/methodology/approach

This study uses a sample of listed companies from 2010 to 2021, as reported by Bloomberg. This study uses logit regression models to test hypotheses and conduct robustness tests using the generalized method of moments, propensity score matching and heckman two statge tests.

Findings

The research findings indicate that female CEOs can enhance a company’s ESG performance, primarily by elevating the level of green innovation and engaging in more philanthropic activities. When environmental uncertainty is high, the risk-averse attitude of female CEOs may diminish the enhancement of ESG performance. However, granting a higher proportion of equity to female CEOs incentivizes risk-taking, thereby strengthening the improvement of ESG performance. Further analysis reveals that the impact of female CEOs on ESG performance is more significant in non-state-owned enterprises, high-pollution industries, and companies with low financing constraints.

Research limitations/implications

The authors have shown that two key ways in which female CEOs enhance a company’s ESG performance are by increasing the level of green innovation and assuming more social responsibility. Nonetheless, this remains a shortcoming of this work, opening a door for future research to examine and enrich. There may be other possible mechanisms explaining the influence of female CEOs on corporate ESG performance. More research is warranted about the CEO’s additional traits, which were not considered in this study but may have an impact on a company’s ESG performance. Finally, while the analysis has delved into the moderating effects of external factors such as environmental uncertainty and CEO ownership on the influence of female CEOs on corporate ESG performance, there is room for exploring whether other factors also play a moderating role in future studies.

Practical implications

First, the findings of this study highlight the beneficial societal and economic effects of choosing female CEOs. The inclination to take on social responsibility and care for the environment are both higher among female CEOs. Furthermore, the authors have also discovered that female CEOs possess unique advantages in promoting corporate sustainability and enhancing ESG standards. This can contribute to breaking down stereotypes about gender roles in the workplace. Finally, this research shows that organizational heterogeneity and market risks have an impact on female CEOs’ capacity to improve company ESG performance.

Originality/value

A significant innovation of this paper lies in its unique focus on the connection between female CEOs and corporate ESG performance, along with the underlying mechanisms. Against the backdrop of sustainable development, the paper integrates social gender theory, upper echelon theory and agency theory into a comprehensive framework, shedding light on the influence of female CEOs on ESG performance and the associated mechanisms.

Details

Gender in Management: An International Journal , vol. 40 no. 1
Type: Research Article
ISSN: 1754-2413

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Article
Publication date: 13 March 2025

Wei Li, Tingtao Lu, Hong Ren, Jie Luo, Longjie Wu, Congyu Tan and Mingsu Hu

Most existing wall-climbing robots use electromagnetic adhesion, which faces energy consumption challenges. Therefore, this study aims to design a low-power quadruped robot based…

0

Abstract

Purpose

Most existing wall-climbing robots use electromagnetic adhesion, which faces energy consumption challenges. Therefore, this study aims to design a low-power quadruped robot based on permanent magnetic adhesion to reduce energy consumption.

Design/methodology/approach

First, the structural rationality and motion feasibility of the robot were analyzed from a kinematic perspective. Then, dynamic theory was applied to simulate the robot model, verifying the feasibility of the designed V-shaped gait. In addition, three static models were established to determine the minimum magnetic adhesion force required for stable robot motion.

Findings

A physical prototype was built for performance verification, and the motion performance tests of the self-made prototype further demonstrated the effectiveness of the V-shaped gait and the feasibility of the low-power permanent magnetic adhesion system.

Originality/value

A low-power permanent magnetic adhesion system was designed while retaining the advantages of electromagnetic adhesion. In addition, a novel V-shaped gait was proposed to address the issue of jamming during the support phase in fully rigidly connected robots when the foot is subjected to strong constraint forces.

Details

Industrial Robot: the international journal of robotics research and application, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0143-991X

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Article
Publication date: 11 February 2025

Shang Zhang, Jie Duan and Riza Yosia Sunindijo

The COVID-19 pandemic and the corresponding control measures have harmed the mental health of professionals working in the construction industry. Existing research has also…

16

Abstract

Purpose

The COVID-19 pandemic and the corresponding control measures have harmed the mental health of professionals working in the construction industry. Existing research has also indicated that demographic characteristics are leading variables causing differences in individual’s perceptions on mental health and psychosocial hazardous factors. Combining these, this research aims to compare the differences and similarities of the perceived mental health outcomes and psychosocial hazards among construction professionals with different demographic characteristics during the pandemic.

Design/methodology/approach

Using a questionnaire survey, data were collected from 531 construction professionals working in Chinese construction companies, which were analyzed quantitatively using mean score comparative analysis, Mann–Whitney U test and Kruskal–Wallis H test, as well as Spearman’s correlation analysis.

Findings

The results indicate that construction professionals with different ages, years of working experience and positions are exposed to different psychosocial hazards, resulting in different mental health conditions during the pandemic. Age and years of working experience are also strong predictors of the level of depression and anxiety experienced by construction professionals; that is, mental ill health tends to decrease with the increase of age and experience. Male department/unit heads, working in a company office environment for a private company and aged 31–40 years old with 11–20 years of working experience, tend to have the best mental health condition. In contrast, psychosocial hazards are more likely to produce the most serious impact on male site-based construction professionals working for a state-owned company, either with less than one year of working experience or in a senior management position.

Originality/value

Despite the significant contribution of the construction industry to the global economy, the differences and similarities of the mental health outcomes and psychosocial hazards among construction professionals with different demographic characteristics during the pandemic remain unknown. This research, therefore, reveals the mental health outcomes and psychosocial hazard impacts among different types of construction professionals during the pandemic. Specifically, this research unveils the important personal characteristics which are closely associated with poor mental health and the stronger impacts of psychosocial hazards on the mental health of construction professionals during the pandemic. The results are valuable for governments and construction companies to formulate targeted mental health intervention strategies during future public health emergencies.

Details

Engineering, Construction and Architectural Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0969-9988

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