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Article
Publication date: 22 August 2022

María Esmeralda Lardón-López, Rodrigo Martín-Rojas and Víctor Jesús García-Morales

The purpose of this study is to deepen understanding of the effects of using social media technologies to acquire technological knowledge and organizational learning competences…

5908

Abstract

Purpose

The purpose of this study is to deepen understanding of the effects of using social media technologies to acquire technological knowledge and organizational learning competences, of technological knowledge competences on organizational learning and finally of organizational learning on organizational performance.

Design/methodology/approach

The study was performed by analyzing data from a sample of 197 technology firms located in Spain. The hypotheses were tested using a structural equations model with the program LISREL 8.80.

Findings

This study’s conceptual framework is grounded in complexity theory – along with dynamic capabilities theory, which complements the resource-based view. The study contributes to the literature by proposing a model that reflects empirically how business ecosystems that use social media technologies enable the development of interorganizational and social collaboration networks that encourage learning and development of technological knowledge competences.

Research limitations/implications

It would be interesting for future studies to consider other elements to conceptualize and measure social media technologies, including (among others) significance of the various tools used and strategic integration. The model might also analyze other sectors and another combination of variables.

Practical implications

The results of this study have several managerial implications: developing social media technologies and interorganizational social collaboration networks not only enables the organizational learning process but also encourages technological knowledge competences. Through innovation processes, use of social media technologies also contributes to strengthening companies’ strategic positioning, which ultimately helps to improve firms’ organizational performance.

Social implications

Since social media technologies drive information systems in contemporary society (because they enable interaction with numerous agents), the authors highlight the use of complexity theory to develop a conceptual framework.

Originality/value

The study also deepens understanding of the connections by which new experiential learning contributes to the generation of coevolutionary adaptive business ecosystems and digital strategies that enable development of interorganizational and social collaborative networks through technological knowledge competences. Only after examining the impact of social media technologies on organizational performance in prior literature, did the authors underscore that both quantity and frequency of social media technology use are positively related to improvement in knowledge processes that lead to employees’ creation and acquisition of new metaknowledge.

Details

Journal of Knowledge Management, vol. 26 no. 11
Type: Research Article
ISSN: 1367-3270

Keywords

Article
Publication date: 12 January 2018

Victor Jesus Garcia-Morales, Rodrigo Martín-Rojas and María Esmeralda Lardón-López

The purpose of this paper is to show how social media technologies (SMT) make the firm proficient to act on business opportunities and reconfigure business resources by…

3218

Abstract

Purpose

The purpose of this paper is to show how social media technologies (SMT) make the firm proficient to act on business opportunities and reconfigure business resources by encouraging networks to routinize the firm’s knowledge and innovation competencies.

Design/methodology/approach

The paper analyzes data obtained from a sample of 201 technological firms located in Spain. Structural equation modeling with Lisrel is used to test the hypotheses.

Findings

This paper contributes to the literature by reflecting empirically in a structural model how SMT drive technological knowledge competencies to improve organizational performance directly and indirectly by leveraging processes of innovation capability in the firm.

Research limitations/implications

The study has some limitations, among them transversal analysis of different constructs. The number of relationships analyzed is limited, as is the literature focuses on a digital vision from a social media point of view.

Practical implications

Some implications for managers emerge. SMT both enable an emergent participatory culture through ubiquitous digital devices and social networks and balance constant connectivity afforded by digital devices.

Originality/value

Drawing on complexity science, the authors develop a conceptual framework to explain how social media, as emergent IS phenomena, help firms to create business value, leveraging network effects and knowledge flows, and increasing innovative capability.

Details

Baltic Journal of Management, vol. 13 no. 3
Type: Research Article
ISSN: 1746-5265

Keywords

Article
Publication date: 3 June 2014

Virginia Fernández-Pérez, Francisco Javier Llorens Montes and Víctor Jesús García-Morales

The purpose of this paper is to study how the size of social networks and the strength of their ties can help CEOs acquire understanding and information from external sources to…

1269

Abstract

Purpose

The purpose of this paper is to study how the size of social networks and the strength of their ties can help CEOs acquire understanding and information from external sources to enable their firms to achieve greater strategic flexibility and the moderating role of organizational climate and uncertainty.

Design/methodology/approach

The hypotheses were tested using the data provided by 203 managers of medium-sized and large Spanish firms using regression analysis.

Findings

The paper shows that firms have higher levels of strategic flexibility when their CEOs’ social networks are larger. Furthermore, CEOs have more incentives to use strong social-networking ties to develop strategic flexibility when there exists a positive organizational climate and a high degree of environmental uncertainty.

Practical implications

An understanding of these issues offers opportunities to assist CEOs embarking on a new strategic option or to become more effective in building and utilizing their networking activities or organizational climate.

Originality/value

This study explores the paradox over the role of social networks regarding strategic flexibility in uncertain environments. Prior research has presented arguments that uncertainty may be addressed through a wide range of responses, from the promotion of entrepreneurial activities to the adoption of conservative attitudes. The multisector sample reveals evidence of both types of behavior, with each playing a different role with respect to strategic flexibility.

Details

Industrial Management & Data Systems, vol. 114 no. 6
Type: Research Article
ISSN: 0263-5577

Keywords

Article
Publication date: 9 March 2012

Antonio Mihi Ramírez, Víctor Jesús García Morales and Daniel Arias Aranda

The purpose of this paper is to increase knowledge about the four modes of knowledge conversion (SECI model: Socialization, Externalization, Combination, Internalization) and…

1439

Abstract

Purpose

The purpose of this paper is to increase knowledge about the four modes of knowledge conversion (SECI model: Socialization, Externalization, Combination, Internalization) and their impact on flexibility of distribution of information and performance.

Design/methodology/approach

Based on a survey of 284 Spanish firms, the paper performs an empirical analysis using structural equation modelling.

Findings

The results of the research confirm that the four modes of knowledge conversion have positive direct and indirect influences on the flexibility of distribution of information in the organization and therefore improve the company's performance.

Practical implications

The structural equation model provides useful information for managers and researchers concerning how knowledge creation enhances flexibility and performance of the organization. Through better processes and tools for updating the organization's concepts or methods, flexibility programs, cross functional and self‐directed teams, autonomy, participation, cooperation and coordination in the firm improve the flow of information and performance and reduce uncertainty in changing environments.

Originality/value

The paper illustrates the effects of the four modes of knowledge creation on flexibility of distribution of information and demonstrates that these four modes of knowledge creation affect flexibility of distribution of information positively, thereby improving organizational performance.

Details

Industrial Management & Data Systems, vol. 112 no. 2
Type: Research Article
ISSN: 0263-5577

Keywords

Article
Publication date: 14 September 2012

Virginia Fernández‐Pérez, Victor Jesús García‐Morales and Óscar Fernando Bustinza‐Sánchez

This study seeks to analyze theoretically and empirically how different intermediate strategic variables related to knowledge (combinative capabilities and absorptive capacity…

3395

Abstract

Purpose

This study seeks to analyze theoretically and empirically how different intermediate strategic variables related to knowledge (combinative capabilities and absorptive capacity) and strategic flexibility influence the relation between CEOs' social networks and organizational performance. To date, very little research has analyzed the direct and indirect relationships between these variables.

Design/methodology/approach

Based on the literature, a theoretical model is developed that shows the interrelations between these variables. The methodology used was LISREL analysis. The model is then tested using data from 203 Spanish organizations.

Findings

This investigation shows the influence of CEOs' social networks (larger networks with strong ties) and capabilities (combinative capabilities and absorptive capacity) on the level of strategic flexibility. It then shows the influence of their strategic flexibility level on organizational performance. It adds theoretical and empirical arguments to the importance of CEOs' social networks for the organization.

Originality/value

Today's information and knowledge society requires new CEOs who can confront a reality based on knowledge and foster strategic flexibility to achieve improvements in organizational performance. However, organizations sometimes fail to achieve sustainable competitive advantage due to their limited understanding of the relationships between these strategic variables. This paper develops a complete framework of the capturing of knowledge and information from outside the organization performed by CEOs and the process they use to assimilate, transform and use this knowledge in the organization.

Details

Personnel Review, vol. 41 no. 6
Type: Research Article
ISSN: 0048-3486

Keywords

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