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The study develops a model that associates digital marketing capabilities with customer relations orientation, technology orientation and social customer relationship management (CRM) competence with business performance, considering market environment factors. It also aims to contribute to the literature with dynamic capability theory by testing this model.

The model suggested is tested by data obtained online from a sample of 178 Turkish companies that use digital marketing tools. The data obtained were analyzed using the structural equation model (SEM).

In this study, it has been determined that digital marketing capabilities affect business performance. Also, a positive moderating effect of dynamism is seen in the relationship of digital marketing capabilities with business performance. Also, technology orientation, social CRM competence and customer relations orientation affect and explain digital marketing capabilities as antecedents.

The study only focuses on Turkish companies, and no distinction has been made in terms of business type/size. Also, since this research was carried out during the COVID-19 pandemic, the data may have been affected by this period.

Contextual and methodological research gaps still exist in digital marketing capabilities literature. This study is evaluating Turkish companies’ digital marketing capabilities with business performance, and in the context of Turkey, it is important for other developing countries with a similar market environment. Also, it contributes to the dynamic capabilities theory literature by constructing a novel conceptual model examining the relationship among dynamic digital marketing capabilities, their antecedents and business performance.

This study aims to analyze the impact of political connection on the firm’s financial performance in presence of corporate governance.

The study utilizes panel regression analyses (OLS) and margin and contrast analysis techniques on a data set of Pakistan’s listed companies ranging from 2012 to 2021. For political connection, an aggregate score was calculated from political ties at the central, provincial and local level. Corporate governance was measured through an index using principal component analysis technique capturing its attributes comprised of board size, board tenure, board independence, board gender diversity, CEO duality, audit committee tenure and audit quality.

The study finds that politically affiliated individuals can exploit the wealth of firms. It also supports the positive role of corporate governance in augmenting the firm financial performance and further confirms that the presence of robust corporate governance practices can help mitigate the risk posed by the political connection.

The study provides valuable information to investors and offer insights into the investment opportunities available in nonfinancial sectors and identifies areas where investments may not yield favorable results. It provides solutions to the companies to effectively compose their boards and offset the adverse effect of political connection and capitalize on its potential benefits. Investors can draw upon these insights to inform and facilitate their investment decision-making processes. By gaining a better comprehension of the impact of political associations on corporate governance and performance, regulators and policymakers can better design policies that strike a balance between preventing abuses while still allowing firms to reap the benefits of political connections.

To the best of the authors’ knowledge, this is the first study that delves into an analysis to mitigate viz-a-viz offset the adverse effect of political affiliations by implementing robust practices of corporate governance. Further, in lieu of a binary indicator variable of political connection, this study applies a different approach to quantify the varying intensities of the political connections, which is a nascent method. It further undertakes margin & contrast analysis and also analyzes effect of different levels of political connections as well as the role of various attributes of corporate governance, which offer a novel contribution.

This study aims to assess the level of sustainability competencies among full-time students and professional students, foresee any noteworthy change in students’ competencies after applying teaching pedagogy and determine whether lecturing is an effective teaching pedagogy for developing all five sustainability competencies in both cohorts.

The presence and development of competencies after varying pedagogical practices are assessed using a pre-/post-test based on two case studies. This research approach of comparative case study is more advanced and is particularly useful when seeking to understand differences and similarities between distinct entities, which in our case were students of two different capacities. The study targets two cohorts: the first includes 15 professional students with considerable industry experience, while the second consists of 24 full-time students without industry exposure.

The study revealed that professional students have more sustainability competencies than full-time students. Also, lecturing is an effective pedagogical practice when all five sustainable competencies have to be enhanced in full-time students. In contrast, lecturing does not work for interpersonal competence in professional students.

There are certain limitations of the study that future researchers undermine. Firstly, the study was conducted only on business students at Bahria University. Secondly, the sample size for the study is small as the data were qualitative, and the researchers had time constraints. Thirdly, the effectiveness of only one teaching pedagogy has been gauged in the current research.

It is recommended that higher educational institutions (HEIs) of Pakistan introduce sustainability courses or programs to its students to spread awareness among learners and develop sustainable competencies. All service and production industries in Pakistan should train their employees in sustainable practices so that hazardous impacts in the future can be reduced. It is a need of time for the country to move a step ahead towards sustainable development goals.

This research contributes to education for sustainable development (ESD) in Pakistan. Pakistan is a developing country that is far behind ESD. Therefore, this study identifies how sustainability education can become a part of the academic system. It also identifies the need for sustainable education not only for students but also for professionals. It also identifies teaching pedagogy required for developing sustainability competencies and is relevant to learners’ exposure.

The severity of global competition and vast hostile challenges is compelling the information and communications technology (ICT) industry to focus on internal organizational factors to excel in performance. This study investigates the influence of shared responsibility, perceived identifiability and workplace spirituality on employees’ performance through work engagement. In addition, the moderating influence of work orientation on the relationships between shared responsibility, perceived identifiability and workplace spirituality with employee performance was also investigated.

Time-lagged and multisource data were acquired from 267 followers and their 69 immediate supervisors/managers of ICT firms. Structural equation modeling was employed to analyze the data.

The findings reveal that the impact of shared responsibilities, perceived identifiability and workplace spirituality on performance (e.g. extra-role and in-role) is mediated by work engagement. Additionally, the positive association of perceived identifiability and workplace spirituality with work engagement is more pronounced when work orientation is high, indicating a positive moderation of work orientation.

This is among the initial studies that examine the impact of shared responsibility, perceived identifiability and workplace spirituality on overall employee performance through work engagement. The moderation of work orientation in these proposed relationships has not been previously examined. This study suggests novel theoretical and managerial implications for the ICT industry based on the results.

This paper aims to identify the success factors (SFs) for total quality management (TQM) implementation in automotive spare parts companies to improve their business performance. It also intends to rank these factors in a hierarchical structure in descending order of their criticality.

In this study, a significant number of automotive spare parts companies were extensively surveyed to ascertain the contributions made by various factors toward the successful deployment of TQM practices. The collective and individual evaluation and ranking of the SFs were determined using the analytical hierarchy process (AHP) approach to develop the framework based on the prioritisation of the identified SFs.

The findings of the study show that five success factors, namely, internal environment, top management involvement, process management, supplier management and external environment, were ranked as critical factors with a total weight of 49.2%. Nine success factors, namely, employee training, teamwork, customer satisfaction, continuous improvement, communications, using new technologies, zero-defect processes, employee empowerment and benchmarking, were ranked as important with a total weight of 39.1%. The last five success factors, namely, strategic planning, quality policy, employee satisfaction, self-assessment and cost of quality, were ranked as minor factors with a total weight of 11.7%.

The current study adds to the existing body of knowledge for scholars and practitioners of TQM by specifically focusing on identifying and categorising the critical SFs for TQM implementation. The 19 categorised critical SFs have been used to construct a framework for TQM implementation in the Palestinian automotive spare parts companies. Such a framework would offer a comprehensive overview of the SFs, their categories, significance and priorities within a TQM environment in the automotive spare parts companies.

The paper aims to study the influence of Industry 4.0 technologies on the business sustainability of private hospitals by focusing on the mediating role of total quality management practices in private hospitals in the West Bank.

Data from the top and middle managers of private hospitals in the West Bank regions of Palestine were collected through a questionnaire assessed for validity and reliability. Furthermore, we used the structural equation modelling technique of partial least squares for the data analysis.

The findings confirm that Industry 4.0 technologies do not affect business sustainability. The findings also emphasise the association between Industry 4.0 technologies and total quality management philosophy, and total quality management completely mediates the relationship between Industry 4.0 and business sustainability.

This study provides practical implications for achieving the hospital sector's sustainability by merging Industry 4.0 technologies with total quality management practices, which provides valuable insights into the hospital's policies and practices and individuals vital to data exchange and policy enforcement within the sustainability of organisations.

This study is one of the first to investigate the combined effects of Industry 4.0 technologies, total quality management and business sustainability in the healthcare industry following the COVID-19 outbreak. This research is one of few empirical works exploring the interface between Industry 4.0 technologies and total quality management in developing countries, specifically Palestine.

This study sought to examine the interactional effect of emotional intelligence (EI) and supervisory support (SS) in the relationship between leader–member exchange (LMX) and work–family conflict (WFC).

The study adopted the survey research design, where 286 employees in the Ghanaian financial services sector were sampled for this study. The data retrieved from the respondents were quantitatively analyzed using descriptive and inferential statistics with the aid of IBM SPSS Statistics (Version 26.0), SmartPLS (Version 4.0) and the Hayes PROCESS macro.

As hypothesized, this study revealed that LMX positively and significantly relates to WFC, while EI and SS significantly moderated the relationship between LMX and WFC.

The findings of this study revealed the need for organizations to develop and implement policies that promote good leadership among employees.

This study fills the research gap in the Ghanaian financial service sector regarding the moderating effect of supervisory support and emotional intelligence in the nexus between leader–member exchange and employees’ work–family conflict.

Reconstruction of old buildings is often necessary after prolonged usage, but these projects encounter various complexities, leading to their failure. However, there is a lack of studies that focus on investigating the complexity of old building reconstruction initiatives. Thus, this study aims to examine the complexity of reconstruction projects for old buildings in Vietnamese urban areas.

Through a literature review and discussions with experienced practitioners, 12 significant complexity factors were identified. The study then utilized the fuzzy decision-making trial and evaluation laboratory (DEMATEL) technique to analyze the interrelationships among these complexity factors.

The findings revealed intricate interdependencies among the complexity factors, visualized in a complexity map. The map highlighted the critical complexities of site compensation, clearance and the long project duration. Furthermore, a causal diagram categorized the complexity factors into net-effect and net-cause groups.

By examining the relationships and interactions among these factors, the study emphasizes the interconnected nature of complex systems and the influence of one factor on others. Therefore, decision-makers and stakeholders involved in reconstructing old buildings are suggested to possess a comprehensive understanding of these interdependencies to ensure effective decision-making.

This study aims to assess the information-seeking behaviors, attitudes and beliefs about pregnancy-related nutrition, food-related myths and taboos and supplementation among pregnant women in different communities of Pakistan.

A cross-sectional quantitative survey method was used in this study, which included 150 pregnant women from various locations in Lahore and Faisalabad.

Most participants were between the ages of 25 and 29, having 14 years of education. Regardless of age or number of children, all selected women had the same dietary awareness. Regarding myths and taboos, highly significant values (p = 0.001) were found in various studied variables. No significant difference was observed in knowledge level between age and number of children. It was observed that food myths and taboos significantly (p = 0.001) impact pregnant women’s dietary choices.

This survey experienced limited representativeness; many participants provided incomplete food and nutritional information. This research was conducted in two major districts of Pakistan, i.e. Lahore and Faisalabad; therefore, the results can be generalized for a population of pregnant women living in the northeastern region of Pakistan.

This study can provide helpful insight for health-care professionals to improve pregnant women’s nutritional status and knowledge.

The outcomes of this study can help guide how pregnant women might be educated and have better nutritional awareness at domestic and professional levels.

In Pakistan, there is a lack of research on pregnant women’s nutritional knowledge, and this research can assist health-care professionals in providing diversified knowledge to promote maternal health.

The use of social media for sustainable information is important since it has the potential to influence people’s intentions and behaviour towards sustainability. As previous studies on social media and sustainable development have primarily focussed on Western viewpoints, this study presents a comprehensive Asian perspective by investigating the impact of social media on sustainable intention and behaviour amongst Malaysian and Indonesian undergraduate university students.

A campus-wide online survey was conducted with 953 students from Malaysia and Indonesia. The researchers collected data through an online questionnaire and a two-week quantitative survey of undergraduate students in Malaysia and Indonesia. Quantitative data were analysed by SmartPLS software and comparative studies were conducted.

The result of the survey indicated that Facebook and Instagram were mainly used by Malaysian students to obtain and communicate about sustainability information, whilst Instagram was mainly used by Indonesian students. The findings also discovered that social media usage and social media effectiveness and usefulness are statistically significant predictors of sustainable intention amongst the students in Malaysia and Indonesia. Sustainable intention is also a statistically significant predictor of sustainable behaviour amongst the students. Additionally, this study also found that Malaysian students appeared to have a high level of the effect of sustainable intention on sustainable behaviour and the effect of the effectiveness and usefulness of social media to sustainable intention compared to Indonesian students. On the contrary, their use of social media related to sustainable behaviour was relatively low compared to Indonesian students.

Overall, the findings can contribute to the presently scant empirical works that focus on social media’s influence on sustainability and sustainable development. Furthermore, the findings contribute to the growing body of knowledge related to sustainability communication and sustainable education, particularly in terms of the use of social media in the learning and teaching process. Future research could focus on studying postgraduate students and university students from other Asian countries. Moreover, using qualitative methods like in-depth interviews or focus group discussion and applying other theories might unveil further results.