Search results

This study aims to focus on the development and testing of a social risk management scale that could be applied to identify internal and external dimensions of strategic risks.

This study applied a quantitative approach for testing an theoretical model in the Brazilian mining sector, using partial least squares–structural equation modeling to assess reliability and validity of the dimensions and model.

Results points that internal and external risks have similar impact on general risk in the mining sector on the company studied. The research also identifies multidimensional scales consisting of internal (company policy, attitudes, loss of assets, human resources and operational) and external risks (market, strategic, social, credit, liquidity, loss of assets and technological). The results also points the relative importance of these dimensions and sub-dimensions on general business strategic risks.

The scale was tested in just one company and, as a case study approach, the results are of limited generalization. Also, the scale was developed in the mining sector, so also the scale may require adaptation to applications in other contexts.

The multidimensional and hierarchical approach applied to modeling and scale development helps managers to understand the nature of risks and how to minimize them in business strategic settings.

The study points out cues for managers to reconcile divergent sources of strategic risks that affect business, taking in to account the social dimension as a central element of risk management.

The study proposes and tests a scale with a multidimensional and hierarchical approach for social risk managing.

This paper aims to explore how brand relationship quality (BRQ) influences consumers’ perceived sense of justice in the context of service recovery situations.

The authors conducted a survey of 368 Brazilian consumers who experienced real-life automotive service recovery situations. The authors tested their model and underlying hypotheses using structural equation modeling.

Stronger BRQ led to higher levels of perceived justice (distributive, procedural and interactional), which in turn led to higher customer satisfaction of complaint handling. Ultimately, higher customer satisfaction led to lower complaining, lower retaliation and higher purchase intention. The authors' alternative model tested the effects of BRQ sub-dimensions on justice perception. Interestingly, trust produced a “love-is-blind” effect, while intimacy revealed a “love-becomes-hate” effect.

This study assessed BRQ and its sub-dimensions (self-connection, satisfaction, commitment, trust and intimacy) on sense of justice (distributive, procedural and interactional) within service recovery. Also, this study demonstrated the opposing effects of the brand relationship sub-dimensions trust and intimacy on perceptions of justice.

The purpose of this study is to examine cultural intelligence's (CQ) influence on international business travelers' ability to deal with the strain caused by institutional distance (ID).

The methodology begins with a literature review to establish a framework for discussion by bringing together international business travel, stress, distance, and CQ. A total of 841 participants from Sao Paulo Guarulhos International Airport were surveyed in order to test the hypotheses.

Results reveal that CQ partially moderates the relationship between ID and travel and job strain.

Furthermore, the research implies that an increase in CQ is not positive in all situations.

This is the first empirical study to examine CQ in the short‐term context of international business travel.

The purpose of this paper is to examine the use of value strategies among international and national firms in Brazil by exploring the trends in value strategies for use in future marketing relationships and the capabilities necessary to implement those value strategies.

The study uses a Delphi technique to elicit the opinions and perceptions from a group of B2B marketing experts. An iterative data collection with 30 senior executives of national and foreign, mid‐ and large size firms in Brazil was used to explore the strategies firms use, the types of key capabilities, and the capabilities that drive performance.

The findings show that both national and international firms in Brazil expect to continue to use commodity strategies as their primary relational form, but move toward the higher value added strategies. Higher value added strategies are expected to account for 42 per cent of the respondent firms' relationships in the coming years. Firms rated “methods to identify and monitor” and “marketing intelligence” as the two most important capabilities for driving performance. An additional finding is the distinction between firms' self‐evaluations of capability competence and the capabilities that drive performance.

The study provides insight into the links between value strategies practiced and the marketing capabilities required to support those strategies.

The study provides practitioner insights into the practices and trends in the use of value‐driving and value‐creating strategies among firms in a big emerging market, Brazil.

Secondary markets provide a place for unwanted items to be bought and sold, which diverts them from landfills, reducing the products' ecological impact and creating economic value. The purpose of this paper is study the secondary markets to understand the size of this important portion of the US economy.

The data were collected from financial reports, news articles, and interviews with subject experts. From all of these sources, the scope and size of secondary markets can be estimated.

Secondary markets are effective in diverting a large number of products from landfills, creating numerous jobs, resulting in substantial economic value in the process. Although not reflected in current government metrics, a conservative estimate is that the secondary market represents 2.28 percent of the 2008 US gross domestic product.

Several of the secondary markets have many small players, with no strong trade associations or other authorities to estimate their size. The paper's estimates based on known sources are very conservative, perhaps underestimating the size of these sectors.

As society increasingly pays attention to the ecological impact of its products, secondary markets will play an important role in supply chains. Understanding the magnitude, structure and reach of these markets can help firms develop better product stewardship and lifecycle management.

Individuals will not directly change their behavior from this research, but the findings should help companies behave differently, which in the end will offer products with lower ecological impact.

Secondary markets are an integral part of the US economy, and have not been adequately studied.