Business Strategy Series: Volume 11 Issue 4
Table of contents
Retail physicality and identity change as innovation strategies: the case of Better Life
K. Prakash Vel, Ajay Dayal, Dayne EastaughRetailers, irrespective of their scale of operation, face the tough challenge of standing out from their competition; a major driver to ensure success and progress in the retail…
When conflict happens: navigating difficult interactions in senior teams – fostering a culture of constructive engagement
Carl RobinsonThe purpose of the paper is to identify common ways of dealing with conflict, specifically in C‐level teams, and how to confront them frankly and respectfully.
The ultimate client experience: recipe for success in a down (or any) economy
Michelle PopeThe purpose of paper is to give recommendations to find the perfect recipe to delivering a client experience like no other.
The complete customer journey: avoiding technology and business barriers to measure the total value of media
Christopher SkinnerThis article aims to further discussion on viable methods for marketing measurement that account for the complete customer journey by exploring common technology and communication…
Consumer lifestyles and online shopping continuance intention
Norzieiriani Ahmad, Azizah Omar, T. RamayahThe purpose of this paper is to discuss the issues involved in understanding the buying behavior of Malaysian consumers, particularly in the online shopping context in relation to…
Is your team truly aligned?
Laura StoneThis article describes a four‐step process for guiding leaders and teams through an effective alignment process.
Firm capabilities and diversification: how mission matters
Mohammad Pakneiat, Monireh Panahi, Javad NooriThe literature on large firms in developing countries proposes a link between types of capabilities and diversification pattern. It is argued that technological/organizational…
Mergers in Indian industry: performance and impacting factors
K. RamakrishnanEven though there is a vast body of research on the performance of mergers in the developed markets, many issues are still unresolved. There is almost negligible research in the…