Review of Marketing Research

The Vulnerable Consumer, Volume 21

Artificial Intelligence in Marketing, Volume 20

Measurement in Marketing, Volume 19

Marketing Accountability for Marketing and Non-marketing Outcomes, Volume 18

Continuing to Broaden the Marketing Concept, Volume 17

Marketing in a Digital World, Volume 16

Innovation and Strategy, Volume 15

Qualitative Consumer Research, Volume 14

Marketing in and for a Sustainable Society, Volume 13

Brand Meaning Management, Volume 12

Shopper Marketing and the Role of In-Store Marketing, Volume 11

Review of Marketing Research, Volume 10

Review of Marketing Research: Special Issue – Marketing Legends, Volume 8

Review of Marketing Research, Volume 7

Review of Marketing Research, Volume 6

Review of Marketing Research, Volume 5

Review of Marketing Research, Volume 4

Review of Marketing Research, Volume 3

Review of Marketing Research, Volume 2

Review of Marketing Research, Volume 1

DOI

10.1108/rmr

Editor

Series Copyright Holder:

Emerald Publishing Limited

Online start date

2005

Print ISSN

1548-6435