Journal of Fashion Marketing and Management: Volume 20 Issue 2
Strapline:
An International JournalTable of contents
Young professionals’ conspicuous consumption of clothing
Abbie Lewis, Miguel MoitalThe purpose of this paper is to examine the relationship between conspicuous consumption and public self-consciousness, materialism and domain-specific self-esteem, demographics…
Personality and fashion consumption: a conceptual framework in the Indian context
Rashmita Saran, Subhadip Roy, Raj SethuramanThe purpose of this paper is to integrate consumer personality to fashion involvement, fashion-oriented impulse buying behavior, consumer emotions and hedonic consumption in the…
User engagement in social media – an explorative study of Swedish fashion brands
Andrea Geissinger, Christofer LaurellThe purpose of this paper is to add to the literature by exploring how curvilinear manifestations of user engagement can be explained in the setting of fashion-oriented social…
Inspiration sources for Australian fast fashion design: tapping into consumer desire
Alice PayneThe purpose of this paper is to identify both the inspiration sources used by fast fashion designers and ways the designers sort information from the sources during the product…
Exploration of factors influencing body image satisfaction and purchase intent: Millennial females
Sara Emma Rieke, Deborah Clay Fowler, Hyo Jung Chang, Natalia VelikovaThe purpose of this paper is to determine which factors impact body image satisfaction of Generation Y college age and young professional females born between the years of 1980…
Management perspectives on country of origin
Arooj Rashid, Liz Barnes, Gary WarnabyThe purpose of this paper is to provide a new perspective by conceptualising country of origin (COO) from a management perspective, identifying the impact different COO constructs…
ISSN:
1361-2026e-ISSN:
1758-7433ISSN-L:
1361-2026Online date, start – end:
1996Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Dr Steven Hayes