New Library World: Volume 88 Issue 8

Subjects:

We Have Something You Want

STUART HANNABUSS

Marketing is the art of matching the capabilities of a company with the wants of customers. In libraries, the product is information, and it is an ideal subject for marketing…

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ISSN:

0307-4803

e-ISSN:

1758-6909

ISSN-L:

0307-4803

Renamed to:

Information and Learning Sciences

Online date, start – end:

1898 – 2016

Copyright Holder:

Emerald Publishing Limited

Merged from:

Asian Libraries

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