Table of contents
REINVIGORATING CORPORATE PROFITABILITY
Michael L. TennicanThere are many opportunities for corporations to reinvigorate their profitability through a refocusing of their strategies, reorganization of their managerial and supervisory…
KEEPING U.S. COMPANIES PRODUCTIVE
Peter F. DruckerU.S. companies can improve productivity and surpass foreign competition. Here are some questions and answers that offer insights and creative approaches.
Selecting a Master Strategy
James A. Belohlav, Karen Giddens‐EmigWhat strategy should top management pursue to enhance the value of the firm or, more specifically, the wealth of the owners or shareholders? This is a perplexing question in light…
REPOSITIONING WITH TECHNOLOGY: MAKING IT WORK
William P. Sommers, Joseph Nemec, John M. HarrisTechnology, recognized as a key element of corporate success for high‐growth sectors, can also help companies in mature industries. Advanced technology can be used to help…
STRATEGIC MANAGEMENT OF TECHNOLOGY
H. Igor AnsoffThe high‐tech companies that will succeed in this environment will fundamentally revise their strategies from the historical technology‐driven product proliferation to strategies…
DO MEGAMERGERS MAKE SENSE?
Kenneth M. DavidsonMegamergers often do not benefit shareholders, managers, or the public. One does not need to have acquisitions followed by divestiture or dismemberment, followed by more…
CORRECTING TUNNEL VISION
Ian I. Mitroff, Susan MohrmanThere is no more essential task, no more basic information that one could collect, that is critical to survival than the knowledge of one's underlying assumptions. Here are some…
THE EFFECT OF MANAGEMENT STYLES ON STRATEGIC PLANNING
Thomas P. Mullen, Stephen A. StumpfPersonal management styles tend to heavily influence strategic decision making. The authors identify six management styles and describe how each style can influence a company's…
Cooper Tire: Successful Adaptation in a Changing Industry
Ivan GorrThe past decade has wrought significant changes in the tire industry, such as:
Managing the Airlines in the 1990s
Andrew J. Chalk, John A. Steiber, Alan W. TompkinsAt present, the domestic airline industry is in turmoil. Industry watchers have witnessed the demise of two major airlines (Braniff and Continental) followed by their subsequent…
How to Be Market‐Driven: A Step‐by‐Step Guide for Professional Service Firms
David Tierno“Tell them they can have any color they want—as long as it's black,” was the apocryphal battle cry of Henry Ford in marketing the Model T, and it became the unofficial strategy…
ISSN:
0275-6668e-ISSN:
2052-1197ISSN-L:
0275-6668Renamed from:
Business Strategy SeriesOnline date, start – end:
1980Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Dr. Pierre Dal Zotto