Strategic Direction: Volume 39 Issue 1

Subject:

Table of contents

Toward effective innovation performance: A comparison of family and non-family firms

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

111

Succeeding in the shift towards servitization: The enabling role of digital technologies

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Managing major supply chain disruptions: Suggested strategies for SMEs

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

251

Capabilities and business success during COVID-19 : The importance of production, marketing, and sales

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

143

Servitization models and entry to foreign markets: The impacts of digitalization and CRM

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

124

Sharing is caring: How open innovation can help companies sustain a competitive advantage

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

103

Synthesizing information: Using big data analytics to improve performance

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Broadening horizons: International marketing strategies for sustainable business development

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

195

Big data use in marketing strategy: Direction for Spanish small and medium-sized enterprises

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

239

The impact of big data use on radical innovation: Evidence from Chinese SMEs

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

103
Cover of Strategic Direction

ISSN:

0258-0543

e-ISSN:

1758-8588

ISSN-L:

0258-0543

Online date, start – end:

2002

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Miss Emma Steele