Citation
(2001), "Crave control", Nutrition & Food Science, Vol. 31 No. 1. https://doi.org/10.1108/nfs.2001.01731aab.003
Publisher
:Emerald Group Publishing Limited
Copyright © 2001, MCB UP Limited
Crave control
Crave control
At the International Congress of Dietetics, Catherine Collins, chief dietitian at St George's Hospital, in London, announced the result of a clinical trial which showed that wearing a vanilla scented crave control patch on the back of the hand cuts slimmers' cravings for sweet foods and chocolate and can lead to weight loss. After one month's trial volunteers wearing the patches lost an average of five pounds compared with volunteers who were following the same diet plan but without the patches who lost on average two pounds in weight. The patches work on the principle that people who work in the preparation of foods for a long time often lose their appetites. This is because the cook's olfactory senses have been saturated. The patches are impregnated with an active aroma derived from a combination of specially developed scents and is activated by body heat. Crave control is available from Boots price £19.95 for 21 days' supply.