INFORM OR A STUDY OF DOUBLE
Abstract
You Are What You Eat was an educational programme produced by Anna Jackson and first transmitted on BBC 1 during January and February 1986. It occupied six ten‐minute Sunday evening slots, from 1820–1830 hours. The media regard 1915 hours as the start of Sunday prime‐time so the programme immediately preceded peak viewing. Mass audience educational topics have been successful in the 1820–1830 slot before and managers agreed that the connection between food and health was likely to be a popular topic. You Are What You Eat was therefore designed both to inform and entertain.
Citation
Earl, S. (1986), "INFORM OR A STUDY OF DOUBLE", Nutrition & Food Science, Vol. 86 No. 5, pp. 10-12. https://doi.org/10.1108/eb059133
Publisher
:MCB UP Ltd
Copyright © 1986, MCB UP Limited