In defence of the ‘Plastic Society’

Abstract

‘What plastic is doing is providing an aesthetically acceptable alternative to older established materials at a price which invariably is that much cheaper. If a man has the money to buy a Rolls Royce, he wants, and gets, real walnut on the facia. If a man who can't afford this wants a passable imitation, why shouldn't he get it?’

Citation

McElhoes, R.D. (1972), "In defence of the ‘Plastic Society’", Industrial Management, Vol. 72 No. 11, pp. 12-13. https://doi.org/10.1108/eb056250