Industry

Abstract

South Wales based Pearl Paints has embarked on an ambitious marketing drive following its acquisition of BASF UK Building Products. The deal signed in June, means that the BASF names of Herbol and Glasurit Joinery and Building Products are now sold throughout the UK by Pearl Paints Building Products.

Citation

(1991), "Industry", Pigment & Resin Technology, Vol. 20 No. 9, pp. 21-24. https://doi.org/10.1108/eb042874