FUTURE TRENDS IN FOOD RETAILING: RESULTS OF A SURVEY OF RETAILERS

Abstract

Consideration is given to recent changes in food retailing in Europe. Forecasts of future changes are presented. The forecasts result from a survey of young executives in the European food retailing industry. They see a future with a wider variety of products, more discerning consumers, greater demands being made on manufacturers, more in‐store technology and a levelling of hypermarket growth.

Citation

Dawson, J.A., Shaw, S.A. and Rana, J. (1988), "FUTURE TRENDS IN FOOD RETAILING: RESULTS OF A SURVEY OF RETAILERS", British Food Journal, Vol. 90 No. 2, pp. 51-57. https://doi.org/10.1108/eb011809