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Malaysian Muslim investors’ behaviour towards the blockchain-based Bitcoin cryptocurrency market

Abdullah Ayedh, Abdelghani Echchabi, Mohamed Battour, Mohammed Omar

Journal of Islamic Marketing

ISSN: 1759-0833

Article publication date: 23 March 2020

Issue publication date: 12 May 2021

2046

Abstract

Purpose

This study aims to examine the factors that could increase the investment in the Bitcoin market among Malaysian Muslim communities.

Design/methodology/approach

The study used a survey questionnaire to collect data for a sample of 200 Muslim respondents in Malaysia. Subsequently, the collected data was analysed using structural equation modelling, as well as basic descriptive statistics and one sample test.

Findings

The findings showed that compatibility, awareness and facilitating conditions have a significant impact on Malaysian Muslim communities’ investment in the Bitcoin market.

Originality/value

It is worth emphasizing that this is one of the earliest studies that examine the Muslim communities’ perception and willingness to invest in the Bitcoin market. Hence, it is expected to be one of the foundations for future studies in this area.

Keywords

Citation

Ayedh, A., Echchabi, A., Battour, M. and Omar, M. (2021), "Malaysian Muslim investors’ behaviour towards the blockchain-based Bitcoin cryptocurrency market", Journal of Islamic Marketing, Vol. 12 No. 4, pp. 690-704. https://doi.org/10.1108/JIMA-04-2019-0081

Publisher

:

Emerald Publishing Limited

Copyright © 2020, Emerald Publishing Limited

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