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Mobilising resources to bridge technological discontinuities

Hsin-Hui Chou (Department of Business Administration, National Cheng Kung University, Tainan, Taiwan)

Journal of Business & Industrial Marketing

ISSN: 0885-8624

Article publication date: 4 July 2016

1679

Abstract

Purpose

This research aims to address how a firm can mobilise resources through interfirm relationships to bridge technological discontinuities.

Design/methodology/approach

This research adopts a processual single case study to undertake an empirical investigation from the perspective of a technology-bundled net as the research boundary.

Findings

This research produces three key findings. First, mobilising resources across firm boundaries to create an adequate bundling of product, process and marketing technologies is the cornerstone of bridging technological discontinuities. Second, resource mobilisation between firms in the transition to a new technological trajectory is affected by the sediments accrued in the existing (old) trajectory. Third, technological discontinuities may be competence-enhancing, and their radical effects may originate from non-technical causes.

Originality/value

This paper contributes to the research of radical innovation from an interaction and networks perspective and also by focusing on resource mobilisation taking place in the transition from an existing technological trajectory to a new one. In particular, this paper takes into account the relatedness of resources and the influences of past interaction underpinning an old trajectory in the bridging of technological discontinuities.

Keywords

Acknowledgements

The author would like to thank guest editors for their support during the review process and two anonymous reviewers for their valuable comments on purifying the quality of this paper and would also acknowledge the Ministry of Science and Technology in Taiwan for supporting the revisit of the field (101-2410-H-006-127-).

Citation

Chou, H.-H. (2016), "Mobilising resources to bridge technological discontinuities", Journal of Business & Industrial Marketing, Vol. 31 No. 6, pp. 784-793. https://doi.org/10.1108/JBIM-10-2012-0183

Publisher

:

Emerald Group Publishing Limited

Copyright © 2016, Emerald Group Publishing Limited

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