The effect of green purchasing on purchasing performance: the moderating role played by long-term relationships and strategic integration

Abstract

Purpose

The purpose of this paper is to analyse the relationship between the environmental management of purchases and firm performance. The authors examine the moderating role played by two variables: the establishment of long-term relationships with suppliers and the strategic integration of the purchasing function.

Design/methodology/approach

The authors conduct an empirical study on a sample of 100 Portuguese firms.

Findings

Evidence reveals that green purchasing management improves the performance of the purchasing function, although the impact is greater when the organisation forges lasting alliances with its suppliers.

Originality/value

This paper contributes to the study of the consequences of introducing environmental practices into the purchasing function, especially with regards to the formation of a panel of sustainable suppliers. Specifically, this research provides evidence to show that the implementation of those practices has positive impacts on the operating performance of the purchasing function and that the said effect is greater when a firm establishes long-term relationships with its suppliers.

Citation

González-Benito, J., Lannelongue, G., Ferreira, L.M. and Gonzalez-Zapatero, C. (2016), "The effect of green purchasing on purchasing performance: the moderating role played by long-term relationships and strategic integration", Journal of Business & Industrial Marketing, Vol. 31 No. 2, pp. 312-324. https://doi.org/10.1108/JBIM-09-2014-0188