The role of trust in innovation ecosystems
Journal of Business & Industrial Marketing
ISSN: 0885-8624
Article publication date: 6 April 2021
Issue publication date: 3 January 2022
Abstract
Purpose
There are indications that trust is essential in innovation ecosystems relations. However, studies have not yet focused on deeply exploring such connection. The purpose of this paper is to discuss the influence of trust among actors in the context of innovation ecosystems.
Design/methodology/approach
This study developed a conceptual framework and a set of propositions. We raised a discussion based on the intertwining of three widely known dimensions of trust (ability, benevolence and integrity) and four dimensions of innovation ecosystems (network collaboration, interdependency, value co-creation and innovation objectives).
Findings
This paper suggests that trust contributes to the development of innovation ecosystems’ dimensions. In addition, it sheds light on the need to consider all three dimensions of trust together and simultaneously, because, by itself, none of them is sufficient to build trust in innovation ecosystems. Also, we argue that the different connections between the dimensions of trust and those of innovation ecosystems lead to the development of such ecosystems.
Originality/value
Through the approach of an underexplored area of research, this paper contributes to a broad understanding of the role of trust in innovation ecosystems toward the pursuit of creating innovation. It also proposes a novelty to the field, by suggesting four dimensions of innovation ecosystems to help managers analyze ecosystems through a more practical perspective.
Keywords
Citation
Steinbruch, F.K., Nascimento, L.d.S. and de Menezes, D.C. (2022), "The role of trust in innovation ecosystems", Journal of Business & Industrial Marketing, Vol. 37 No. 1, pp. 195-208. https://doi.org/10.1108/JBIM-08-2020-0395
Publisher
:Emerald Publishing Limited
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