Service-delivery success and failure under the sharing economy
International Journal of Contemporary Hospitality Management
ISSN: 0959-6119
Article publication date: 3 June 2019
Issue publication date: 4 September 2019
Abstract
Purpose
Informed by the role and script theory, this paper aims to explore workforce and customer experiences related to service delivery under the sharing economy. The study is expedient as the sharing economy spreads its disruptive innovation across the hospitality industry.
Design/methodology/approach
This paper applies a qualitative approach, sourcing online data from virtual platforms.
Findings
The results indicate both positive and negative experiences for customers and the workforce, and the paper highlights the challenges of fragmented service delivery as a result of service delivery mediated through mobile applications.
Practical implications
Food delivery mediated through mobile applications is likely to expand as more households are lured by its convenience. This change has implications for both restaurants and the workforce.
Originality/value
Although a growing number of studies analyse the impact of the sharing economy on the hospitality industry, much of the focus has been on accommodation, and the impact and implications for the food-service segment has not been thoroughly investigated yet.
Keywords
Citation
Furunes, T. and Mkono, M. (2019), "Service-delivery success and failure under the sharing economy", International Journal of Contemporary Hospitality Management, Vol. 31 No. 8, pp. 3352-3370. https://doi.org/10.1108/IJCHM-06-2018-0532
Publisher
:Emerald Publishing Limited
Copyright © 2019, Emerald Publishing Limited