Why a feedback culture will transform your business

Abstract

Purpose

Establishing a feedback culture can transform a business but only if feedback is defined in the right way and given and received constructively in pursuit of individual, team and company goals. This paper provides practical advice on how to establish an effective feedback culture.

Design/methodology/approach

This was written from professional experience.

Findings

The very essence of the term “feedback” is a key function to meeting (and possibly exceeding) the goal(s) of your business. In an organizational context, this must mean that all individuals and teams should seek and receive feedback about their progress toward the organizational goal(s), in additional to their team goal(s). Furthermore, when this is cascaded down and managed superbly and consistently at an individual level, the power of a feedback culture will drive and maintain outstanding business performance.

Originality/value

Practical advice on how to establish and maintain a highly effective feedback culture in organizations.

Citation

Cole, G. (2015), "Why a feedback culture will transform your business", Development and Learning in Organizations, Vol. 29 No. 6, pp. 10-12. https://doi.org/10.1108/DLO-03-2015-0023