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Relational capital and supply chain collaboration for radical and incremental innovation: An empirical study in China

Nguyen Thi Mai Anh (School of Business Administration, Hunan University, Changsha, China) (Faculty of Business Administration, Hanoi University of Industry, Hanoi, Vietnam)
Lei Hui (School of Business Administration, Hunan University, Changsha, China)
Vu Dinh Khoa (Faculty of Business Administration, Hanoi University of Industry, Hanoi, Vietnam)
Sultan Mehmood (School of Business Administration, Hunan University, Changsha, China)

Asia Pacific Journal of Marketing and Logistics

ISSN: 1355-5855

Article publication date: 10 May 2019

Issue publication date: 21 August 2019

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Abstract

Purpose

The purpose of this paper is to investigate the relationship between relational capital and supply chain collaboration (SCC) and how this relationship relates to innovation. The authors propose a theoretical framework to illustrate the effect of relational capital on three dimensions of collaboration and radical and incremental innovation.

Design/methodology/approach

The paper has a quantitative approach. The authors conducted the survey to collect the data from 225 suppliers in the Hunan province of China. The proposed model is tested with exploratory factor analysis, confirmatory factor analysis and structural equation modelling.

Findings

The findings show that relational capital can facilitate information sharing and benefit/risk sharing when firms work together to achieve innovation. Furthermore, the results indicate that relational capital leads to radical innovation through facilitating information sharing among firms and helps in generating incremental innovation by encouraging firms to share risks and benefits with their partners.

Practical implications

The findings of this study give some suggestions for managers of the firms in terms of building their collaborative strategies. Managers should exploit relational capital to build successful and long-term collaboration. Also, through relational capital, managers can share information to create radical innovation or pool risks and share benefits with their customers to achieve incremental innovation.

Originality/value

This study provides a nuanced understanding of the relationship between relational capital, different dimensions of SCC and innovation in the context of a developing economy. Moreover, the findings provide a clearer understanding of the collaborative mechanism of relational capital and collaboration to achieve radical and incremental innovation.

Keywords

Acknowledgements

This research is supported by National Natural Science Foundation of China under Grant Nos 71272208, 71521061 and 71790593; the Ministry of Education foundation for humanities and social sciences (No. 17YJA630041); Collaborative innovation platform project in Hunan province (Hunan finance teaching means (2016) No. 141); and the Special project of think tank in Hunan province (No. 16ZWC29).

Citation

Thi Mai Anh, N., Hui, L., Khoa, V.D. and Mehmood, S. (2019), "Relational capital and supply chain collaboration for radical and incremental innovation: An empirical study in China", Asia Pacific Journal of Marketing and Logistics, Vol. 31 No. 4, pp. 1076-1094. https://doi.org/10.1108/APJML-10-2018-0423

Publisher

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Emerald Publishing Limited

Copyright © 2019, Emerald Publishing Limited

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